Challenger Brands Have More Options as Demand for Digital Content in the Tech Age Grows

The U.S. Chamber of Commerce, the leading cheerleader for American business owners large and small, remains hopeful that U.S. businesses will emerge from the coronavirus crisis battered and bruised, but not broken. "It's too early to determine the long-term impact on supply chains, manufacturing, and the American economy," the Chamber wrote in a note to... Continue reading at 'AdWeek'

[ AdWeek | 2020-03-27 14:55:42 UTC ]
News tagged with: #supply chains #digital content

Other Publishing stories related to: 'Challenger Brands Have More Options as Demand for Digital Content in the Tech Age Grows'


Pricing and digital dominate at LBF

Publisher concerns over whether the ebook agency model can survive globally in the wake of the... Continue reading at The Bookseller

[ The Bookseller | 2012-04-18 00:00:00 UTC ]
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Hudson tells LBF of 'focus on digital’

Random House will focus on international partnerships, engage directly with customers and... Continue reading at The Bookseller

[ The Bookseller | 2012-04-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #random house


Digital media takes home a Pulitzer

The Huffington Post—and digital media—has won its first Pulitzer Prize. The award went to David Wood, in the category of national reporting, it was announced Monday by Columbia University, which administers the prizes.A longtime print journalist who did stints at Time magazine and the Los... Continue reading at Crains New York

[ Crains New York | 2012-04-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #stephen greenblatt


Managing the Digital Audience

Managing a digital audience is truly a mixed bag: on one hand, it is now possible to understand more about who is consuming what content, where and how-maybe even why; on the other hand, it can be incredibly complicated, despite all the advantages, to do so. Continue reading at Folio Magazine

[ Folio Magazine | 2012-04-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital audience #mixed bag


Digital Minds: choice not to pay becoming 'more viable'

Getting to the consumer, getting the right content to that consumer, and then making this... Continue reading at The Bookseller

[ The Bookseller | 2012-04-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital minds


BA to focus on high street challenge

This year’s Booksellers Association conference, to be held at the Warwick University... Continue reading at The Bookseller

[ The Bookseller | 2012-04-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #warwick university


Double-digit print drop for top publishers

Eight of the top 10 publishers saw double-digit drops in printed book sales year-on-year in the... Continue reading at The Bookseller

[ The Bookseller | 2012-04-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #top publishers #double-digit drops


10 most challenged books on the American Library Association's 2011 list

The 'ttyl' series by Lauren Myracle and 'The Color of Earth' by Kim Dong Hwa top the 2011 rankings of most challenged books. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2012-04-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #challenged books #lauren myracle


The misunderstood 'digital native' has a two-minute attention span

There have been quite a few studies aimed at figuring out what makes the so-called "digital native" (i.e. children of the 90's who have had Web access and mobile technology their entire lives) tick. Most of them arrive at some disparaging conclusion or other: "Digital natives are slow to pick up... Continue reading at Betanews

[ Betanews | 2012-04-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital native #mobile technology #digital natives #nonverbal cues


Yale Publishing Course Aims to Expand Publishing’s International Scope, and Enhance Digital Monetization

Yale’s summer publishing course is entering its third year. The course offers publishing professionals an opportunity to learn industry strategies for expanding a brand’s scope and monetizing digital products. Continue reading at Folio Magazine

[ Folio Magazine | 2012-04-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #yale publishing


Hughes to help HarperCollins 'grow Education'

  Colin Hughes has been appointed as m.d. of the HarperCollins Education Division, with HC... Continue reading at The Bookseller

[ The Bookseller | 2012-04-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #colin hughes


Surrey residents win library challenge

Surrey residents have won their High Court judicial review challenge against council plans to... Continue reading at The Bookseller

[ The Bookseller | 2012-04-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #council plans


Google Offers Publishers a Way to Monetize Content With Surveys

Google has announced a new way for online news publishers to gate access to their premium content, by requiring would-be readers to fill in a survey first. Continue reading at PC World

[ PC World | 2012-03-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #monetize content #premium content


How Marvel's Digital Superpowers Won Over Brick-And-Mortar Retailers

Comic-book nerds are about to have it all. Beginning this month, all new Marvel releases are available digitally the same day they hit shelves. But the real feat is this: Comic-book stores will be on board with the change, too. That's because Marvel has spent years developing its strategy,... Continue reading at Fast Company

[ Fast Company | 2012-03-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #graphic novels #digital purchases #augmented reality


Marvel Offers Digital Extras for Comic Book Fans

Next month, Marvel Comics will release a new application to add content enhanced with augmented reality to some of its comic books. Continue reading at PC World

[ PC World | 2012-03-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #marvel comics #augmented reality #comic books


OUP grows picture book list

Oxford University Press has appointed a new commissioning editor with a view to expanding its... Continue reading at The Bookseller

[ The Bookseller | 2012-03-23 00:00:00 UTC ]
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Penguin buffs brand to retain readers

Penguin is to sell physical books direct to consumers through pop-up shops as part of a plan to... Continue reading at The Bookseller

[ The Bookseller | 2012-03-23 00:00:00 UTC ]
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Johnston Press CEO Signals Move to 'Digital First'

The chief executive of Johnston Press (JP) has signalled that the local newspaper publisher will adopt a digital-first strategy. Speaking at the Guardian Changing Media Summit, Ashley Highfield, who took over as CEO in November, said "we will fl ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-03-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ashley highfield


MPA Event Panelists: Innovation on the Digital Newsstand Is Key

Imagine bundling your publication's content with that of your competitor's. That was one interesting theory explored at the MPA Digital: Swipe conference on tablets, e-readers and smartphones. Panelists speaking on the digital newsstand debated several best practices that publishers should be... Continue reading at Folio Magazine

[ Folio Magazine | 2012-03-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital newsstand #mpa digital


New York Magazine Takes Home Digital Ellie for General Excellence

NEW YORK – Today’s MPA Digital: Swipe Conference closed with the National Magazine Awards for Digital Media 2012, presented by the American Society of Magazine Editors [ASME]. People managing editor and ASME president Larry Hackett and Lucy Danziger, editor-in-chief of SELF and ASME secretary,... Continue reading at Folio Magazine

[ Folio Magazine | 2012-03-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #general excellence #mpa digital #american society #lucy danziger