Catholic Marketing Network: A Trade Show that’s Thriving

There was no missing the life-size photo of Pope Francis near one of the entrances to the 18th annual Catholic Marketing Network trade show July 29-Aug. 1. He was there in spirit, perhaps, and certainly adorned many a book cover at a show publishers said brought robust sales and many opportunities to meet new retailers. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2014-08-05 00:00:00 UTC ]
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NewFronts Day 3—Twitter shows up after all and inside TikTok’s invite-only event

Welcome to Ad Age’s NewFronts 2023 newsletter. We’ve been sharing a daily roundup of events, interviews and sessions from Interactive Advertising Bureau's dog-and-pony show throughout the week. You can find all of Ad Age's NewFronts coverage here. Twitter went from NoFronts to NewFronts—kind... Continue reading at Advertising Age

[ Advertising Age | 2023-05-04 14:42:00 UTC ]
More news stories like this | News stories tagged with: #upfront negotiations #digital platforms #senior vp #reach audiences #premium publisher


BPG Promotes Three in Retail, Marketing Roles

Michele Misiak has been named executive v-p for direct to consumer and retail sales at Baker Publishing Group, and Raela Schoenherr and Brianne Dekker get new roles. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-05-02 04:00:00 UTC ]
More news stories like this | News stories tagged with: #retail sales


B&N CEO James Daunt to Deliver State of Bookselling Keynote at U.S. Book Show

As part of a two-day program curated by Association of American Literary Agents, Daunt will discuss how the company’s initiatives and plans for the future will impact the publishing industry during an address on Tuesday, May 23. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-05-01 04:00:00 UTC ]
More news stories like this | News stories tagged with: #book show #publishing industry


Independent Bookstore Day 2023 Thrived on Passport Promotions

Across the country this weekend, independent bookstores once again celebrated Independent Bookstore Day, this year on April 29. Some bookselling scenes began the lead-up to the celebration even earlier, with "passport" promotions that offered customers discounts after visiting a certain number... Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-05-01 04:00:00 UTC ]
More news stories like this | News stories tagged with: #independent bookstores #independent bookstore #bookstore day


The top 5 AI marketing activations you need to know about right now

Bush's Beans gets a spot, a fake pizza brand pops up, Harry Potter gets Wes Anderson treatment and more. Continue reading at Advertising Age

[ Advertising Age | 2023-04-27 09:30:00 UTC ]
More news stories like this | News stories tagged with: #harry potter


Manga Freelancers Say, ‘Show Me the Money’

Despite some slowdown, manga is still leading graphic novel sales in North America. But that success hasn’t necessarily trickled down to the professionals who help bring manga to market: translators, letterers, and editors, including many freelancers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-04-26 04:00:00 UTC ]
More news stories like this | News stories tagged with: #graphic novel #manga


Marrying the craft of culture, marketing and technology serves as a true north for progress for brand execs attending Possible

The newly launched Possible conference held in Miami Beach this week focused on the importance of culture in the digital media and marketing ecosystem. Continue reading at Digiday

[ Digiday | 2023-04-20 04:01:00 UTC ]
More news stories like this | News stories tagged with: #marketing ecosystem #newly launched #miami beach #digital media


PEN Report Shows State Legislation ‘Supercharging’ Book Bans

“The heavy-handed tactics of state legislators are mandating book bans, plain and simple,” said Suzanne Nossel, CEO of PEN America, in a release announcing the new report. “The numbers don’t lie, and they reveal a relentless crusade to constrict children’s freedom to read.” Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-04-20 04:00:00 UTC ]
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At London Book Fair: Translation Markets’ Expansion, Challenges

'A major shift in English and American culture' toward translation is examined in a session at London Book Fair. The post At London Book Fair: Translation Markets’ Expansion, Challenges appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-04-20 02:16:29 UTC ]
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This Memoir Shows How To Find Beauty In The Aftermath Of Divorce

Maggie Smith's book "You Could Make This Place Beautiful" explores the meanings behind womanhood, gender roles, family and jobs. Continue reading at HuffPost

[ HuffPost | 2023-04-19 09:45:33 UTC ]
More news stories like this | News stories tagged with: #memoir shows #maggie smith #gender roles #memoir


London Book Fair 2023: Brian Murray, the Ukrainian First Lady, and a Shocking Arrest Start the Show

On Day One in London, HarperCollins CEO Brian Murray said the publisher may still try to buy Simon & Schuster, Ukrainian first lady Olena Zolenska addressed the fair over video, and the floor was aflutter over the arrest of the foreign rights manager at French publisher Éditions La Fabrique... Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-04-18 04:00:00 UTC ]
More news stories like this | News stories tagged with: #brian murray #french publisher #harpercollins #book fair


Matthew Gray Gubler to Wrap Up Children’s Program at U.S. Book Show

The actor, director, and author-illustrator will give the closing keynote presentation at the U.S. Book Show children’s book program on May 24. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-04-18 04:00:00 UTC ]
More news stories like this | News stories tagged with: #book program #book show #children’s book


Jack in the Box Blazes a Trail in Food Marketing With a Weedmaps Partnership

Jack in the Box has never been subtle about its ties to cannabis culture, from its Munchie Meals and Wakey Bakey Hash to its past collaboration with Snoop Dogg's digital media platform Merry Jane. The Southern California-based chain also aired a notorious ad in the mid-2000s featuring a clearly... Continue reading at AdWeek

[ AdWeek | 2023-04-14 12:00:00 UTC ]
More news stories like this | News stories tagged with: #snoop dogg #digital media


Large Trade Publishers See Flat Sales for 2022

Higher costs and lower sales led to disappointing results at three of the four largest trade publishers last year, reviving an old publishing mantra. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-04-14 04:00:00 UTC ]
More news stories like this | News stories tagged with: #flat sales #higher costs #disappointing results


Chuck D to Deliver Lunchtime Keynote at U.S. Book Show

The Public Enemy cofounder and Rock and Roll Hall of Fame inductee will discuss his new imprint Enemy Books and its inaugural title, a graphic novel trilogy penned and illustrated by Chuck D himself. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-04-13 04:00:00 UTC ]
More news stories like this | News stories tagged with: #book show #inaugural title #graphic novel


Jacqueline Woodson to Deliver Lunchtime Keynote at U.S. Book Show

Renowned author and NBA winner Jacqueline Woodson will present the lunchtime keynote address at the U.S. Book Show on May 24. The in-person talk will focus on Woodson’s forthcoming book for middle grade readers, 'Remember Us.' Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-04-11 04:00:00 UTC ]
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‘I love nothing more than making people cry’: author Cheryl Strayed on her hugely moving TV show

Profound, big-hearted, and raw, the adaptation of bestselling book Tiny Beautiful Things is powerful television. Its writer talks grief, sorrow and being friends for life with Reese WitherspoonIn 2011, a little-known fortysomething author called Cheryl Strayed was about to become huge. She had... Continue reading at The Guardian

[ The Guardian | 2023-04-05 05:00:25 UTC ]
More news stories like this | News stories tagged with: #heroin addiction #desperately wanted #big screen #reese witherspoon #bestselling book


Digiday+ Research deep dive: Publishers’ dependency on programmatic is likely to grow, with focus on open market

Publishers make a significant portion of their revenue from programmatic ads, and most of that programmatic revenue comes from the open market. Continue reading at Digiday

[ Digiday | 2023-04-04 04:01:00 UTC ]
More news stories like this | News stories tagged with: #programmatic ads #open market #significant portion #publishers make


Keegan-Michael Key and Wife Elle Key to Close the U.S. Book Show

The Keys will interview each other about their debut nonfiction book, The History of Sketch Comedy: A Journey Through the Art and Craft of Humor (Chronicle Books, Oct.). Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-04-04 04:00:00 UTC ]
More news stories like this | News stories tagged with: #keegan-michael key #book show #sketch comedy


Writing History Showed Me a New Way to View Climate Change

Two new books, a U. K. paperback and a world first edition, were delivered to my door on the same day last week. I put the books side by side on the table. The first, suggestive of dark happenings in the past,  was The Lion House: The Rise of Suleyman the Magnificent. The second book’s […] Continue reading at Literrary Hub

[ Literrary Hub | 2023-04-03 08:52:43 UTC ]
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