Publishers Debate Pricing, Marketing Models For Apps

Simplifying (and clarifying) the purchasing process—regardless of newsstand--and finding new ways to effectively market among the crush of new apps being launched is critical for publishers to succeed, according to speakers at MPA’s Digital E-Reading conference today. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2011-03-16 00:00:00 UTC ]

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In the “Web vs. Apps” Debate for Online Publishers, Apps Are on a Run

It’s what qualifies as an age-old debate in the digital media business: Web or native apps? The question isn’t really either/or — for most news outlets, the answer is “both” — but since the ... Continue reading at Editor & Publisher

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‘If publishers become afraid, we’re in trouble’: publishing’s cancel culture debate boils over

Publishing staff, in rows over authors from Mike Pence to Woody Allen, are voicing their reluctance to work on books they deem hateful. But is this really ‘younger refuseniks’, or a much older debate?In the 1960s, Simon & Schuster’s co-founder Max Schuster was facing a dilemma. Albert Speer,... Continue reading at The Guardian

[ The Guardian | 2021-06-03 12:12:23 UTC ]
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‘Scale itself isn’t that transformative’: Insights on sustainable publishing models from the Digiday Publishing Summit Europe

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[ Digiday | 2019-03-14 00:00:00 UTC ]
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New App Publishing Platform for Niche Publishers

While big-name magazines have held a presence on Apple’s Newsstand since its inception, small to medium-sized publishers have had a harder time breaking through. Continue reading at Folio Magazine

[ Folio Magazine | 2012-06-28 00:00:00 UTC ]
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DBW: publishers 'should learn from self-publishers on pricing'

Publishers need to look to how self-published authors price their ebooks, improve the quality of... Continue reading at The Bookseller

[ The Bookseller | 2012-01-25 00:00:00 UTC ]
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Apple launches self-publishing app, partners with textbook publishers

Apple has announced a new multimedia app called iBooks Author, allowing writers to create their... Continue reading at The Bookseller

[ The Bookseller | 2012-01-19 00:00:00 UTC ]
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Publishers Collaborate on Holiday Marketing Campaign

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Lawyers Argue that E-book Price-Fixing Case Against Amazon, Big Five Publishers Should Proceed

In a lengthy opposition brief filed this week, lawyers for a potential consumer class portrayed their case as the second act of the Apple e-books case and insisted there is more than enough evidence for the case to proceed. Continue reading at Publishers Weekly

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Sally Rooney won’t release new bestseller in Israel, publisher says, intensifying debate on cultural boycott

The Irish author of "Beautiful World, Where Are You" has been open about her opposition to Israeli government policies. Continue reading at The Washington Post

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HarperCollins Christian Publishing Centralizes Sales, Marketing

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Amazon, Publishers Seek to Delay Discovery in E-book Price-Fixing Case

In a filing this week, Amazon and the Big Five publishers said the plaintiffs' claims of an e-book price-fixing conspiracy are "implausible." Continue reading at Publishers Weekly

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Russian Book Market: Paper Shortages and Prices Challenge Recovery

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Global publishing heads debate pandemic impact at BolognaBookPlus

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[ The Bookseller | 2021-06-09 10:29:37 UTC ]
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Faith Publishers Aim for Men’s Market

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Black Sands Publishing Launches Digital Comics App

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‘We don’t have visibility’: Google’s ad targeting limits expose publishers with reliance on open programmatic market and first-party data weakness

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Amazon.com and 'Big Five' publishers accused of ebook price-fixing

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A Wave Blue World Debuts New Model for Publishing Comics

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