The final episode of Digiday’s Oral History of Ad Tech discusses how the digital media industry has moved faster than those charged to keep it in check, with Ana Milicevic of Sparrow Advisers sharing her insights. In this episode, she discusses how the blurred lines between data management platforms, customer data platforms, and now, data […] Continue reading at 'Digiday'
[ Digiday | 2023-12-22 05:01:00 UTC ]
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Written By: Charlotte Williams Publication Date: Wed, 12/10/2011 - 15:35 The History Press has shrunk pre-tax losses to under £1m for 2010, down from £1.4m the previous year. Using an EBITA measure (recorded earnings before interest, tax and depreciation) the company recorded earnings of... Continue reading at The Bookseller
[ The Bookseller | 2011-10-12 00:00:00 UTC ]
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After showing growth for the first six months of 2011, consumer magazine ad pages fell 5.6 percent in the third quarter compared to the same period in 2010, according to newly released figures from Publishers Information Bureau. Continue reading at Folio Magazine
[ Folio Magazine | 2011-10-11 00:00:00 UTC ]
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Written By: Philip Jones Publication Date: Tue, 11/10/2011 - 09:00 Literary agents speaking at Publishers Launch Frankfurt have challenged publishers to approach ebook royalty discussions in a more "knowledgeable" way or face a "reckoning" from the digital revolution. But there are signs of... Continue reading at The Bookseller
[ The Bookseller | 2011-10-11 00:00:00 UTC ]
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In a time of change in the book industry, the History Press, an independent publisher in Charleston, S.C., is doing a brisk business in titles designed specifically for local markets. From 20 books in its inaugural year of 2004, History Press is on track to release 325 books in 2011. The company... Continue reading at Publishers Weekly
[ Publishers Weekly | 2011-10-07 00:00:00 UTC ]
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Those who purchased the Kindle with Special Offers version of Amazon's e-reader can now expunge the ads for a one-time fee of $30. Continue reading at PC World
[ PC World | 2011-10-06 00:00:00 UTC ]
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As advertising clients continue to tighten the grip on their change purses, publishers are concocting solutions to show the value of their content, sites and magazines as an advertising platform. Meredith launched a ROI guarantee for select print advertisers in August, and now Time Inc. Continue reading at Folio Magazine
[ Folio Magazine | 2011-10-04 00:00:00 UTC ]
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"All About Steve: The Story of Steve Jobs and Apple from the Pages of Fortune" has been released on Amazon as a Kindle book. Continue reading at PC World
[ PC World | 2011-10-03 00:00:00 UTC ]
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Written By: Charlotte Williams Publication Date: Tue, 20/09/2011 - 08:17 The Natural History Museum has launched its first ebook for the iPad, created from the most expensive book ever sold. The ebook of The Birds of America by John James Audubon features all 435 illustration plates of the... Continue reading at The Bookseller
[ The Bookseller | 2011-09-20 00:00:00 UTC ]
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Although book historian Martyn Lyons has already published a half-dozen titles about books and reading, he still uncovered surprises about the subject while researching his forthcoming Books: A Living History, an illustrated overview of books in every form as well as the growth of the publishing... Continue reading at Publishers Weekly
[ Publishers Weekly | 2011-09-16 00:00:00 UTC ]
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Data from media measurement firm Kantar Media is showing overall growth in ad spending for the first half compared to the same period 2010. Total ad expenditures rose 3.2 percent totaling $71.5 billion. Continue reading at Folio Magazine
[ Folio Magazine | 2011-09-12 00:00:00 UTC ]
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Like most industries, publishing cycles are increasingly becoming more and more automated. Even editorial actions are becoming computerized, with companies like Kapost creating products that electronically orchestrate pitches, assignments, calendars and revisions in addition to managing author... Continue reading at Folio Magazine
[ Folio Magazine | 2011-09-07 00:00:00 UTC ]
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Written By: Philip Stone Publication Date: Mon, 05/09/2011 - 14:05 Spending on printed books slumped 4% in August, with sales plummeting to a seven-year low for the month, according to Nielsen BookScan data. A total of £107.5m spent on physical books at UK booksellers in the four weeks to 27th... Continue reading at The Bookseller
[ The Bookseller | 2011-09-05 00:00:00 UTC ]
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Written By: Benedicte Page Publication Date: Thu, 01/09/2011 - 15:08 Amazon.com is offering a new feature enabling readers to ask authors questions directly via their Kindle devices. @author is currently on limited beta release, with a handful of participating authors including thriller writer... Continue reading at The Bookseller
[ The Bookseller | 2011-09-01 00:00:00 UTC ]
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Embattled media companies Yahoo and Gannett are getting even cozier. Facing revenue declines, the Internet giant and the countrys biggest newspaper publisher are hoping they can boost their bottom lines with an expanded local advertising partnership. The companies initially launched a tie-in... Continue reading at AdWeek
[ AdWeek | 2011-08-31 00:00:00 UTC ]
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Publishers may not be overwhelmed with the sheer numbers of digital readers to this point (in announcing its highest North American circulation ever, The Economist revealed it has about 5,000 subscribers to its digital editions), but those readers are highly engaged with interactive magazine... Continue reading at Folio Magazine
[ Folio Magazine | 2011-08-25 00:00:00 UTC ]
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Written By: Caroline Horn Publication Date: Fri, 19/08/2011 - 08:45 Around 10,000 people have signed up to Scholastic's Horrible Histories virtual world since its official launch last week and the beta testing period over the summer. Publisher Scholastic intends to develop further "Horribles"... Continue reading at The Bookseller
[ The Bookseller | 2011-08-18 00:00:00 UTC ]
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Mobile advertising network JumpTap has announced partnerships with Acxiom, Datalogix, Polk and TARGUSInfo in order to target specific demographics with mobile advertisements. Continue reading at Folio Magazine
[ Folio Magazine | 2011-08-18 00:00:00 UTC ]
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Written By: Graeme Neill Publication Date: Mon, 15/08/2011 - 08:20 Abrams has bought a book looking at the history of Oprah Winfrey's US chat show. Abrams c.e.o. and president Michael Jacobs and editorial director Deborah Aaronson bought world rights from Erik Logan, president of Harpo, Inc,... Continue reading at The Bookseller
[ The Bookseller | 2011-08-15 00:00:00 UTC ]
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In a new study released by Gfk MRI Starch Advertising Research, the collected data finds users are more likely to engage with magazine advertisements on tablets than on the e-reader platform. Continue reading at Folio Magazine
[ Folio Magazine | 2011-08-09 00:00:00 UTC ]
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In the first half of 2011, the magazine industry was abuzz with news of the latest digital editions, Apples subscription mandates for publishers selling their wares through the App Store and those stepping away from Apples model to go the HTML route for app offerings. Continue reading at Folio Magazine
[ Folio Magazine | 2011-08-09 00:00:00 UTC ]
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