Bookseller Marketing and Publicity Conference: 'Can't replace gut instinct'

The use of social media and consumer insight do not "replace our gut instinct", The... Continue reading at 'The Bookseller'

[ The Bookseller | 2014-07-08 00:00:00 UTC ]
News tagged with: #bookseller marketing #publicity conference #consumer insight

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Academic bookselling at "crisis point" - Myers

Written By: Lisa Campbell Publication Date: Mon, 21/03/2011 - 15:45 Waterstone's has called for academic publishers to "significantly" increase their support for the chain, warning bricks and mortar academic bookselling could vanish from the high street within a few years. The retailer's m.d.... Continue reading at The Bookseller

[ The Bookseller | 2011-03-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #high street #warning bricks #academic publishers #crisis point #academic bookselling


Publishers Debate Pricing, Marketing Models For Apps

Simplifying (and clarifying) the purchasing process—regardless of newsstand--and finding new ways to effectively market among the crush of new apps being launched is critical for publishers to succeed, according to speakers at MPA’s Digital E-Reading conference today. Continue reading at Folio Magazine

[ Folio Magazine | 2011-03-16 00:00:00 UTC ]
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IDG launches Its "Most Comprehensive" Marketing Effort with CIO Forum

IDG has launched the Enterprise CIO Forum (ECF) in US-English, German, Japanese and Chinese editions, with HP as sponsor. Continue reading at Folio Magazine

[ Folio Magazine | 2011-03-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #marketing effort


Summit Business Hires to Expand Advanced Markets AdvisorFX

Summit Business Media announced today the expansion of staff for the Advanced Markets AdvisorFX, an online source for practice-building and client-management tools serving financial advisors and insurance professionals. Continue reading at Folio Magazine

[ Folio Magazine | 2011-03-08 00:00:00 UTC ]
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Independent Booksellers Week to promote reading groups

Written By: Lisa Campbell Publication Date: Fri, 04/03/2011 - 09:12 National Reading Group Day is among the new features designed to boost the importance of indie retailers during this year’s Independent Booksellers Week. The Booksellers Association has just announced that the annual IBW will... Continue reading at The Bookseller

[ The Bookseller | 2011-03-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #key aim #booksellers association #indie retailers


Hearst's John Loughlin Highlights Four Key Drivers for Magazines at DMA Circ Marketing Day

John P. Loughlin, EVP and GM of Hearst Magazines, kicked off DMA's Circulation Marketing Day at the Time Inc. Conference Center in New York City as keynote speaker. Continue reading at Folio Magazine

[ Folio Magazine | 2011-03-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #keynote speaker #hearst magazines


Waterstone's parent buys stake in 'social bookselling' website

Written By: Graeme Neill Publication Date: Wed, 02/03/2011 - 08:44 HMV Group has "substantially" backed a social networking site called aNobii, which aims to help readers find buy and share books. The website, www.anobii.com, has existed since 2006 but was bought recently by internet... Continue reading at The Bookseller

[ The Bookseller | 2011-03-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hong kong #share books


Google introduces ebooks to Android market

Written By: Bookseller Staff Publication Date: Fri, 25/02/2011 - 08:20 Google has introduced ebooks to the web version of its Android Market of apps. By buying an app on the webstore, a user can then push it onto any Android-enabled device. PC Mag reports the book capacity was added yesterday... Continue reading at The Bookseller

[ The Bookseller | 2011-02-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #james patterson #web version #android market


Android Market ebooks goes live; music and movies to follow?

By Tim Conneally, Betanews The Android Market has never had any specific ban on carrying and selling straight up text documents, and users could search through the market and find apps that were, in effect, standalone ebooks. Now, however, there is a section dedicated specifically to ebooks... Continue reading at Betanews

[ Betanews | 2011-02-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tim conneally #copyright betanews


The Daily to Enter Android Market?

The Daily may be coming to the Android market. The Daily, a daily newspaper app that debuted on the Apple iPad, was the first to utilize Apple’s new subscription plan app (and pay its 30 percent share requirement of each purchase bought through the app). The News Corp. app is available for $.99... Continue reading at Folio Magazine

[ Folio Magazine | 2011-02-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #apple ipad #android market


Walker launches marketing campaigns for YA and picturebooks

Written By: Caroline Horn Publication Date: Wed, 23/02/2011 - 14:20 Walker Books is launching marketing campaigns to support its picture book publishing and teen fiction ranges. Undercover, promoting a range of YA titles, will launch in March and a separate picture book campaign, Picture Book... Continue reading at The Bookseller

[ The Bookseller | 2011-02-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ya titles


O'Donnell lauded at Irish BA conference

Written By: Lisa Campbell Publication Date: Mon, 21/02/2011 - 15:40 Gina O’Donnell of Dublin independent Hodges Figgis has been honoured with The O’Brien Press Bookseller of The Year Award in Ireland after an “overwhelming” number of votes. O’Donnell, who has worked there for more than 30... Continue reading at The Bookseller

[ The Bookseller | 2011-02-21 00:00:00 UTC ]
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Australia's largest bookselling chains fall into administration

Written By: Philip Jones Publication Date: Thu, 17/02/2011 - 09:34 The Australian book trade has been hit by the surprise collapse of REDgroup, which owns the country's largest bookshop chain Angus & Robertson, as well as Borders and the Whitcoulls chain of newsagencies in New Zealand. It... Continue reading at The Bookseller

[ The Bookseller | 2011-02-17 00:00:00 UTC ]
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A World of Recipes: The International Cookbook Market

As the Paris Cookbook Fair gets underway next month, cookbook publishers are getting ready to do some shopping--and not just the sort that involves stocking up on Dijon mustard and bonbons from Fauchon. Continue reading at Publishers Weekly

[ Publishers Weekly | 2011-02-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #cookbook publishers


E-reader market doubles over Christmas in the UK

Written By: Philip Jones Publication Date: Wed, 09/02/2011 - 14:28 The e-reader market doubled over Christmas, according to statistics given out by the Publishers Association at its annual digital seminar. read more Continue reading at The Bookseller

[ The Bookseller | 2011-02-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers association


Supermarkets sweep up market share

Written By: Philip Stone and Lisa Campbell Publication Date: Mon, 07/02/2011 - 09:24 The supermarket sector was the only winner in the 2010 retail trade, with sales jumping 7% year-on-year. Estimates based on data from Nielsen BookScan show that book sales in the UK were down by 4% in 2010 in... Continue reading at The Bookseller

[ The Bookseller | 2011-02-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book sales #philip stone #market share


New Android market shows the future is in device-agnostic app stores

By Tim Conneally, Betanews Google on Thursday finally launched a renewed web-based Android Market that integrates with a user's Google account and lets him shop for applications and send them to the various Android-powered devices linked to the account. This new shop marks the industry-wide... Continue reading at Betanews

[ Betanews | 2011-02-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #copyright betanews #browsing experience


Quercus increases market share by more than 100%

Written By: Lisa Campbell Quercus has announced that its market share has increased by 103% in a year. The publishing group responsible for Stieg Larsson's best-selling Millennium Trilogy, revealed the group dominated 1.37%, up from 0.66% in 2009 in a market that declined by 1.7%. Quercus chief... Continue reading at The Bookseller

[ The Bookseller | 2011-02-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mark smith #stieg larsson #market share


Pearson performing well across "anaemic" market

Pearson, the publisher of the Financial Times, said it expects its headline company operating profits to balloon by around 20% in 2010, helped by the performance of its flagship business newspaper. Continue reading at Media Week

[ Media Week | 2011-01-19 00:00:00 UTC ]
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