Conde Nast is beginning to sell the audiences of BonAppetit.com and Epicurious.com together, the company said Monday afternoon, in a bid to better attract advertisers that want bigger audiences than the sites provide on their own.Bon Appetit VP-Publisher Pamela Drucker Mann will oversee both businesses. Carolyn Kremins, Epicurious' general manager, is leaving Conde Nast, the company said."We were having separate conversations with advertisers," said Ms. Drucker Mann. "Now we can have one conversation." Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2014-08-11 00:00:00 UTC ]
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Days ago, Bungie released its third expansion, Rise of Iron, for its popular MMO shooter Destiny. A new short single-player campaign, multiplayer mode and six-person raid should keep players busy killing enemy aliens, and each other, for months. Undo... Continue reading at Engadget
[ Engadget | 2016-09-23 00:00:00 UTC ]
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The growth of programmatic advertising was supposed to mean the death of the ad network. Facebook is proving that wrong, writes Yuyu Chen this week. If you haven't read it yet it's still news to you. Here's a round up of a few of our best stories for the week ending September 16. The post ICYMI:... Continue reading at Digiday
[ Digiday | 2016-09-16 00:00:00 UTC ]
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This week, magazine publisher and TV station owner Meredith Corp. elevated Tom Harty from president of the company's National Media Group to president and chief operating officer, taking on oversight of the Local Media Group as well. That promotion seemed to put Mr. Harty in line to succeed... Continue reading at Advertising Age
[ Advertising Age | 2016-08-13 00:00:00 UTC ]
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In a presentation to investors Thursday morning, company execs unveiled the new cafes that will be the centerpiece of its new concept stores, discussed plan to grow store and online sales, and strategy to continue to shrink Nook losses. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-06-23 00:00:00 UTC ]
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The "Interest-Driven Network" rolls out TagTopic marketplace in a bid to upend mobile media. The post HI-FI Wants to Help Publishers Regain Control of their Mobile Audiences appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-06-21 00:00:00 UTC ]
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Publisher to ramp up its presence in branded content, especially digital and videoThe Financial Times is to significantly boost its advertiser-funded video and digital content by acquiring specialist firm Alpha Grid.Alpha Grid produces branded content across broadcast, video, digital and social... Continue reading at The Guardian
[ The Guardian | 2016-06-16 00:00:00 UTC ]
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The United States has a prison problem—namely, the largest prison population in the world and the second-highest per-capita incarceration rate. These statistics are partly what inspired me to speak with Christopher Grewe, the CEO and founder of American Prison Data Systems, or APDS.Grewe may not... Continue reading at PC World
[ PC World | 2016-06-07 00:00:00 UTC ]
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A Folio: Q&A with Glamour and Self publisher and chief revenue officer, Connie Anne Phillips. The post Selling Positivity: A Look Inside Condé Nast Aurora appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-06-03 00:00:00 UTC ]
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Brant subsidiary BMP Media becomes the legal owner of Art in America, The Magazine Antiques, Modern, and ARTnews. The post Brant Publications’ Takes Control of Artnews Assets and Titles appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-05-28 00:00:00 UTC ]
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The era of the living room computer finally has its last—and maybe most important—piece: Lapboards. Razer’s Turret finally shipped in late April and today Corsair announced that its competing Lapdog ($120 on Newegg) is available for purchase.It’s been a long time coming. We’ve been seeing... Continue reading at PC World
[ PC World | 2016-05-26 00:00:00 UTC ]
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Ev Williams on feedback loops, giving a home to publishers, and finding critical mass Ev Williams is not a fan of the increasingly homogenised media he currently sees, with its emphasis on feeding the great, gaping maw of platforms like Twitter and Facebook too often producing what he describes... Continue reading at The Guardian
[ The Guardian | 2016-04-10 00:00:00 UTC ]
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As Snapchat’s ad platform evolves, the top publishers that helped pioneer advertising there could lose some autonomy to strike their own deals. The messaging and media app wants to stop looking at Discover, where publishers like BuzzFeed, Vox, Cosmo, IGN, MTV and others post daily editions, as... Continue reading at Digiday
[ Digiday | 2016-02-29 00:00:00 UTC ]
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Adblocking and the power of platforms such as Facebook threaten to block the pipes that lead to readersA truth is dawning on media owners (or in many cases it has dawned, but they don’t like to talk about it). Publishing is over. Obviously this isn’t true in its purest sense; publishing is... Continue reading at The Guardian
[ The Guardian | 2016-02-21 00:00:00 UTC ]
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Epic novel, whose length has long discouraged readers, has made it on to the Bookseller’s top 50 after the BBC’s acclaimed new adaptationBritain is racing to address the fact that only 4% of Britons have read War and Peace, with Leo Tolstoy’s doorstopping epic entering the UK’s book charts for... Continue reading at The Guardian
[ The Guardian | 2016-02-17 00:00:00 UTC ]
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Facebook knows everything about you, from who your friends and family are to what you like and where you’ve been. It even knows the posts you draft but never publish. Combine all that information with the power of the like button, which signals to Facebook that a post should be shared more... Continue reading at PC World
[ PC World | 2016-02-02 00:00:00 UTC ]
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After years of writing about radicalization and terrorism in the Middle East, Arab authors are now in the spotlight in France as readers try to understand the recent Paris attacks. The post French Readers Put Arab Authors on the Bestseller List appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-01-19 00:00:00 UTC ]
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Chris Hughes' ownership of The New Republic looks like it will come to an end.The Facebook co-founder, in a staff memo later published on Medium, announced that he is seeking a new owner for the magazine, which he acquired in 2012."After investing a great deal of time, energy, and over $20... Continue reading at Advertising Age
[ Advertising Age | 2016-01-11 00:00:00 UTC ]
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The 15th edition of the media power list finds change in the air, with digital challengers elbowing aside older moguls – but a long way to go on diversity• Women on the rise, but much still to do on diversity• Your interactive guide to the MediaGuardian 100 Back in 2001, when this list was first... Continue reading at The Guardian
[ The Guardian | 2015-11-30 00:00:00 UTC ]
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With an iOS update expanding ad-blocking's reach, experts say smaller publishers and bloggers have fewer means of survival.As the debate over online ad blocking heats up with the arrival of iOS 9, experts say the biggest casualties of the online ad war may be small publishers and bloggers with... Continue reading at Fast Company
[ Fast Company | 2015-10-22 00:00:00 UTC ]
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