Buyer's Guide: The Growing Importance of Audience Data Tracking

By Denis Wilson This article is from the  Publishing Executive  Buyer's Guide   which is a publisher's reference on emerging technology in the media industry. You can find other Buyer's Guide Sections here: Digital Publishing... Continue reading at 'Publishing Executive'

[ Publishing Executive | 2014-06-01 00:00:00 UTC ]
News tagged with: #guide sections #growing importance #denis wilson #emerging technology #media industry #digital publishing

Other Publishing stories related to: 'Buyer's Guide: The Growing Importance of Audience Data Tracking'


Citia Lets You Skip the Boring Stuff in E-Books (And Get to the Important Parts)

A New York-based software company is taking e-reading to a whole new nonlinear level. Continue reading at AllThingsD

[ AllThingsD | 2012-05-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #important parts


Reddit Drops the Filter and Draws Audiences

In the digital age, Reddit’s AMA (Ask Me Anything) forum has quickly become a highly sought after destination on press junkets and book tours. The unmoderated, crowdsourced Q&A format has attracted huge names like Louis C.K., Stephen Colbert, Rep. Darrell Issa (R.-Calif.) and even Nobel... Continue reading at AdWeek

[ AdWeek | 2012-05-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital strategies


ABC, GfK MRI Step Up Audience Measurement Efforts

The magazine industry now has more avenues when it comes to quantifying its total reach—both the Audit Bureau of Circulations, and media research company GfK MRI, have introduced new tools for publishers that can help provide a clearer picture of who readers are, and how many of them exist.  Continue reading at Folio Magazine

[ Folio Magazine | 2012-05-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #magazine industry


New York books find foreign audience

TV shows and Hollywood blockbusters aren't America's only cultural exports. The book industry is also expanding overseas, according to a report released Friday by the Association of American Publishers that looks at book exports for the first time. Exports by U.S. publishers, which are dominated... Continue reading at Crains New York

[ Crains New York | 2012-05-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #greater number #smart phones #authors found #pop culture #business books


BISG- industry must adapt to "big data" shift

Two New York meetings—the annual Book Industry Study Group (BISG) Making Information Pay... Continue reading at The Bookseller

[ The Bookseller | 2012-05-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #big data


Nature Publishing Group Launches Linked Data Platform

Nature Publishing Group is trying to break into the future of scientific publishing with its new linked data platform—launched earlier this month; the new platform is designed to enrich search functions. Continue reading at Folio Magazine

[ Folio Magazine | 2012-04-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #scientific publishing


Managing the Digital Audience

Managing a digital audience is truly a mixed bag: on one hand, it is now possible to understand more about who is consuming what content, where and how-maybe even why; on the other hand, it can be incredibly complicated, despite all the advantages, to do so. Continue reading at Folio Magazine

[ Folio Magazine | 2012-04-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital audience #mixed bag


Hughes to help HarperCollins 'grow Education'

  Colin Hughes has been appointed as m.d. of the HarperCollins Education Division, with HC... Continue reading at The Bookseller

[ The Bookseller | 2012-04-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #colin hughes


Lonely Planet offers ebook "experience" guides

Lonely Planet is launching two new ebook series, one offering guidance to the enjoyable... Continue reading at The Bookseller

[ The Bookseller | 2012-04-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #lonely planet #ebook series


Radio campaign for Marco Polo guides

Marco Polo travel guides, newly launched into the UK market, will be backed with a summer radio... Continue reading at The Bookseller

[ The Bookseller | 2012-03-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #newly launched #uk market


AOP: Two Thirds of Online Publishers Plan to Grow Digital Roles

Two thirds of UK online publishers are planning to increase the number of digital roles "on the back of product growth expectations", the Association of Online Publishers reported today, compared to 55 per cent which saw growth in 2011. Acco ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-03-26 00:00:00 UTC ]
More news stories like this |


OUP grows picture book list

Oxford University Press has appointed a new commissioning editor with a view to expanding its... Continue reading at The Bookseller

[ The Bookseller | 2012-03-23 00:00:00 UTC ]
More news stories like this |


Guide to wine for Pan Mac

Pan Macmillan has acquired a new "engaging and accessible guide to wine" based on the... Continue reading at The Bookseller

[ The Bookseller | 2012-03-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pan mac #pan macmillan


AAP: "Nothing more important than editing"

Libraries, copyright and piracy were officially the big topics of the just-concluded Association... Continue reading at The Bookseller

[ The Bookseller | 2012-03-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #big topics


Waterstones to grow children's range and space

Waterstones is set to grow its children’s range and space in stores over the summer... Continue reading at The Bookseller

[ The Bookseller | 2012-03-12 00:00:00 UTC ]
More news stories like this |


Apple, Amazon rivalry could grow

With iPad 3 rumored to be on the way—possibly boasting a sharper screen and talking personal assistant Siri—Apple CEO Tim Cook may drop the price of the iPad 2 so he can go after the cheaper tablet market now dominated by Amazon's Kindle and Barnes & Noble's Nook. Analysts figure a $200 to... Continue reading at Crains New York

[ Crains New York | 2012-03-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #barnes noble #dedicated e-readers #ebook sales #book publishers


Movie Projector: 'The Lorax' hopes to plant a seed with audiences

The 3-D animated film, based on a 1971 book by Dr. Seuss, could debut with as much as $50 million at the box office this weekend."Dr. Seuss' the Lorax" is primed to rake in lots of green at the box office this weekend. Continue reading at Los Angeles Times

[ Los Angeles Times | 2012-03-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #animated film #$50 million #box office


Their Print Ad Revenue Is Growing. Want to Know Why?

By Amy Feinstein With the publishing industry changing on what seems like a daily basis, how is it that some publications are actually finding ways to increase their print advertising revenue in the past two years?... Continue reading at Publishing Executive

[ Publishing Executive | 2012-03-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #daily basis #finding ways #publishing executive


Penguin sales top £1bn as ebook revenues grow 106%

Penguin has reported sales of £1.04bn in 2011, growing 1% on an underlying basis, though... Continue reading at The Bookseller

[ The Bookseller | 2012-02-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #reported sales


Exclusive Reseller Agreement Between Newspaper Data Exchange and The Audit Bureau of Circulations

CHESTERFIELD, MO, February 22, 2012 – Newspaper Data Exchange (NDX), innovators in media data aggregation in the publishing industry, will now have an exclusive license to enroll new affiliate members for the Audit Bureau of Circulations (A ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-02-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #audit bureau #publishing industry #exclusive license