Can HTML5 Future-Proof Your Mobile Strategy?

Now that the early enthusiasm behind generating magazine apps for tablet and smart phone devices has settled into a more or less pragmatic approach for publishers, a nagging question is bubbling ever closer to the top of digital content development efforts for the mobile platform: HTML5 or native apps? Continue reading at 'Folio Magazine'

[ Folio Magazine | 2011-12-21 00:00:00 UTC ]
News tagged with: #mobile strategy #nagging question #mobile platform #native apps

Other Publishing stories related to: 'Can HTML5 Future-Proof Your Mobile Strategy?'


Microsoft tries to predict your future, no flying cars foreseen

It's that time of the year where predictions start flying. Most companies have a roadmap for what will really happen, but predictions about what's possible are always fun. It's shocking how many old science fiction books got it right with things like video phone calls and more. Arthur C. Clarke... Continue reading at Betanews

[ Betanews | 2015-12-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #research division #people working


Friedman: D2C strategy for Open Road

Jane Friedman's Open Road ebook company has had one million page views for its new, direct-to-consumer online community The Lineup  in its first six months of existence, Friedman revealed at the FutureBook Conference today (4th December). Open Book aims to get 10m unique users of The Lineup,... Continue reading at The Bookseller

[ The Bookseller | 2015-12-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #jane friedman #open road #true crime


Pietsch Goes Back to the Publishing Future in WSJ Op-ED

Print ain't dead, says Hachette CEO Michael Pietsch in an op-ed in this morning's 'Wall Street Journal.' Far from it. The Big Five executive claims publishing has not only survived, it hasn't really changed all that much. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-12-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #wsj op-ed #publishing future


Is Subscription the Future for Digital Comics?

The subscription model is changing how consumers get music, movies and TV shows, and now a number of services are trying the model on digital comics. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-11-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #subscription model #digital comics #tv shows


Is mobile making media all the same?

As phones grow to become an overwhelming majority of traffic, content has become increasingly aimed at playing the numbers gameThe internet was meant to be an amazing engine for invention and diversification in media. With the barriers to entry toppling, anybody could become a publisher, and,... Continue reading at The Guardian

[ The Guardian | 2015-11-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #overwhelming majority #arianna huffington #small fortune


Campaigners must be 'realistic' about future of libraries

Libraries and campaigners have to be "realistic" about what future libraries can offer as funding cuts mean the Libraries Taskforce was "having to make some trade-offs I'm not thrilled about," its c.e.o Kathy Settle said. Continue reading at The Bookseller

[ The Bookseller | 2015-11-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #future libraries #libraries taskforce #funding cuts #kathy settle


Bastei Lübbe Targets Millennials With New Mobile Platform

In 2016, German publisher Bastei Lübbe will launch Oolipo, a streaming platform that aims to attract millennials with serialized digital content. The post Bastei Lübbe Targets Millennials With New Mobile Platform appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-11-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile platform


Data Encryption, Cryptography are Keys to the Future of the Book

Alec Ross sees a future in which digital books can be delivered as unpiratable text messages and the big data revolution is democratized to smaller players. The post Data Encryption, Cryptography are Keys to the Future of the Book appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-11-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book appeared #digital books #smaller players


Magazines On-the-Go: MPA Summit Examines Mobile Media

Mobile Matters conference brings together magazine media leaders at Hearst Tower. The post Magazines On-the-Go: MPA Summit Examines Mobile Media appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-11-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hearst tower


Six Insights into Future Trends in Digital Publishing

Nobody knows what the future of the media industry will look like - we can only extrapolate from its current state and hope nothing too disruptive ruins our bets in the meantime.   To help us make those bets, TheMediaBriefing recently hosted the ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-10-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital publishing #media industry #current state


Richell prize: Sally Abbott's vision of a future Australia wins literary award

The PR director from regional Victoria beat 975 writers to the $10,000 prize and a year’s mentorship to develop her manuscript to publicationAustralia’s newest literary award, the Richell prize for emerging writers, has been won by Sally Abbott for her manuscript, Closing Down.Abbott, a public... Continue reading at The Guardian

[ The Guardian | 2015-10-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #richell prize #emerging writers #pr director #hachette australia #guardian australia


Graphic memoir 'Arab of the Future' takes a look back to the author's childhood in Libya and Syria

The French cartoonist Riad Sattouf spent the earliest years of his life in three dictatorships. One dictator was Col. Moammar Kadafi, the "supreme leader" of Libya, where Sattouf and his parents moved when he was 2. Another was President Hafez Assad of Syria, where they relocated when he was 4.... Continue reading at Los Angeles Times

[ Los Angeles Times | 2015-10-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #graphic memoir #supreme leader


Writ to the future

In October 2004, Google founders Larry Page and Sergey Brin made a rare appearance at the Frankfurt Book Fair to launch what for them must have seemed like an ambitious yet benign programme to scan the world’s published content and make it available to search online, under what was then called... Continue reading at The Bookseller

[ The Bookseller | 2015-10-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #rare appearance #published content #book industry


Spain’s Publishing Industry: Positioned to Fight for the Future

Despite media reports to the contrary, Spain’s publishing industry is robust and diverse, and investing for the future, writes Antonio María Ávila. The post Spain’s Publishing Industry: Positioned to Fight for the Future appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-10-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post spain #future appeared #publishing industry #media reports


Folio: Show Coverage: CMO Keynote Panel Discusses Strategies in a Changing World

Four publishing CMOs discuss reader and advertising revenue opportunities. The post Folio: Show Coverage: CMO Keynote Panel Discusses Strategies in a Changing World appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-10-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post folio #show coverage #changing world


Wendy's Is Making Snapchat-Like Mobile Ads on Facebook

Brands are just starting to play with Facebook's full-screen mobile ads, but Wendy's social marketers already seem to be having lots of fun with the new format. The fast-food chain is running a campaign that uses a combination of photos, videos and GIFs to show how each layer of its hamburgers... Continue reading at AdWeek

[ AdWeek | 2015-10-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #vertical video #mobile ads #social marketers #michael kors


SPCK moves to secure future of IVP

The Society for Promoting Christian Knowledge (SPCK) has taken over the running of InterVarsity Press (IVP) in a move which, SPCK said would "secure the future of IVP as the UK’s leading evangelical Christian publisher". IVP will come under the management of SPCK and become a subsidiary charity... Continue reading at The Bookseller

[ The Bookseller | 2015-10-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital era


Facebook moves further into YouTube’s turf with new mobile videos tab

Facebook said today its replacing the useless Messenger section with a Videos tab on its mobile app. The stream, dedicated to YouTube's bread-and-butter, will serve videos from friends, publishers, pages the user likes and ads. Facebook also confirmed its testing a floating video box, a new... Continue reading at Digiday

[ Digiday | 2015-10-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook moves #mobile app #suggested videos


Google AMP is good for mobile web users – but what about publishers?

The search giant’s attempt to compete with Facebook Instant Articles and Apple News is drastic – but should be welcomedIn the world of sci-fi, some genius inventor type comes up with a device which immediately disables all guns, missiles, torpedoes, everything. At the flick of a switch, the rate... Continue reading at The Guardian

[ The Guardian | 2015-10-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #apple news #search engine