Penguin Random House has created a consumer marketing development and operations group which will be led by Amanda Close. Continue reading at 'Publishers Weekly'
[ Publishers Weekly | 2014-05-15 00:00:00 UTC ]
Among the suggestions to improve Greece's economy has been the prescription that it deregulate the book market, yet several people oppose this view. The post Should Greece Should Deregulate Its Book Market? appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-03-05 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#book market
Ronald Schild, CEO at Germany's MVB, discusses developments in German ebook sales — which still command just a single digit market share — and the Tolino ebook platform. The post In Germany: Ebooks Less Than 10% of Market, Tolino Grows appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-02-27 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#ronald schild
It’s what qualifies as an age-old debate in the digital media business: Web or native apps? The question isn’t really either/or — for most news outlets, the answer is “both” — but since the ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-02-27 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#native apps
#online publishers
#news outlets
The first marketing for Apple Watch has arrived in a customary form for the brand: glossy print ads.The March issue of Conde Nast's Vogue includes 12 pages of advertising for Apple's upcoming device, set to go on sale in April. The three versions -- the leather-bound standard model, a... Continue reading at Advertising Age
[ Advertising Age | 2015-02-26 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#march issue
#conde nast
#fashion magazines
In a bit of a surprise move, Barnes & Noble announced today that it plans to separate its college business from its retail trade stores and Nook digital business. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-02-26 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#surprise move
#college business
It's a tough time to be an old-school business publisher, with upstarts like Quartz and even Yahoo Finance muscling in. To combat this, WSJ has launched a new consumer-focused ad campaign featuring will.i.am and Tory Burch that shows how these busy people make time to read the Journal. This,... Continue reading at Digiday
[ Digiday | 2015-02-24 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#post wsj
#marketing campaigns
#tough time
The 9-day New Delhi World Book Fair drew more than 1,100 exhibitors and a million visitors to buy books at what has become one of Asia's key book fairs. The post New Delhi World Book Fair Reaches One Million Consumers appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-02-24 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#buy books
Children’s publishers and agents have said that the maturation of many book markets globally, in addition to the economic downturn, has meant that the number of deals made with international publishers is slowing. Continue reading at The Bookseller
[ The Bookseller | 2015-02-23 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#international publishers
#export markets
#economic downturn
Readerlink Distribution Services has acquired the Baker & Taylor Publishing Group and Baker & Taylor Marketing Services U.S. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-02-23 00:00:00 UTC ]
More news stories like this |
Staffordshire has confirmed plans which will see more than half of its libraries passed to volunteers. The county council's cabinet approved plans today (18th February) that will see only 20 of the county's 43 libraries remain managed and staffed by the council, while the rest will be... Continue reading at The Bookseller
[ The Bookseller | 2015-02-19 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#county council
Ad blocking technology presents a growing threat to digital publishers and ad-tech companies -- and they're starting to pay close attention.Ad blocking technology removes ads from the internet via a browser extension. There are a number of such extensions -- the two most notable being Adblock... Continue reading at Advertising Age
[ Advertising Age | 2015-02-13 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#browser extension
#digital publishers
Mike Abbott is leaving Penguin Random House as a result of the publisher's international sales team restructure. Abbott has been in the Random House UK international team for 11 years, working first as group sales and marketing director for Europe, and later as group sales and marketing... Continue reading at The Bookseller
[ The Bookseller | 2015-02-12 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#leave prh
#group sales
#marketing director
#middle east
#latin america
The tepid ad market is continuing to give cable networks fits as they work to sell the commercial time they didn't book in the upfront, when advertisers shop for the upcoming TV season. Sales executives have been looking for strong growth in the so-called scatter market after a sluggish upfront... Continue reading at Advertising Age
[ Advertising Age | 2015-02-12 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#strong growth
#conference call
#flat market
#ad sales
#modest improvement
Penguin Random House UK’s group commercial director, Nigel Waters, is to leave the business at Easter. The company is still working out where Waters’ team will report, and an announcement about some new roles and responsibilities is to follow in the coming weeks, PRH said. Ian Hudson, deputy... Continue reading at The Bookseller
[ The Bookseller | 2015-02-06 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#prh uk
#coming weeks
#ian hudson
#reluctantly agreed
Consumer-facing book and author related content from Penguin Random House UK will move to Penguin’s social media channels from the end of today because it is the company’s “biggest brand on social media”. Corporate news for audiences such as the press, authors and agents will be shared on new... Continue reading at The Bookseller
[ The Bookseller | 2015-02-05 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#corporate news
#twitter channels
The car industry isn't slowing down when it comes to employing more data for everything from vehicle malfunctions to marketing. In fact, in terms of digital advertising, the category looks like it's putting the pedal to the metal, as tech vendors, publishers and other players increasingly roll... Continue reading at AdWeek
[ AdWeek | 2015-02-04 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#specific product
#short order
#general motors
#real time
Dave Epstein has been promoted to v-p of retail sales, and will oversee sales of both adult and children's books to all traditional retail accounts. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-02-04 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#retail sales
Six people have been made redundant following the closure of the London office of publisher Ripley. The publisher moved its editorial functions to Orlando in America from the start of this month (1st February). The change means half a dozen people have been made redundant, with the... Continue reading at The Bookseller
[ The Bookseller | 2015-02-03 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#made redundant
#london office
#31st january
Publishers and booksellers in Ireland have breathed a sigh of relief as the market experienced an unprecedented rebound in 2014, surpassing expectations. Figures from Nielsen BookScan reveal that 9.6 million physical books were sold through the tills in Ireland, equating to €106.4m (£79.4m) in... Continue reading at The Bookseller
[ The Bookseller | 2015-01-31 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#2% increase
#6% decline
#sales plunge