The Creative Industries Federation has urged the government to ensure that the creative industries and arts are a "priority sector" in Brexit negotiations, in its election manifesto which is being distributed to all political parties and Federation members. Continue reading at 'The Bookseller'
[ The Bookseller | 2017-04-26 00:00:00 UTC ]
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Latin America is a priority for Penguin Random House, says CEO Markus Dohle. Mexico is driving growth in the region, and print and digital books continue to co-exist. The post Latin America Top Priority for PRH, says Markus Dohle appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-12-02 00:00:00 UTC ]
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Publishing should be as “demographically representative as possible” in a bid to tackle diversity, delegates to The Bookseller's Author Day conference have heard. Continue reading at The Bookseller
[ The Bookseller | 2015-12-01 00:00:00 UTC ]
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The convergence of digital and linear business models and operations may be the hottest and most important strategic topic in the digital ad business today. Certainly, it is changing how major stakeholders -- publishers and media properties, brands, advertisers and agencies -- view the... Continue reading at Advertising Age
[ Advertising Age | 2015-11-23 00:00:00 UTC ]
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#increase revenue
Bookseller Matthew Bates, TV scriptwriter Debbie Horsfield and a group of eight women, known as The Romaniacs, were all crowned the winners at the Romantic Novelists’ Association’s inaugural Industry Awards yesterday evening, recognising those who have contributed to the success and sales of... Continue reading at The Bookseller
[ The Bookseller | 2015-11-20 00:00:00 UTC ]
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Maria Vassilopoulos interviews Creative Access its work to make publishing more diverse. Continue reading at The Bookseller
[ The Bookseller | 2015-11-07 00:00:00 UTC ]
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Market research companies Nielsen and GfK announced a partnership on Monday with the aim of providing insights about global book publishing. The post Nielsen and Germany’s GfK to Partner on Book Industry Data appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-10-28 00:00:00 UTC ]
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Creative Access will “continue to operate as usual” after its current method of funding runs out next June, its c.e.o has said. Continue reading at The Bookseller
[ The Bookseller | 2015-10-27 00:00:00 UTC ]
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Despite media reports to the contrary, Spain’s publishing industry is robust and diverse, and investing for the future, writes Antonio María Ávila. The post Spain’s Publishing Industry: Positioned to Fight for the Future appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-10-22 00:00:00 UTC ]
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A federal appeals court in New York City dismissed a copyright infringement lawsuit Friday filed against Mountain View-based Google Inc. alleging that the technology giant's program to create digital copies of books should not be allowed. The decision is a loss to the authors whose books are... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2015-10-17 00:00:00 UTC ]
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Our annual salary survey drew responses from a younger group than in years past, though the industry still is very white, with 89% of respondents reporting as caucasian. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-10-16 00:00:00 UTC ]
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From editorial assistants to senior VP’s, this is how much people who work in publishing reported earning last year. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-10-16 00:00:00 UTC ]
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The magazine industry, which has been increasingly emphasizing its digital reach, is making a new play to backstop advertising in its print editions, forging an "industry-wide" guarantee that ad pages will achieve sales results for marketers. If those results don't materialize, qualifying... Continue reading at Advertising Age
[ Advertising Age | 2015-10-13 00:00:00 UTC ]
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Describe your role. I’m the course leader of the National Film & Television School’s Creative Business for Entrepreneurs & Executives course. It’s a one-year course that gives participants all the tools to design and build the media businesses—or new in-house ventures—of the future. We... Continue reading at The Bookseller
[ The Bookseller | 2015-10-10 00:00:00 UTC ]
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The regional trade show, held October 2-4 in Portland, Ore., show was unquestionably bolstered by the figures indicating that the independent bookstore is healthier than it has been in years. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-10-05 00:00:00 UTC ]
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The Publishers Weekly Stock Index slipped 2.5% in September, a slightly worse performance than the Dow Jones Industrial Average, which dipped 1.5% in the month. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-10-02 00:00:00 UTC ]
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Josh Tyrangiel, who oversees all media content for Bloomberg—including digital, TV, radio—and is editor of Bloomberg Businessweek magazine, is leaving the company. "I've spent 6 years working with some of the smartest and most creative people in journalism, and it's time for me to take some... Continue reading at AdWeek
[ AdWeek | 2015-10-01 00:00:00 UTC ]
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Believe it or not, 100 variations of the same ad is not enough for some digital marketers anymore. That's one of the reasons the stars appear to be aligning for tech vendors that have been developing systems for what they call creative programmatic advertising. Creative and programmatic once... Continue reading at AdWeek
[ AdWeek | 2015-09-30 00:00:00 UTC ]
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#long-term strategy
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The long-called-for migration of digital ads from using Adobe Flash to HTML5 is becoming a reality. It's a shift underscored by, among other developments, Amazon's switch to HTML5-only promos earlier this month, as well as The Washington Post last week committing to publishing its content on... Continue reading at AdWeek
[ AdWeek | 2015-09-28 00:00:00 UTC ]
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There’s a huge problem at the moment in journalism and the publishing industry, which is that no journalism or media company has figured out how to actually fund their content in this new age of the Internet. The big reason is that newspape ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-09-23 00:00:00 UTC ]
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Publishers are using new methods to give advertisers a better picture of ROI. The post Getting Creative With Accountability appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2015-09-17 00:00:00 UTC ]
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#give advertisers