Bud Light Seltzer is in the works amid hard seltzer sales craze

Anheuser-Busch InBev is poised to launch Bud Light Seltzer as part of a new product blitz, according to reports from two beer trade publications. Citing sources from the brewer’s distributor meeting this week, Beer Business Daily reported that the brewer was developing a seltzer line extension for its biggest brand as well as Bud Light Lemonade and Bud Light Crisp, which it described as a slightly lower-calorie version of Bud Light designed to take on Miller Lite. Also coming are a nitrogenized beer called Bud Nitro and seltzer line extension for Stella Artois, according to Beer Business Daily. The brewer already markets two seltzers, Bon & Viv and the recently released Natty Light Seltzer, but it remains far behind the two leaders in the sizzling hot alcoholic seltzer segment, White Claw, which is from Mark Anthony Brands; and Truly, by Sam Adams-maker Boston Beer Co. Anheuser-Busch InBev only has about 7 percent share of the hard seltzer market year-to-date, according to Beer Marketer’s Insights, which also reported on the Bud Light Seltzer news, saying that the brewer showed its distributors a picture of a black cherry-flavored Bud Light Seltzer. A spokesman for the brewer told Ad Age that “we have the industry's leading portfolio because we are never satisfied.  We regularly share conceptual ideas with our wholesaler partners as we develop new ways to meet consumer needs. Details on new product launches will be shared in due course.” The brewer’s Bud Light... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-09-13 13:12:06 UTC ]
News tagged with: #product launches #bud light #fourth quarter #wieden kennedy #super bowl #nielsen

Other news stories related to: " Bud Light Seltzer is in the works amid hard seltzer sales craze "


Paperbacks and Hardcovers On Sale On Amazon for 50% Off

Emily Henry, Toni Morrison, J.R.R. Tolkien, Dr. Seuss and more books on sale for 50% off today! Continue reading at Book Riot

[ Book Riot | 2024-05-10 18:01:00 UTC ]
More news stories like this | News stories tagged with: #dr. seuss #toni morrison #emily henry


Gov. Gavin Newsom is working on a memoir as he builds his image beyond California

Ambitious politicians often publish an autobiographical book as they explore whether to launch a presidential campaign. Will California's governor be next? Continue reading at Los Angeles Times

[ Los Angeles Times | 2024-05-09 10:00:06 UTC ]
More news stories like this | News stories tagged with: #memoir #presidential campaign #gavin newsom


Amazon Launches Massive Six-Day Book Sale

The inaugural Amazon Book Sale will run May 15–20 and feature deep discounts on thousands of books, including 50% off print bestsellers. The e-retailer is touting the event as "The Book Sale of Your Dreams." Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-05-09 04:00:00 UTC ]
More news stories like this | News stories tagged with: #amazon book #book sale #print bestsellers


U.K. Publishing Sales Rose 3% in 2023

Revenue for U.K. publishing in 2023 was £7.1 billion, about $8.9 billion at current exchange rates, the U.K.'s Publishers Association reported. Growth areas included exports, sales, and digital audiobooks, which saw double digit growth. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-05-08 04:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers association #digital audiobooks


Amazon's standard Kindle is on sale for $80

Amazon’s entry-level 16GB Kindle is on sale for $80, which is a discount of 20 percent. This is the latest iteration of the standard ereader, dating back to 2022. Amazon doesn’t do too many Kindle hardware updates, so we don’t know if this sale precludes a forthcoming refresh. The sale covers... Continue reading at Engadget

[ Engadget | 2024-05-06 17:12:07 UTC ]
More news stories like this | News stories tagged with: #kindle #follow @engadgetdeals #font size #good reason


Mary Beth Thomas Out as HarperCollins Offers Sales Buyouts

Mary Beth Thomas, the v-p and director of independent retail sales at HarperCollins, has left the company, PW can confirm. In addition, HarperCollins is offering a voluntary buyout program for salespeople, according to a person familiar with the matter. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-05-03 04:00:00 UTC ]
More news stories like this | News stories tagged with: #harpercollins #person familiar


PEN America Cancels 2024 World Voices Festival Amid Further Fallout

The cancellation of what would have been the 20th edition of the free speech organization's sprawling festival came just days after it axed the 2024 PEN America Literary Awards ceremony amid mass withdrawals of books from consideration and continued criticism. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-04-29 04:00:00 UTC ]
More news stories like this | News stories tagged with: #20th edition


Religion & Spirituality Books On-Sale Calendar: May 2024

Grammy Award-winning artist Tasha Cobbs Leonard recounts how God’s strength has fueled her through triumphs and trials, 'Duck Dynasty' star Willie Robertson shares ways Christians can discuss their faith without preaching, and more new religion books publishing in May. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-04-29 04:00:00 UTC ]
More news stories like this | News stories tagged with: #books publishing #duck dynasty


In light of SPD’s implosion, the Poetry Foundation announces a small press fund.

When SPD (Small Press Distribution) announced its sudden and immediate closure at the end of March, hundreds of small and indie presses were not only caught off-guard but immediately thrown into existential limbo. Publishers and authors took to whatever platforms they had available to share... Continue reading at Literrary Hub

[ Literrary Hub | 2024-04-25 16:35:33 UTC ]
More news stories like this | News stories tagged with: #small press #indie presses


They Saw Dallas as a Literary Hub, Then Got to Work Making It One

“We are a literary city”: Will Evans started saying it in 2013, when he started the publisher Deep Vellum. Alongside the bookstore Wild Detectives and others, they’ve put Dallas on the literary map. Continue reading at The New York Times

[ The New York Times | 2024-04-25 09:05:49 UTC ]
More news stories like this | News stories tagged with: #bookstore #literary hub


First Quarter Sales Rose 3% at HBG

Good performances at its English-language divisions, including a 3% gain at Hachette Book Group, helped to increase first-quarter sales at Lagardère Publishing to €576 million, a 1.1% gain over 2023. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-04-25 04:00:00 UTC ]
More news stories like this | News stories tagged with: #hachette book #lagardère #lagardre publishing


Paul Yamazaki on the Important, Joyous Work of Running an Independent Bookstore

Seminary Co-op booksellers and friends have held a number of conversations with legendary bookseller Paul Yamazaki throughout the past two years, in the intoxicating stacks of City Lights, perambulating the streets of San Francisco, and over whiskey tumblers deep into the night. With Paul we’ve... Continue reading at Literrary Hub

[ Literrary Hub | 2024-04-19 08:59:44 UTC ]
More news stories like this | News stories tagged with: #bookseller #city lights #independent bookstore


PW Sales Rep of the Year 2024: Patricia Nelson

This year’s winner was nominated for the award an impressive eight times and praised for her encyclopedic knowledge, intelligence, curiosity, and diligence. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-04-19 04:00:00 UTC ]
More news stories like this | News stories tagged with: #encyclopedic knowledge


PEN President Jennifer Finney Boylan Announces Plans to Review PEN’s Work Going Back a Decade

PEN America has faced an enormous amount of criticism from the literary world for, among other things, failing to call Israel’s six-month assault on Gaza a genocide, and is now facing a wave of withdrawals from two of its signature events, the literary awards and the World Voices Festival. In... Continue reading at Literrary Hub

[ Literrary Hub | 2024-04-18 14:26:32 UTC ]
More news stories like this | News stories tagged with: #literary world #literary awards #enormous amount #pen america


Amid Mounting Criticism, PEN America Literary Awards In Limbo

Nine of the 10 longlisted authors for this year's PEN/Jean Stein Book Award have withdrawn their books for consideration for the prize, effectively rendering it unawardable, as the controversy surrounding the freedom of expression organization continues to expand in scope. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-04-18 04:00:00 UTC ]
More news stories like this | News stories tagged with: #book award #controversy surrounding


PW Sales Rep of the Year 2024 Finalist: Sherry Virtz

The Penguin Random House district sales manager, who handles indie bookstores from Pennsylvania through North Carolina, is celebrated for her personal touch. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-04-18 04:00:00 UTC ]
More news stories like this | News stories tagged with: #penguin random house #personal touch #north carolina


PW Sales Rep of the Year 2024 Finalist: Andrea Tetrick

The Ingram sales rep “represents a dizzying array of imprints” and is “a tireless partner in smoothing hitches in the supply chain,” according to one bookseller partner. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-04-17 04:00:00 UTC ]
More news stories like this | News stories tagged with: #bookseller #supply chain


Sales Dropped at Comics Shops in 2023, ComicsPRO Survey Finds

Sales fell at 69% of responding retailers in 2023 compared with 2022, with sales of new comics periodicals down at 73% of responding comic shops and graphic novel sales down at 65%. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-04-17 04:00:00 UTC ]
More news stories like this | News stories tagged with: #graphic novel #comics periodicals #comics shops #sales fell


Bologna 2024: TikTok Pushes English-Language Book Sales in Europe

The growth of English-language book sales in continental Europe is on the rise, fueled by interest generated on TikTok and fed in large part by Amazon. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-04-16 04:00:00 UTC ]
More news stories like this | News stories tagged with: #large part #continental europe


PW Sales Rep of the Year 2024 Finalist: Julie Isgrigg

Isgrigg, a sales rep at Hachette whose territory comprises Maryland, Virginia, the Carolinas, and Washington, D.C., has been a nominee for the award for two years running. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-04-16 04:00:00 UTC ]
More news stories like this | News stories tagged with: #hachette #years running #sales rep