Deconstructing Amazon’s #haveKINDLEwillTRAVEL Ads

Roger Tagholm deconstructs the brilliance of Amazon's new Kindle advertisements, which promote the ereader as a chic, travel companion and paragon of cool. The post Deconstructing Amazon’s #haveKINDLEwillTRAVEL Ads appeared first on Publishing Perspectives. Continue reading at 'Publishing Perspectives'

[ Publishing Perspectives | 2015-07-30 00:00:00 UTC ]

Other news stories related to: "Deconstructing Amazon’s #haveKINDLEwillTRAVEL Ads"

Advertisers Recycle Print Ads For Tablets

With Conde Nast, Hearst and Meredith launching their own digital newsstand in the form of Next Issue Media, it’s clear that magazine publishers are counting on tablets for future growth. Forecasts predicting rapid tablet adoption abound. e ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-04-09 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #future growth #magazine publishers #issue media #digital newsstand #conde nast

Bad new for independent bookstores: Is Google becoming "another Amazon"?

Google will end its Google eBooks reseller program which allowed independent bookstores to sell ebooks through Google's platform. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2012-04-07 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #sell ebooks #independent bookstores

Amazon launches Kindle eBook store en Español, over 33,000 libros to choose from

Buenas noticias para todos los amantes de los libros que viven en Estados Unidos. Amazon acaba de anunciar una nueva tienda llamada eBooks Kindle en Español. El nuevo servicio dará acceso a más de 33,000 libros que se podrán leer en los diferentes dispositivos Kindle. Esta biblioteca virtual... Continue reading at Engadget

[ Engadget | 2012-04-05 00:00:00 UTC ]
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Amazon tax probe in media spotlight

Amazon's tax arrangements are in the spotlight this morning after national newspapers... Continue reading at The Bookseller

[ The Bookseller | 2012-04-05 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #tax arrangements

Hearst appoints Swan as head of ad operations

Hearst Magazines UK has appointed Richard Swan to be its head of advertising operations for its digital business. Continue reading at Media Week

[ Media Week | 2012-03-29 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #digital business

How Amazon made self-publishing cool

Bringing to the marketplace has always been a struggle for emerging writers, but the evolution of digital publishing formats is seeing a new wave of authors skipping the print medium entirely. Continue reading at Stuff

[ Stuff | 2012-03-25 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #emerging writers

Amazon and controversy head to Salon du Livre

  Salon du Livre in Paris will open for four days on 16th March with a notable new addition... Continue reading at The Bookseller

[ The Bookseller | 2012-03-09 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #16th march

The Amazon Paradox: Coming to Terms With Publishing's Colossus

Despite consumer uncertainty in buying online, and publisher uncertainty in partnering with Amazon, ebooks sales are dominating the market. Continue reading at The Atlantic

[ The Atlantic | 2012-03-06 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #buying online

Amazon Publishing to sell series of ebooks outside the Kindle Store

It remains to be seen if it's a full-on change of policy, but it looks like Amazon is at least shifting it stance when it comes to where some of the ebooks put out by its Amazon Publishing division are sold. As you may recall, Barnes & Noble and other booksellers recently pulled print... Continue reading at Engadget

[ Engadget | 2012-03-04 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #ebook form #latest addition #ebook versions #barnes noble #kindle store

Apple, Amazon rivalry could grow

With iPad 3 rumored to be on the way—possibly boasting a sharper screen and talking personal assistant Siri—Apple CEO Tim Cook may drop the price of the iPad 2 so he can go after the cheaper tablet market now dominated by Amazon's Kindle and Barnes & Noble's Nook. Analysts figure a $200 to... Continue reading at Crains New York

[ Crains New York | 2012-03-04 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #book publishers #ebook sales #dedicated e-readers #barnes noble

Their Print Ad Revenue Is Growing. Want to Know Why?

By Amy Feinstein With the publishing industry changing on what seems like a daily basis, how is it that some publications are actually finding ways to increase their print advertising revenue in the past two years?... Continue reading at Publishing Executive

[ Publishing Executive | 2012-03-02 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #publishing executive #finding ways #daily basis

Pan Mac snaps up Amazon bestseller Wilkinson

Pan Macmillan has snapped up UK and Commonwealth rights to Amazon’s self-publishing... Continue reading at The Bookseller

[ The Bookseller | 2012-02-29 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #pan macmillan

EDC pulls Usborne titles from Amazon

US publisher Educational Development Corporation (EDC) is withdrawing the sale of its Usborne... Continue reading at The Bookseller

[ The Bookseller | 2012-02-28 00:00:00 UTC ]
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Amazon Goes To Brazil

Amazon's gearing up a Brazilian launch for the Kindle this summer. Their strategy? Sell their product for far cheaper than the local competition, take a hit in import duties, and watch the profits roll in.The Amazon Kindle is an ubiquitous piece of tech in the United States, Canada, and Europe.... Continue reading at Fast Company

[ Fast Company | 2012-02-25 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #uphill battle #tablet computers #high taxes

Lindles: Jeremy Lin, Amazon Kindle, And The Rise Of Insta-Authors

Jeremy Lin has inspired a lot of rabid fans, magazine features, and six-figure book deal offers. But he's also fueled a new breed of lightning-fast ebook authors. Alan Goldsher, author of "Linsanity: The Improbable Rise of Jeremy Lin," is one of the fastest (and slickest). In the days before... Continue reading at Fast Company

[ Fast Company | 2012-02-23 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #getty images #mental health #tim tebow #ryan gosling

UK publishers' "concern" over Amazon ebook removals

UK publishers have expressed concern Amazon’s use of “power” to remove the e-... Continue reading at The Bookseller

[ The Bookseller | 2012-02-23 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #uk publishers

Amazon takes a company's ebooks out of stores after disagreement

When the Independent Publishers Group couldn't come to terms with Amazon, the bookselling giant took 5,000 IPG titles out of their Kindle ebook store. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2012-02-23 00:00:00 UTC ]
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Virginia Newspaper Ad Bills OK'd by House, Head to Senate

RICHMOND — Newspaper publishers around Virginia are trying to fend off another electronic attack on their industry — this time from lawmakers who say it's time to do away with a requirement that cities and counties advertis ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-02-15 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #industry mdash #newspaper publishers

Amazon's Kindle Ice Queen Is Back, Now With a Couple of Kids

After seeing Samsung's spirited swing at Apple users, Amazon's continuing anti-Apple pandering just feels weak. The new ad for the Kindle Fire pits a dorky, single iPad user against a Kindle-reading mom in a bikini—the same ice queen from the 2010 spot, though now she's warmed up a bit and seems... Continue reading at AdWeek

[ AdWeek | 2012-02-10 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #publishing industry #losing money #apple users

GfK MRI Launches Digital Ad Measuring Service

To address the growing need for accountability in digital marketing, GfK MRI has launched a syndicated service called Starch Digital. Continue reading at Folio Magazine

[ Folio Magazine | 2012-02-09 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #gfk mri #digital marketing