Conde Nast Britain’s 18-person native ad team accounts for half its digital revenue

Most publishers want to wean themselves off display advertising, and content studios are where the biggest growth opportunities lie. For Conde Nast Britain, native advertising revenue has mushroomed in the last six months, since it set up a dedicated custom content team. It's the data analysts at the heart of the team, that have helped drive its success, according to group digital director Wil Harris. Now it's eyeing 2017 expansion, and more hires are on the way. The post Conde Nast Britain’s 18-person native ad team accounts for half its digital revenue appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-11-28 00:00:00 UTC ]
News tagged with: #digital revenue #display advertising #content studios

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College Newspapers Go Digital-First, Innovate To Stay Relevant

NEW YORK -- This fall, the University of Oregon’s Daily Emerald -- a print publication for more than 90 years -- will ditch the daily for digital, publish a twice-weekly magazine, and launch a mini-tech start-up called The Garage. It' ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-07-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #stay relevant #york -- #print publication


RCS Libri launches digital-first list

Italian publisher RCS Libri has launched Rizzoli First, a digital-first list that will publish... Continue reading at The Bookseller

[ The Bookseller | 2012-07-18 00:00:00 UTC ]
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Curtis Brown and Foyles team up for author 'Discovery Day'

Aspiring authors are being given the chance to pitch their novels to a panel of agents at a new... Continue reading at The Bookseller

[ The Bookseller | 2012-07-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #curtis brown #discovery day #aspiring authors


Digital Imprints Take Root

Traditional trade publishers have been testing the digital-first/digital-only publishing waters for more than two years now, and the pace is accelerating. This month alone, Penguin is reviving the Dutton Guilt Edged Mysteries line as a digital only imprint, Kensington has launched eKensington as... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-07-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital imprints #publishing waters #beta test #romance books #harper voyager


Bertrams grows revenue 32.5%

Bertrams like-for-like revenue has risen 4.3% in the last three quarters as its total sales... Continue reading at The Bookseller

[ The Bookseller | 2012-07-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #total sales


Digital takes £50m bite from physical in 2012

E-books, plus the consumer downturn, have taken a £50m bite out of the print book market... Continue reading at The Bookseller

[ The Bookseller | 2012-07-06 00:00:00 UTC ]
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Booming Digital Sales Could Put Auto Trader Out Of Print

Booming digital revenues now make up almost 80 per cent of sales at Auto Trader and could hasten the end of the print version of the car-classifieds magazine in 12-18 months. Annual turnover rose only 1 per cent to £257.2m, but digital sa ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-07-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print version


The Murdoch Factor in News Corp.’s Split Personality

Rupert Murdoch’s move to split News Corp. into entertainment and publishing businesses may unlock the value he seeks. But the big imponderable in that shift could be Murdoch himself and his tainted legacy, say Wharton management professors Lawrence Hrebiniak and John Kimberly. Continue reading at Knowledge@Wharton

[ Knowledge@Wharton | 2012-07-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #rupert murdoch #publishing businesses


Digital Sales Up 38% at B&N

Sales of what has been Barnes & Noble’s core business for most of its history—“tangible” books, music, movies, rentals, and newsstand—made up 66% of the chain’s total revenue in the fiscal year ended April 28, 2012, according to figures published in the company’s annual report. Sales in the... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-06-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #figures published #annual report #digital devices #product mix


Guinness to release digital-only title

Guinness World Records is launching its first digital-only title next week, Totally Bonkers... Continue reading at The Bookseller

[ The Bookseller | 2012-06-28 00:00:00 UTC ]
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Hearst Unveils Private Ad-Buying Marketplace for Its Magazine Websites

Another big magazine company is looking to ad tech to make its online ad inventory more valuable. Six months after Conde Nast launched a private ad marketplace to increase the sell-through of its online ad space without opening it up to public ad e ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-06-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #magazine websites #ad tech


Digital audiobook service launches

A new subscription-based digital audiobook service has launched with ambitions to double the... Continue reading at The Bookseller

[ The Bookseller | 2012-06-20 00:00:00 UTC ]
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B&N Nook digital business up 45%

Barnes & Noble has reported revenues for its Nook digital business for $933m for the full... Continue reading at The Bookseller

[ The Bookseller | 2012-06-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #barnes noble


More Tablet Owners Want Free Apps, With Ads, Instead of Paid

Both the number of people who use tablets and usage per tablet user are exploding. But tablet users' appetite for paid apps isn't following the trend.   A new study commissioned by the Online Publishers Association found that 54% of tabl ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-06-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #free apps #tablet user #tablet users #study commissioned


US: 'E-book revenue outstrips hardbacks in first quarter'

Further evidence of the rise of digital and the decline of print comes from the US where,... Continue reading at The Bookseller

[ The Bookseller | 2012-06-18 00:00:00 UTC ]
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The Media Equation: Huffington Magazine Continues Digital Media’s Incursion

Arianna Huffington speaking at the party last week for Huffington, the new iPad weekly magazine. Continue reading at The New York Times

[ The New York Times | 2012-06-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media equation


Parragon Books teams with Nickelodeon

Parragon Books has acquired master publishing rights in the UK for Nickelodeon UK children's... Continue reading at The Bookseller

[ The Bookseller | 2012-06-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #parragon books


Migration to digital a result of 'crap books', says Florence

Hay Festival founder Peter Florence has blamed “crap books” from UK publishers as... Continue reading at The Bookseller

[ The Bookseller | 2012-06-08 00:00:00 UTC ]
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Behind Technology Review’s Digital-First Strategy

Technology Review editor-in-chief Jason Pontin recently provided a one-two punch of blog posts detailing a pair of significant digital pivots for the brand. Both have caused a stir among the media crowd for their frank assessment of TR's progress in the digital space. Continue reading at Folio Magazine

[ Folio Magazine | 2012-06-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #technology review #digital space


MIT's 'Technology Review' Launches Digital First Initative

Jason Pontin has a daunting task at hand.  The editor in chief and publisher of MIT’s Technology Review is the man charged with recalibrating the 112-year-old thought-leading publication, a duty he described to Adweek as an "on some level unwelcome, but intellectually interesting task, which is... Continue reading at AdWeek

[ AdWeek | 2012-06-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #huffington post #marketing partners #thought leadership #data visualization