Roger Tagholm deconstructs the brilliance of Amazon's new Kindle advertisements, which promote the ereader as a chic, travel companion and paragon of cool. The post Deconstructing Amazon’s #haveKINDLEwillTRAVEL Ads appeared first on Publishing Perspectives. Continue reading at 'Publishing Perspectives'
[ Publishing Perspectives | 2015-07-30 00:00:00 UTC ]
Penguin US will restore its supply of backlist titles for ebook lending to Amazon until the end... Continue reading at The Bookseller
[ The Bookseller | 2011-11-24 00:00:00 UTC ]
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Martini Media, which serves a network of 1,000 publisher sites in lifestyle and business, is launching a series of multimedia advertising programs including bringing rich media to niche sites. Continue reading at Folio Magazine
[ Folio Magazine | 2011-11-17 00:00:00 UTC ]
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Written By: Graeme Neill Publication Date: Tue, 15/11/2011 - 10:12 The US Authors Guild has accused Amazon.com of "boldly breaching its contracts" with publishers by signing them up to its new Kindle Lending programme without permission. It claimed it is doing this to drive sales of its Kindle... Continue reading at The Bookseller
[ The Bookseller | 2011-11-15 00:00:00 UTC ]
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#apple ipad
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Adweek has partnered with Toronto-based technology company Shiny Ads to create the new Adweek Self-Serve Ad platform. The service now lets anyone upload a 300 x 250 banner ad and secure a set number of impressions for as little as $500. This will allow marketers with any size budget to speak... Continue reading at AdWeek
[ AdWeek | 2011-11-15 00:00:00 UTC ]
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Written By: Benedicte Page Publication Date: Wed, 09/11/2011 - 08:12 Amazon.co.uk has chosen Elizabeth Haynes' debut Into the Darkest Corner (Myriad Editions) as its best book of 2011, as part of a top 50 selection made "after thoughtful consideration and lengthy debate", and taking into... Continue reading at The Bookseller
[ The Bookseller | 2011-11-09 00:00:00 UTC ]
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#huge hit
#domestic violence
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One of the new print ads running for Ivory in select magazines in November and December. The brand also has a Facebook page. Continue reading at The New York Times
[ The New York Times | 2011-11-08 00:00:00 UTC ]
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Written By: Lisa Campbell Publication Date: Mon, 07/11/2011 - 08:45 Amazon has acquired a memoir by bestselling author Dr Deepak Chopra and his brother Dr Sanjiv Chopra. Amazon's Larry Kirshbaum and David Oldawer at Amazon's New York publishing imprint bought world English rights for... Continue reading at The Bookseller
[ The Bookseller | 2011-11-07 00:00:00 UTC ]
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#robert gottlieb
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The Internet retailer's complete collection of Prime Lending Library books for Kindle devices is online and accessible from any Web browser. Continue reading at PC World
[ PC World | 2011-11-06 00:00:00 UTC ]
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Written By: Lisa Campbell Publication Date: Thu, 03/11/2011 - 09:54 Amazon.com has launched a lending library for US Kindle owners with Prime membership today (3rd November), after signing deals on a variety of terms with publishers. read more Continue reading at The Bookseller
[ The Bookseller | 2011-11-03 00:00:00 UTC ]
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Amazon.com announced the launch of an ebook lending library for Kindle users, that allows Amazon Prime members to borrow books for free, as frequently as a book... Continue reading at PC World
[ PC World | 2011-11-03 00:00:00 UTC ]
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#borrow books
#kindle users
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Users can start borrowing books from Amazon right now, so here's what you need to know about using the service with your Kindle device. Continue reading at PC World
[ PC World | 2011-11-03 00:00:00 UTC ]
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Written By: Graeme Neill Publication Date: Thu, 03/11/2011 - 16:14 Amazon and W H Smith are HarperCollins' strongest players in bookselling, its c.e.o. has claimed. Victoria Barnsley was speaking after the publisher's parent NewsCorp reported its third quarter results, for the three months to... Continue reading at The Bookseller
[ The Bookseller | 2011-11-03 00:00:00 UTC ]
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Is Amazon Prime the best deal in tech? It just may be: Amazon now offers the capability for customers to loan out over 5,000 books for their Kindle or Kindle Fire devices. The Kindle Owners' Lending Library will allow for one book per month to be lent out, and there are no due dates. To borrow a... Continue reading at Betanews
[ Betanews | 2011-11-03 00:00:00 UTC ]
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Adobe is buying Auditude, an online video ad-platform. The deal lets Adobe monetize its video publishing tools, according to ZDNet, by integrating Auditudes ad server with its digital marketing. The deal is the latest move into web advertising from Adobe, which was previously known for its... Continue reading at AdWeek
[ AdWeek | 2011-11-02 00:00:00 UTC ]
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Written By: Lisa Campbell Publication Date: Wed, 02/11/2011 - 13:55 The Independent Publishers Guild has accepted the OFTs decision to clear the merger of Amazon and The Book Depository, but called on Amazon to work hard with its members to allay their concerns. Following a survey, IPG... Continue reading at The Bookseller
[ The Bookseller | 2011-11-02 00:00:00 UTC ]
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After a mainly flat first half for ad pages in 2011, big publishers are seeing ad page numbers fall in the third quarter. According to data from MagazineRadar, Meredith Corp.s magazine portfolio saw the biggest fall out of the big consumer publishers, down 11 percent in Q3. Continue reading at Folio Magazine
[ Folio Magazine | 2011-10-27 00:00:00 UTC ]
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Written By: Lisa Campbell Publication Date: Wed, 26/10/2011 - 10:05 Amazons profits have dropped by 73% in its third quarter, with the company's investment in its Kindle e-readers blamed for the slump. In the three months to 30th September, net income fell from $231m (£144.4m) to $63m... Continue reading at The Bookseller
[ The Bookseller | 2011-10-26 00:00:00 UTC ]
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#international arm
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Darren Singh, advertising director for Hearst's Esquire magazine, has been appointed publisher of ShortList. Continue reading at Media Week
[ Media Week | 2011-10-25 00:00:00 UTC ]
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Written By: Lisa Campbell Publication Date: Mon, 24/10/2011 - 15:53 Amazon customers can now have their purchases sent to lockers in London, instead of to their homes and offices. The company has lockers in Seattle and New York as well as the metropolitan area of London. Customers can choose... Continue reading at The Bookseller
[ The Bookseller | 2011-10-24 00:00:00 UTC ]
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For the 12th consecutive quarter in a row, The Atlantic is reporting gains in print and online revenue. In third quarter 2011, overall advertising revenue is up 19 percent, with digital ad revenue soaring 41 percent and print up 3 percent over the third quarter of 2010. Continue reading at Folio Magazine
[ Folio Magazine | 2011-10-24 00:00:00 UTC ]
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#advertising revenue
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