Anheuser-Busch InBev is poised to launch Bud Light Seltzer as part of a new product blitz, according to reports from two beer trade publications. Citing sources from the brewer’s distributor meeting this week, Beer Business Daily reported that the brewer was developing a seltzer line extension for its biggest brand as well as Bud Light Lemonade and Bud Light Crisp, which it described as a slightly lower-calorie version of Bud Light designed to take on Miller Lite. Also coming are a nitrogenized beer called Bud Nitro and seltzer line extension for Stella Artois, according to Beer Business Daily. The brewer already markets two seltzers, Bon & Viv and the recently released Natty Light Seltzer, but it remains far behind the two leaders in the sizzling hot alcoholic seltzer segment, White Claw, which is from Mark Anthony Brands; and Truly, by Sam Adams-maker Boston Beer Co. Anheuser-Busch InBev only has about 7 percent share of the hard seltzer market year-to-date, according to Beer Marketer’s Insights, which also reported on the Bud Light Seltzer news, saying that the brewer showed its distributors a picture of a black cherry-flavored Bud Light Seltzer. A spokesman for the brewer told Ad Age that “we have the industry's leading portfolio because we are never satisfied. We regularly share conceptual ideas with our wholesaler partners as we develop new ways to meet consumer needs. Details on new product launches will be shared in due course.” The brewer’s Bud Light... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-09-13 13:12:06 UTC ]
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With a lawsuit pending to block a controversial new "book rating" law from taking effect in Texas, publishers and industry groups are balking at a request from the nation's largest school distributor to help rate their own titles for sale in the state. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-08-07 04:00:00 UTC ]
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A recent New York Times article put a spotlight on the book deals made by sitting justices on the U.S. Supreme Court. But how have books written by Supreme Court justices sold? Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-08-04 04:00:00 UTC ]
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The string of weeks in which unit sales of print books were down in all major categories reached three last week, leading to a 5.4% sales decline from the comparable week in 2022. Sales of adult fiction fell 7.2%. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-08-03 04:00:00 UTC ]
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The best science fiction and fantasy book deals of the day, curated by Book Riot. Continue reading at Book Riot
[ Book Riot | 2023-07-31 13:37:54 UTC ]
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The seven-year-old Seattle-based Libro.fm opens a Bookshop.org-style audiobook-selling service in the UK, Australia, and New Zealand. The post Libro.fm Opens, Audiobook Sales Through Local Bookstores appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2023-07-26 13:34:20 UTC ]
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We round up the very best manga adaptations to watch (along with one title that should never see the light of day). Check out our picks! Continue reading at Book Riot
[ Book Riot | 2023-07-26 10:33:00 UTC ]
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Same-store sales for the first six months of 2023 rose 9.7% over the comparable period 2022 at the 220 independent Christian retailers who report data to the Parable Group. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-07-25 04:00:00 UTC ]
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The best science fiction and fantasy book deals of the day, curated by Book Riot. Continue reading at Book Riot
[ Book Riot | 2023-07-24 13:36:59 UTC ]
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With declines in every segment, unit sales of print books fell 3.8% last week compared to the week ended July 16, 2023. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-07-20 04:00:00 UTC ]
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A 14.1% decline in May in the children's/YA segment was offset by gains in sales of adult books and college course materials, leading to total sales in the month holding even with 2022. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-07-19 04:00:00 UTC ]
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After falling in April, bookstore sales rose 6% in May over 2022, rising to $650 million from $613 million a year ago. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-07-18 04:00:00 UTC ]
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The best science fiction and fantasy book deals of the day, curated by Book Riot. Continue reading at Book Riot
[ Book Riot | 2023-07-17 13:53:44 UTC ]
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The new Global Bookselling Markets Report, published by the European and International Booksellers Federation, found that approximately half of the markets it monitors were on an upswing and that the other half were in decline. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-07-13 04:00:00 UTC ]
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A flat sales performance by the adult category and smaller declines in the children’s segments than has been typical in recent weeks resulted in a smaller decline in total unit sales of print books last week. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-07-13 04:00:00 UTC ]
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Want to read more historical fiction set in Mexico? We've got you covered with these 20 absolute must-read books! Continue reading at Book Riot
[ Book Riot | 2023-07-11 10:31:00 UTC ]
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The best science fiction and fantasy book deals of the day, curated by Book Riot. Continue reading at Book Riot
[ Book Riot | 2023-07-10 14:20:58 UTC ]
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Sales from a new edition of a Colleen Hoover novel were not enough to overcome huge sales racked up by Jenny Han's young adult titles last year. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-07-07 04:00:00 UTC ]
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Unit sales dipped 2.7% in the first half of 2023 and were down 8.5% from the midpoint of 2021. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-07-07 04:00:00 UTC ]
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A ton of Dungeons and Dragons hardcover rulebooks are on sale today for about 40% off, from the basics to the more advanced. Continue reading at Book Riot
[ Book Riot | 2023-07-05 13:24:17 UTC ]
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The best science fiction and fantasy book deals of the day, curated by Book Riot. Continue reading at Book Riot
[ Book Riot | 2023-07-03 14:54:55 UTC ]
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