Three-quarters of European publishers surveyed by Digiday plan to increase revenues from video advertisements and branded content in 2019. The post Digiday Research: European publishers expect to make more money from branded content in 2019 appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2018-11-16 00:00:00 UTC ]
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Marshall McLuhan's famous dictum tells us that the form of a medium is inherently part of the message itself. Content in printed magazine form, for example, dictates many aspects of the story-from its written style and word count to the subtleties of fixed page design. Continue reading at Folio Magazine
[ Folio Magazine | 2014-03-27 00:00:00 UTC ]
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Two new suits were filed this month against Apple and the five major publishers involved in a 2010 ebook price-fixing conspiracy, raising the possibility of a new ebook antitrust battle involving aggrieved retailers. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-26 00:00:00 UTC ]
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Reed Exhibitions has made no secret about its interest in drawing more members of the general reading public to BookExpo America and, today, released details about its new consumer-focused event at the trade show. BookCon is set for the final day of BEA and promises to be, Reed said, a "show... Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-26 00:00:00 UTC ]
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Mark Thompson says New York Times journalism will remain impartial and won't be swayed by commercial considerationsMark Thompson, the chief executive of the New York Times, has hit out at rival Bloomberg for saying it shouldn't have published investigative news stories criticising China, because... Continue reading at The Guardian
[ The Guardian | 2014-03-26 00:00:00 UTC ]
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In its 2013 State of the News Media report released today, Pew found that while digital publishers are clearly growing fast, they're going to need to grow a lot more to make up for the losses elsewhere. The post 5 charts that describe the state of digital publishing appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2014-03-26 00:00:00 UTC ]
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When print was thriving, advertisers would simply use brands as a proxy for the audience they wanted to reach. Want moms? Buy People magazine. Now marketers know more about their targets, have better tools to find them and more ways to reach them. And traditional publishers stood by as... Continue reading at Advertising Age
[ Advertising Age | 2014-03-25 00:00:00 UTC ]
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One of the ongoing challenges for publishers is the sense of instability that arises from the never-ending changes in technology and audience behavior. From sales to marketing and even publishing’s most fundamental service—content creation—market dynamics are constantly evolving. Continue reading at Folio Magazine
[ Folio Magazine | 2014-03-25 00:00:00 UTC ]
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If you bought a lot of bestsellers, you could see a hefty credit on your Amazon account on Tuesday. Continue reading at PC World
[ PC World | 2014-03-25 00:00:00 UTC ]
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A breakdown of which publishers share traffic data with their own writers -- and which don't.The post Why top digital publishers are betting on data dashboards for reporters appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2014-03-24 00:00:00 UTC ]
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Nearly 90 years after JRR Tolkien translated the 11th-century classic poem Beowulf will be published this May by HarperCollins UK and Houghton Mifflin Harcourt. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-03-24 00:00:00 UTC ]
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Ukraine's new government is considering withdrawing support for the publishing industry and eliminating tax and other benefits for publishers to save cash. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-03-24 00:00:00 UTC ]
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A Twitter account run by "ExMediaMan" has taken aim at the supposed seedy underbelly of digital media.The post In the belly of the viral-publishing beast, @ExMediaMan tells all appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2014-03-21 00:00:00 UTC ]
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A seasoned rights agency knows the answers to the following questions: What kind of title will sell and what will become silverfish fodder in the warehouse? Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-21 00:00:00 UTC ]
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Consider these figures: This is the country with the fastest Internet speed in the world at 13.3 Mbps (against 8.7 Mbps in the U.S.), and 98% of its households have access to broadband Internet. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-21 00:00:00 UTC ]
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For global publisher Oxford University Press (OUP), close connections with the markets that it operates in have afforded plenty of opportunities to establish partnerships with different technology companies for its products and services. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-21 00:00:00 UTC ]
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The publishers of a weekly newspaper have issued an unreserved apology for "appearing to link football hooliganism with the Hillsborough tragedy".The latest issue of the Reading Chronicle carries a front page story, headlined "The other face of football", which says:"Football hooliganism may be... Continue reading at The Guardian
[ The Guardian | 2014-03-21 00:00:00 UTC ]
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When online bookstores came on the scene back in 1999, there were around 5,000 brick-and-mortar bookstores in Korea. Today, there are barely 1,500 nationwide. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-21 00:00:00 UTC ]
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A visit to the Gwanghwamun branch of Kyobo, Korea’s largest bookstore chain, provides many clues to the country’s present book market. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-21 00:00:00 UTC ]
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We asked attendees at this week’s Digiday Publishing Summit to discuss the challenge of mobile campaigns. Here’s what they thought about closing the mobile revenue gap, multi-screen campaigns, and more. Sponsored by CheckM8.The post Infographic: Publishers on closing the mobile gap appeared... Continue reading at Digiday
[ Digiday | 2014-03-20 00:00:00 UTC ]
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Owner Richard Desmond agrees to officially audited figures for monthly visitors to dailystar.co.uk and express.co.ukOfficially audited traffic figures for the Daily Star and Daily Express websites have been published for the first time – ranking them bottom in the national newspaper online... Continue reading at The Guardian
[ The Guardian | 2014-03-20 00:00:00 UTC ]
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