BTS puts wind in its sails

Digital development agency Beyond the Story is to release an interactive version of Kenneth... Continue reading at 'The Bookseller'

[ The Bookseller | 2013-06-28 00:00:00 UTC ]
News tagged with: #interactive version

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Forbes Puts Native Ad for Fidelity on Its (Actual) Cover

A native ad for Fidelity will appear on the cover of the latest issue of Forbes, which hits newsstands on Monday. The ad is on the actual cover -- it's not part of a foldout or second cover.Forbes was among the first publications to fully embrace native advertising -- a tactic where ads seek to... Continue reading at Advertising Age

[ Advertising Age | 2015-02-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #uncharted waters #verizon wireless #sports illustrated

Jeb Bush's email dump puts constituents' personal data online

Jeb Bush, the former Florida governor now contemplating a run for U.S. president, may not have privacy high on his agenda. On Tuesday, Bush published online hundreds of thousands of emails he received during his time as governor, between 1999 and 2007. The emails touch on a range of issues... Continue reading at PC World

[ PC World | 2015-02-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #jeb bush #continued commitment #education system

The Pitch: 50 startups we put in the spotlight in 2014

Find your lost pet with the help of facial recognition. Your home security system gets smarter. Search for a home cleaner and instantly book an appointment. Meet 2014's newest tech ideas in our collection of stories from The Pitch, a weekly feature in the Silicon Valley Business Journal. The... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2015-01-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facial recognition #business model #reading pleasure

The publishers that put their content directly on social platforms

As homepage traffic dwindles, some publishers are now creating content that’s designed specifically to live and be read or viewed on social platforms like Facebook and Twitter. But there are risks. The post The publishers that put their content directly on social platforms appeared first on... Continue reading at Digiday

[ Digiday | 2014-10-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #content directly #social platforms #creating content #designed specifically

“You can’t just put stuff into English”

Literary agents respond to Richard Charkin’s provocation that international publishers should put out their own English editions rather than selling the English rights. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-10-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #richard charkin #international publishers

Telecoms Put 77% of Their Mobile Spend in Video and Rich Media

When it comes to U.S. mobile ad budgets for telecommunications companies, 77 percent of the spending is in video and rich media, according to Vdopia's latest cross-client study. The Silicon Valley-based mobile ad network has a reach of approximately 330 million consumers and counts AT&T,... Continue reading at AdWeek

[ AdWeek | 2014-10-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #positive sign #brand awareness #campaigns running #mobile ads

Amarillo Globe-News Publisher Puts TV, Radio in Crosshairs

Local TV and radio broadcasters in Amarillo, Texas, consider yourselves on notice: the Amarillo Globe-News smells blood in the water and is coming after your business. That&rsquo;s because Les Simpson, publisher of the Morris Communications-own ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-09-16 00:00:00 UTC ]
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How Unilever Joined GQ to Put Axe and Dove Next to Target Menswear

Spending on shopper marketing has grown faster than anything but digital and social media for packaged-goods players the past decade. But traditional media companies rarely get a piece of the action, which usually involves temporary price reductions or other deals along with in-store advertising... Continue reading at Advertising Age

[ Advertising Age | 2014-09-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #conde nast #rest assured

Conde Nast Puts Epicurious.com Under Bon Appetit Control

Conde Nast is beginning to sell the audiences of BonAppetit.com and Epicurious.com together, the company said Monday afternoon, in a bid to better attract advertisers that want bigger audiences than the sites provide on their own.Bon Appetit VP-Publisher Pamela Drucker Mann will oversee both... Continue reading at Advertising Age

[ Advertising Age | 2014-08-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #attract advertisers #conde nast #monday afternoon #general manager #drucker mann

Roald Dahl book award put on hold

A children's book prize inspired by Matilda author Roald Dahl is put on hold for two years. Continue reading at BBC News

[ BBC News | 2014-08-01 00:00:00 UTC ]
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Spain's newspaper publishers put their faith in 'Google tax' law

Traditional mainstream publishers in Spain believe they have found a way to extract payment for the appropriation of their online content.It follows the Spanish congress's passing of a law last week nicknamed tasa Google ("Google tax") which gives newspaper publishers the right to seek payment... Continue reading at The Guardian

[ The Guardian | 2014-07-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #online content #exclusive content #newspaper publishers

Don't put your daughter on the page. She'll only earn a measly 11k a year

A survey of nearly 2,500 writers has shown that median income of a working author last year was just £11,000, down by 29% since 2005A new breed of publishing event, a secretive curtain-raiser, designed to tease the book trade and the critics, is to take place somewhere in London on Monday... Continue reading at The Guardian

[ The Guardian | 2014-07-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #median income #publishing event #book trade #monday evening #profit margins

'Game of Thrones': Twitter users put a Westeros twist on children's books

Twitter users are subbing in 'Thrones' themes for famous children's book titles. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-06-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #famous children #twitter users #book titles

Murakami’s “Wind Up Bird Chronicle” — a Perfect Summer Read

Our summer online book club covering the works of Haruki Murkami, “A Wild Murakami Chase,” moves on to "The Wind Up Bird Chronicle." Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-06-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bird chronicle

Twitter users put 'adorkable' into Collins

"Adorkable" will be added to the next edition of the Collins English Dictionary, after... Continue reading at The Bookseller

[ The Bookseller | 2014-06-09 00:00:00 UTC ]
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The Duck Dynasty Robertsons Are Putting Out a Bible

Yes, there is going to be a Duck Dynasty Bible. No, the Robertsons are not contributing to the scriptural canon—the translation used in the October edition from HarperCollins' religious book publisher Thomas Nelson will be the New King James Version. But Al Robertson and Phil Robertson (he of... Continue reading at AdWeek

[ AdWeek | 2014-06-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #authors published

Federated Media Gives Up On Direct Sales, Puts Focus On Programmatic

The rise of programmatic advertising has wreaked havoc across digital media, giving media buyers far more leverage while pushing down the value of publisher inventory. It has also torn apart the traditional ad network business, which is one reason Federated Media, today announced it would stop... Continue reading at Advertising Age

[ Advertising Age | 2014-01-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #content marketing #lin media #undisclosed amount #difficult decision #executive chairman

Good Enterprises Winds Down

A lengthy filing posted on January 10 in the U.S. Bankruptcy Court for Eastern Pennsylvania provides a glimpse of some of the inner workings of Good Enterprises (the parent company of Good Books), which filed for Chapter 7 liquidation on December 11. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-01-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bankruptcy court #good enterprises #good books

A VC's Office Designed To Put Nervous Entrepreneurs At Ease

Want to have more productive meetings? Take a look inside the inspiring office of First Round Capital's Phin Barnes, who carefully chose every piece to spark revealing conversations.Phin Barnes's office is like a Hidden Pictures Puzzle. The more you look around, the more you notice.... Continue reading at Fast Company

[ Fast Company | 2014-01-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #venture capital