Bud Light Seltzer is in the works amid hard seltzer sales craze

Anheuser-Busch InBev is poised to launch Bud Light Seltzer as part of a new product blitz, according to reports from two beer trade publications. Citing sources from the brewer’s distributor meeting this week, Beer Business Daily reported that the brewer was developing a seltzer line extension for its biggest brand as well as Bud Light Lemonade and Bud Light Crisp, which it described as a slightly lower-calorie version of Bud Light designed to take on Miller Lite. Also coming are a nitrogenized beer called Bud Nitro and seltzer line extension for Stella Artois, according to Beer Business Daily. The brewer already markets two seltzers, Bon & Viv and the recently released Natty Light Seltzer, but it remains far behind the two leaders in the sizzling hot alcoholic seltzer segment, White Claw, which is from Mark Anthony Brands; and Truly, by Sam Adams-maker Boston Beer Co. Anheuser-Busch InBev only has about 7 percent share of the hard seltzer market year-to-date, according to Beer Marketer’s Insights, which also reported on the Bud Light Seltzer news, saying that the brewer showed its distributors a picture of a black cherry-flavored Bud Light Seltzer. A spokesman for the brewer told Ad Age that “we have the industry's leading portfolio because we are never satisfied.  We regularly share conceptual ideas with our wholesaler partners as we develop new ways to meet consumer needs. Details on new product launches will be shared in due course.” The brewer’s Bud Light... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-09-13 13:12:06 UTC ]
News tagged with: #product launches #bud light #fourth quarter #wieden kennedy #super bowl #nielsen

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Amazon Prime Day 2024: Everything to know about the big sale in July

Amazon Prime Day 2024 is coming soon, now's the time to start thinking about the things you’ll want to look for once the deals arrive. Everything from gadgets to clothes to household necessities will be on sale during the shopping event, and if you’re a Prime member, you’ll have access to all of... Continue reading at Engadget

[ Engadget | 2024-06-02 14:27:19 UTC ]
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A Hard, but Good, Ending for Polis Books

After 11 years, Jason Pinter's small press fell under the weight of a host of issues all too familiar to indie publishers. But his elegance under the pressure of handling the collapse—including the rehoming of 60% of Polis's 171-title backlist—stands out. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-05-31 00:00:00 UTC ]
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Why it’s so hard to lend a book to a friend, according to the internet.

I spent a few days in DC over the long weekend for a wedding. Walking around leafy and well-appointed Capital Hill, I overheard a conversation between two older folks, as their dogs warily sniffed each other, about how people were taking and selling books from the little free libraries around... Continue reading at Literrary Hub

[ Literrary Hub | 2024-05-30 18:46:20 UTC ]
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Amazon Prime Day 2024: Everything you need to know about the upcoming sale in July

Amazon Prime Day 2024 is coming soon, so it’s a good time to start thinking about the things you’ll want to look for once the deal wave hits. Everything from gadgets to clothes to household necessities will be on sale during the event, and if you’re a Prime member, you’ll have access to all of... Continue reading at Engadget

[ Engadget | 2024-05-30 11:00:27 UTC ]
More news stories like this | News stories tagged with: #kindle #gaming gear #to-buy list #robot vacuums #microsd cards #dirt cheap #smart speaker #black friday #worth waiting #record-low prices #kindle e-readers #echo speakers #safely bet #started pushing


Writing is lonely work but connecting with other novelists on zoom keeps me motivated | Jodi Wilson

It’s not pretty but conference calls at dawn keep us showing up. We’ve got novels to write, which is the only work we really want to doGet our morning and afternoon news emails, free app or daily news podcastWhen you work solo, peer accountability is sacred.Three mornings a week I set my alarm... Continue reading at The Guardian

[ The Guardian | 2024-05-30 00:56:10 UTC ]
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HarperCollins Continues Sales Revamp

As part of a makeover at the HarperCollins sales department, VP of independent sales and wholesale Kathy Faber will take on additional responsibilities in the indie channel, and Wendy Ceballos will become director of independent sales and retail marketing. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-05-29 04:00:00 UTC ]
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Indigo Shareholders Approve Sale of Canada's Largest Bookstore Chain

By large majorities, Indigo shareholders approved the sale of the Canadian bookstore chain to private equity firms controlled by Canadian billionaire Gerald Schwartz, an Indigo board member and the husband of Indigo founder and CEO Heather Reisman. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-05-28 04:00:00 UTC ]
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Barnes & Noble Education Cuts Loss on Small Sales Gain

Barnes & Noble Education has released preliminary financial results that showed company revenue rising 1.5% in the fiscal year ended April 27, 2024, and net loss falling to $63 million, from $90 million a year ago. Total sales were $1.57 billion. B&NE expects to receive final approval... Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-05-28 04:00:00 UTC ]
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EDC Has Small Fiscal 2024 Profit Despite Big Sales Decline

Sales and profits at Educational Development Corp. soared in the early months of the pandemic, but the company has labored to downsize its business after overexpansion led to rising expenses. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-05-22 04:00:00 UTC ]
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Macmillan Names Two New VPs of Sales

At Macmillan's trade sales division, Jennifer Edwards has been named VP of field sales, diversified sales, and sales strategy, and Shawn Foster will join the company as VP of children’s sales, reporting to EVP of sales Tim Greco. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-05-22 04:00:00 UTC ]
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Reddit tops ranking of best digital media owner to work with

Survey asked agencies and digital specialists for their opinions on 28 media owners. Continue reading at Media Week

[ Media Week | 2024-05-22 00:01:00 UTC ]
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2 top Penguin Random House editors leaving amid ongoing changes at publishing house

Two top editors at Penguin Random House are leaving as the country’s leading trading publisher continues to transform during a period of uncertain revenues and generational change Continue reading at ABC News

[ ABC News | 2024-05-21 00:54:12 UTC ]
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Are Bookstore Sales Really Down?

Sales at bookstores were down slightly in 2023 and fell again in the first quarter of 2024, according to data from the U.S. Census Bureau. But is the decline due to a drop in sales, or a change in how sales—particularly sales from college stores—are reported? Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-05-20 04:00:00 UTC ]
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X-Men ‘97 didn’t have to go that hard

The following article discusses spoilers for the first season of X-Men ‘97. I was excited about the return of the ‘90s Saturday morning cartoon version of the X-Men. Still, I wasn’t sure Marvel, under the auspices of Disney, could deliver on the flavor of the original while also making a modern... Continue reading at Engadget

[ Engadget | 2024-05-18 14:00:23 UTC ]
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Amazon Is Hosting a Massive Book Sale

Ebooks, paperbacks, and hardcover editions are deeply discounted through May 20. Continue reading at Wired

[ Wired | 2024-05-16 21:56:31 UTC ]
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Publishing Industry Sales Were Flat in the First Quarter of 2023

Trade publishing sales saw declines in the first quarter, precipitated by drops in the adult nonfiction and children's/YA categories, although audio continues to be a bright spot. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-05-16 04:00:00 UTC ]
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The Best Hardcover and Paperback Deals of the Amazon Book Sale

Get some of the most popular hardcovers and paperbacks of the past two years on sale for 50% off today! Continue reading at Book Riot

[ Book Riot | 2024-05-15 15:04:14 UTC ]
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“I Enjoy It Somethin’ Terrible.” Studs Terkel Talks to Babe Secoli About Her Work as a Supermarket Checker

The following is from Working, Studs Terkel’s the classic oral history of Americans’ working lives. * Babe Secoli She’s a checker at a supermarket. She’s been at it for almost thirty years. “I started at twelve—a little, privately owned grocery store across the street from the house. They didn’t... Continue reading at Literrary Hub

[ Literrary Hub | 2024-05-15 08:56:16 UTC ]
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Print Book Sales Fell 4% in April as Nonfiction Struggles

The decline was due in part to an earlier Easter this year, as well as the continued soft sales in the nonfiction category, according to Circana BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-05-15 04:00:00 UTC ]
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Less Travel, More Hybrid Work Among Most Popular Book Business Sustainability Options

A new survey conducted by the Green Book Alliance found that a reduction in business travel has gained popularity as a way for publishing companies to reduce their carbon footprint, while the use of carbon offsets and recycled paper has declined. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-05-14 04:00:00 UTC ]
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