Biting Into the Post-Cookie Era

My former colleague and long-time min editor Steve Cohn was fond of characterizing the magazine industry as a “people business.” I believe he meant a number of things. On the most basic, transactional level, much of the trade was centered around a small patch of Manhattan real estate where everyone seemed to know one another, and regularly ran into each other at any number of watering holes or subway stops. A lot of large and small things got done in these sometime impromptu meet-ups. People were hired, companies merged, stories were given inspiration and later written and jealousies were stoked just by the core intimacy of the industry. But on another level, the “people business” of magazines was about creating a real connection with our audiences. The great periodicals of pre-mass circulation America like The Atlantic, Harper’s and Scribner’s spoke directly to the “gentle reader” in their pages. This highly personal mode of address carried over into the more raucous golden age of mass-consumer magazines in the tradition of the “letter” from the publisher or editor that opens most print magazines to this day. It's hard to imagine in the age of streaming video and algorithm-driven media rabbit holes. Today, subscribers have been largely replaced by eyeballs, where readers are “users” and where audiences are “data.” Let’s not mince words: the very nomenclature of digital media has always carried with it a tendency to dehumanize and mechanize the people on the other side... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2020-01-23 15:41:48 UTC ]
News tagged with: #long term #ad tech #digital media

Other Publishing stories related to: 'Biting Into the Post-Cookie Era'


Facebook Will Show You Fewer Posts From Brands and Publishers, and More Baby Photos

Mark Zuckerberg is upending the News Feed, what people see on Facebook every day, in a way that will boost posts from friends, while downplaying messages from brands and media companies, even video posts.The Facebook CEO announced the changes on the social network on Thursday evening, and it... Continue reading at Advertising Age

[ Advertising Age | 2018-01-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media companies #video posts #thursday evening #media partners #reach audiences


Indie Booksellers Show Post-Holiday Confidence

The unpredictable climate throughout the U.S. in December, both environmental and political, didn’t stop consumers from shopping at independent bookstores—and they have the sales to show for it. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-01-05 00:00:00 UTC ]
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Half-price post-Christmas offers lure bargain-hunters

Retailers have unleashed a range of sales offers to lure in shoppers, both in-store and online. Continue reading at The Bookseller

[ The Bookseller | 2017-12-28 00:00:00 UTC ]
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Study: Top publishers like The New York Times and The Washington Post lose $3.5 million a day to domain spoofing

Ads.txt is showing publishers that domain spoofing remains a big problem for their video ad businesses. The post Study: Top publishers like The New York Times and The Washington Post lose $3.5 million a day to domain spoofing appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-12-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post study #top publishers #domain spoofing #big problem


Diana Athill webchat – post your questions now!

The literary editor and memoirist turns 100 this month, and what better way to celebrate than answering Guardian readers’ questions? She’ll be online on Monday 11 December from 2pm GMT 3.14pm GMT On 21 December 21, Diana Athill will be 100 years old. This is an achievement in itself, though... Continue reading at The Guardian

[ The Guardian | 2017-12-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #world war #recent memoir


How 400 Russia-run fake accounts posted bogus Brexit tweets

Researchers find that accounts run from a St Petersburg troll farm tried to sow discord between Britons over the referendumConcern about Russian influence in British politics has intensified as it emerged that more than 400 fake Twitter accounts believed to be run from St Petersburg published... Continue reading at The Guardian

[ The Guardian | 2017-11-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #british politics


Facebook May Let Publishers Label Posts as Breaking News

Facebook confirmed that it is testing a way for publishers to add a "breaking news" label to their posts. The Next Web director of social media Matt Navarra shared a screenshot of the feature via tweet: NEW: Facebook working on a 'Breaking News' tag for news publishers Pages?... Continue reading at AdWeek

[ AdWeek | 2017-11-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook confirmed #breaking news


Vanity Fair's hunt for an editor is a litmus test for the post-Weinstein world

As sexual harassment accusations sweep through many industries, the selection of a new editor has become a prism through which to read a changing landscapeThe publishing industry guessing game over who will assume Vanity Fair’s leadership role from long-serving superstar editor Graydon Carter... Continue reading at The Guardian

[ The Guardian | 2017-10-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #leadership role #conde nast #statement calling ##metoo #rallying cry #janice min #news cycle


Adult Trade, Children's Categories Posted Six-Month Gains

Sales of adult trade book rose 3.1% in the first six months of 2017 over the comparable period in 2016, according to figures released by the AAP. Sales of children’s/young adult books increased 4.5% over the first half of 2016. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-10-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #adult trade #figures released


Facebook Tests a News Feed Without Posts From Publishers

Antsy publishers are starting to fear for their position within Facebook's powerful News Feed, now that tests have begun pushing their posts to an alternate timeline.On Monday, Facebook acknowledged it was testing a version of the social network overseas where publishers' articles appear in a... Continue reading at Advertising Age

[ Advertising Age | 2017-10-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sponsored post #separate feeds #dedicated space #e-mailed statement


Facebook moving non-promoted posts out of news feed in trial

New system could destroy smaller publishers if implemented, after journalists report drop in organic reach – but users will still see their friends’ postsFacebook is testing a major change that would shift non-promoted posts out of its news feed, a move that could be catastrophic for publishers... Continue reading at The Guardian

[ The Guardian | 2017-10-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #organic reach #major change #original content


College student says classmate used Facebook post to falsely accuse him of rape

A man who says he was defamed on Facebook by a fellow college student filed a lawsuit Friday against the woman in Los Angeles, alleging she falsely accused him of raping her. The plaintiff in the Los Angeles Superior Court lawsuit is identified only as John Doe and the defendant as Jane Roe. He... Continue reading at Los Angeles Times

[ Los Angeles Times | 2017-10-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook post #college student #falsely accused


The End of an Era for the Magazine Industry

What does the departure of four top editors say about the future of magazines? The post The End of an Era for the Magazine Industry appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-09-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #magazine industry #top editors


Post-Harvey, Texas Booksellers Face Different Realities and Challenges

While Lori's Book Nook in Rockport, Tex., was destroyed by the storm, many booksellers in the region faced minimal damage. For the booksellers that have reopened, the biggest concern is a lack of customers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-09-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book nook


W3C Holds First Post-Merger Publishing Summit

In its first publishing conference since absorbing the International Digital Publishing Forum, developer of the ePUB ebook format, earlier this year, the W3C will examine how web technologies are shaping the future of publishing. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-08-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing conference


Potter playscript pips rivals to the post

Harry Potter and the Cursed Child (Sphere) has bewitched the UK Official Top 50 for a second week, holding the number one spot with 23,711 copies sold, according to Nielsen BookScan’s Total Consumer Market. Continue reading at The Bookseller

[ The Bookseller | 2017-08-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #harry potter #nielsen bookscan


Carmichael writes on post-Brexit education for John Catt

Neil Carmichael, a former Conservative MP and recent chair of the Education Select Committee, is to write on education reform for independent John Catt. Continue reading at The Bookseller

[ The Bookseller | 2017-08-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #john catt #conservative mp


EU Publishers: Clean up your cookies or get burned by GDPR

The ticking clock on the General Data Protection Regulation (GDPR) website is a stark warning for digital publishers behind on preparations for the EU’s massive expansion of data privacy rules. The GDPR is coming, and soon but publishers need to reign in the cookies running on their sites if... Continue reading at Digiday

[ Digiday | 2017-07-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #gdpr appeared #digital publishers #ticking clock #sponsored content


Sherman Alexie, suffering from depression, cancels his post-California book tour

Sherman Alexie, the author whose recent memoir "You Don't Have to Say You Love Me" chronicles his stormy relationship with his late mother, is canceling much of his book tour, citing a struggle with depression. Alexie will make appearances this week in Los Angeles, San Francisco and Menlo Park... Continue reading at Los Angeles Times

[ Los Angeles Times | 2017-07-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sherman alexie #recent memoir #book tour #make appearances #menlo park