Anheuser-Busch InBev is poised to launch Bud Light Seltzer as part of a new product blitz, according to reports from two beer trade publications. Citing sources from the brewer’s distributor meeting this week, Beer Business Daily reported that the brewer was developing a seltzer line extension for its biggest brand as well as Bud Light Lemonade and Bud Light Crisp, which it described as a slightly lower-calorie version of Bud Light designed to take on Miller Lite. Also coming are a nitrogenized beer called Bud Nitro and seltzer line extension for Stella Artois, according to Beer Business Daily. The brewer already markets two seltzers, Bon & Viv and the recently released Natty Light Seltzer, but it remains far behind the two leaders in the sizzling hot alcoholic seltzer segment, White Claw, which is from Mark Anthony Brands; and Truly, by Sam Adams-maker Boston Beer Co. Anheuser-Busch InBev only has about 7 percent share of the hard seltzer market year-to-date, according to Beer Marketer’s Insights, which also reported on the Bud Light Seltzer news, saying that the brewer showed its distributors a picture of a black cherry-flavored Bud Light Seltzer. A spokesman for the brewer told Ad Age that “we have the industry's leading portfolio because we are never satisfied. We regularly share conceptual ideas with our wholesaler partners as we develop new ways to meet consumer needs. Details on new product launches will be shared in due course.” The brewer’s Bud Light... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-09-13 13:12:06 UTC ]
News tagged with:
#product launches
#bud light
#fourth quarter
#wieden kennedy
#super bowl
#nielsen
Our exclusive November bestseller lists in China saw boosts from annual 'Double 11' sales and a new interest in traditional Chinese medicine. The post China Bestsellers: ‘Three-Body’ News and November Sales appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2024-01-08 17:36:42 UTC ]
More news stories like this | News stories tagged with:
#china bestsellers
#bestseller lists
A 1.7% increase in sales in the fourth quarter kept the drop at 2.6% for the year, overcoming a 4.1% drop during the first nine months. Smaller than expected losses in sales of books for adults helped to offset plunges in the children’s sector. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-01-05 05:00:00 UTC ]
More news stories like this | News stories tagged with:
#1% drop
#7% increase
#fourth quarter
The holiday sales period ended on a high note with unit sales of print books increasing 5.8% over the week ended December 24, 2022 at outlets that report to Circana BookScan. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-12-29 05:00:00 UTC ]
More news stories like this | News stories tagged with:
#christmas week
#high note
#circana bookscan
For the second consecutive week, gains in adult and young adult fiction were not enough to offset declines in all other categories, resulting in a 2.9% decline in unit sales of print books last week from the comparable week in 2022. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-12-21 05:00:00 UTC ]
More news stories like this | News stories tagged with:
#consecutive week
#offset declines
#9% decline
#print books
Right now’s a really good time to be a One Piece fan. Netflix announced on Sunday that it’s working with Wit Studio — the animation studio behind the early seasons of Attack on Titan and Vinland Saga — for a new anime adaptation of the long-running series. It’ll start fresh from the East Blue... Continue reading at Engadget
[ Engadget | 2023-12-17 22:14:11 UTC ]
More news stories like this | News stories tagged with:
#piece fan
#good time
#early seasons
#eiichiro oda
#late 90s
#track record
#release date
#manga
Sales of Liz Cheney's new book got off to a good start and three titles by Rebecca Yarros continued to be hot, but print sales dipped 1.1% last week from a year ago. The decline put an end to two weeks of higher sales over 2022. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-12-14 05:00:00 UTC ]
More news stories like this | News stories tagged with:
#higher sales
#liz cheney
#good start
#decline put
#print sales
#print book
PRH global CEO Nihar Malaviya thanked employees in a memo for their efforts during a year which saw sales rise over 2022 despite the host of internal challenges the world's largest trade publisher faced in 2023. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-12-14 05:00:00 UTC ]
More news stories like this | News stories tagged with:
#difficult year
#sales rose
#sales rise
#trade publisher
Publishing stayed roughly flat in the first nine months of 2023, inching up 0.8% at the 1,225 publishers that report to the Association of American Publishers' monthly StatShot program over the comparable period in 2022. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-12-12 05:00:00 UTC ]
More news stories like this | News stories tagged with:
#american publishers
#publishing sales
Her solution? A packaging business that sells ideas for commercial genre fiction featuring characters from broadly diverse backgrounds. Continue reading at The New York Times
[ The New York Times | 2023-12-10 10:00:31 UTC ]
More news stories like this | News stories tagged with:
#dhonielle clayton
#book world
Holiday sales of print books followed a small increase over Thanksgiving week with a 4.2% gain last week over the week ended December 3, 2022, at outlets that report to Circana BookScan. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-12-07 05:00:00 UTC ]
More news stories like this | News stories tagged with:
#good week
#thanksgiving week
#holiday sales
#print books
#small increase
#2% gain
#circana bookscan
Here are some ways to keep reading when your eyes just don't want to cooperate, even if you don’t have access to audiobook versions. Continue reading at Book Riot
[ Book Riot | 2023-12-06 11:32:00 UTC ]
More news stories like this | News stories tagged with:
#audiobook versions
#audiobook
Titles in the Hunger Games and Empyrean series sold in big numbers last week, leading to a 1.4% increase in sales of print books over 2022. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-11-30 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#suzanne collins
#hunger games
#big numbers
#4% increase
#print books
#print book
Cyber Monday is almost over but the deals are not yet gone. There are still a number of great tech deals out there, so if you're a little late to the holiday shopping frenzy that has been the past few days, fear not. You can still save on gadgets from Apple, Sonos,... Continue reading at Engadget
[ Engadget | 2023-11-27 23:00:03 UTC ]
More news stories like this | News stories tagged with:
#longer warranty
#reading progress
#basic pen
#journaling books
#low-light footage
#$20 higher
#extra $10
#$10 higher
#$60 depending
#$549 depending
#$20 lower
#— buying
#— precisely
#kindle
#audiobook
Today is the last day to get an Audible subscription at a discounted rate for the holidays. A Cyber Monday deal on the audiobook subscription service brings a Premium Plus membership down to just $6 per month for the first four months — that's more than half off the... Continue reading at Engadget
[ Engadget | 2023-11-27 18:30:45 UTC ]
More news stories like this | News stories tagged with:
#audible subscription
#annual premium
#deal covers
#great option
#best-selling title
#included titles
#exclusive sales
#book lover
#audiobook
Good things come to those who wait, and if you decided to hold off on buying the Meta Quest 2 when it was discounted by $50 as part of Amazon’s early Black Friday sale, your patience is about to be rewarded. Now that Black Friday has come and gone, not only is the... Continue reading at Engadget
[ Engadget | 2023-11-25 15:47:52 UTC ]
More news stories like this | News stories tagged with:
#good things
#black friday
#email inbox
#good reason
#wider field
#libraries
The Libro.fm audiobook sale has thousands of audiobooks available at a great discount. Get everything from Fourth Wing to Yellowface. Continue reading at Book Riot
[ Book Riot | 2023-11-22 17:30:38 UTC ]
More news stories like this | News stories tagged with:
#fourth wing
#audiobook
The United Kingdom's Publishers Association has opened its annual week of promotion for careers in publishing. The post UK Publishers Open a ‘Work in Publishing’ Campaign appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2023-11-20 16:42:27 UTC ]
More news stories like this | News stories tagged with:
#campaign appeared
#united kingdom
#annual week
#publishers association
Led by huge numbers for two Rebecca Yarros titles, unit sales of print books rose 3.9% last week over the comparable week in 2022 at outlets that report to Circana BookScan. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-11-16 05:00:00 UTC ]
More news stories like this | News stories tagged with:
#huge numbers
#circana bookscan
#print book
Broadcaster NDR launches investigation after Hubert Seipel admits receiving support for work on two books on Russian leaderA German publisher has announced a stop to the sale of books authored by a leading journalist and Russia expert after an investigation showed he had received at least... Continue reading at The Guardian
[ The Guardian | 2023-11-15 14:31:23 UTC ]
More news stories like this | News stories tagged with:
#vladimir putin
#russian leader
#german publisher
Three of the Big Five publishers struggled in the first nine months of 2023, according to recent financial results, as the industry coped with sagging sales and rising costs. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-11-10 05:00:00 UTC ]
More news stories like this | News stories tagged with:
#publishers struggled
#rising costs
#big book