Bloomberg Businessweek Eyes Push Into UK Market

Bloomberg Businessweek has signalled its intention to make greater inroads into the UK market and become a “real global brand” by increasing its circulation in Europe and Asia by 80,000 copies a week. The US-based magazine giant ... Continue reading at 'Editor & Publisher'

[ Editor & Publisher | 2012-07-05 00:00:00 UTC ]
News tagged with: #uk market #bloomberg businessweek

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Facebook Marketing Tactics for Book and Media Businesses

Facebook marketing specialists Qwaya offer tips on making the most of marketing and advertising for publishers on the ubiquitous social media platform. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-09-11 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #media businesses


Bookstore Marketing Promotions Spread Across Europe

The USA's IndieBound initiative to promote book purchases from local independent bookstores has prompted similar campaigns in the UK, Germany, and Holland. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-09-11 00:00:00 UTC ]
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Jamie helps push sales to 2013 high

Superstar chef Jamie Oliver's new cookbook, Save with Jamie (Michael Joseph), was comfortably... Continue reading at The Bookseller

[ The Bookseller | 2013-09-10 00:00:00 UTC ]
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Digital Dominates Event Attendance Marketing

Arguably, the most important change in the event management business over the past decade has been the shift to digital attendance marketing. Continue reading at Folio Magazine

[ Folio Magazine | 2013-09-06 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #past decade


Coloring Book Star Takes Stab At U.S. Market

Mel Elliott, who lives in the U.K., self-published Colour Me Good: Ryan Gosling on a lark. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-09-06 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #ryan gosling


Lee Child takes Official UK Top 50 top spot

Lee Child's new Jack Reacher thriller, Never Go Back (Bantam Press), was the bestselling... Continue reading at The Bookseller

[ The Bookseller | 2013-09-03 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #lee child


Beijing 2013: Stronger Partnerships, Broader Markets

The second day of the Beijing International Book Fair continued to see crowded booths and satisfied exhibitors despite the 80-minute (or longer) commute from the city center to the three-year-old new exhibition center. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-08-29 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #exhibition center


Marie Claire turns 25 with bumper UK issue

Marie Claire, the monthly fashion magazine, is celebrating its 25th British anniversary with a bumper 430-page birthday October issue. Continue reading at Media Week

[ Media Week | 2013-08-29 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #marie claire


Free Jamie cookbook for every UK library

A free copy of Jamie Oliver's latest cookbook, Save With Jamie, is being donated to every... Continue reading at The Bookseller

[ The Bookseller | 2013-08-28 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #latest cookbook #free copy #jamie oliver


Facebook eyes making local connections with mesh networks

Facebook has designed a system that would allow individuals and advertisers to make direct connections to those physically nearby that share similar interests or are open to receiving certain advertisements. The company’s work was outlined in a U.S. patent filing for a “wireless social... Continue reading at PC World

[ PC World | 2013-08-17 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #direct contact #direct link #patent filing


Bloomsbury Goes Global with Marketing Plans

In 2011, Bloomsbury announced it was restructuring to facilitate a more global approach to publishing. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-08-16 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #marketing plans #global approach #bloomsbury announced


UK visit for Khaled Hosseini

Author Khaled Hosseini is to visit the UK in October for a Bloomsbury Institute event and media... Continue reading at The Bookseller

[ The Bookseller | 2013-08-15 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #khaled hosseini #uk visit


Kindle for Android app updated with library sorting, keeps a watchful eye on remaining read time

Amazon's Android-flavored reading app is offering up a couple more of its own e-reader's features for those with Google-fied devices. Just like folks with Kindles have already encountered, the Kindle for Android app now keeps tabs on time remaining in both chapter and book should pace be of... Continue reading at Engadget

[ Engadget | 2013-08-14 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #google play #chief concern #android app #source link #mobile software


Rob Sheffield's 'Turn Around Bright Eyes': A man and his karaoke machine

In his new memoir, Rob Sheffield explores how karaoke lifted him out of existential doom after his wife's sudden death.Rob Sheffield is the kind of true-blue music nerd who'll pause his latest memoir — one with a subtitle promising a book about "the rituals of love & karaoke" — to address... Continue reading at Los Angeles Times

[ Los Angeles Times | 2013-08-09 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #important topic #ll pause #sudden death


No Mercy for an Erring Bloomberg Editor

So this is the Bloomberg Way! Bloomberg LP fired an editor yesterday after he published an incorrect headline on the company’s terminals worldwide — saying a jury had found ex-Goldman Sachs banker Fabrice Tourre not liable for ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-08-05 00:00:00 UTC ]
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Mass-Market Marathon

This afternoon, I start Grendel, John Gardner’s 1971 novel telling the story of Beowulf’s first great opponent from the monster’s point of view. The version I’ve got is identical to the one I read in Modern Literature my junior year in high school, where Ms. Martin, her hair in a severe bun but... Continue reading at Slate

[ Slate | 2013-08-05 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #high school #modern literature


Bloomberg LP Poaches Atlantic Media's Justin Smith

Bloomberg LP has made another big raid on old media again, poaching Justin Smith from the Atlantic Media Co. to be global media CEO. Smith is the Atlantic Media president who is credited with reversing 154-year-old Atlantic magazine’s losses by advancing an aggressive, digital-first strategy. He... Continue reading at AdWeek

[ AdWeek | 2013-07-29 00:00:00 UTC ]
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The New Backbone of Content and Marketing: Data

This may sound obvious, but data is now at the heart of just about every action publishers and advertisers make. There appears to be no end to the data sources and the appetite publishers and brands have for it. Data drives every decision, from the content we produce to the viability and... Continue reading at Folio Magazine

[ Folio Magazine | 2013-07-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #marketing campaign #data sources


London Market Report

The FTSE 100 falls, but shares in publishing group Pearson jump 9% after its latest results. Continue reading at BBC News

[ BBC News | 2013-07-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #latest results


BookExpo America Brings Translation To Global Market Forum 2014

BookExpo America's 2014 Global Market Forum will be have an exciting new focus, Books in Translation: Wanderlust for the Written Word. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-07-22 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #written word #bookexpo america