Biting Into the Post-Cookie Era

My former colleague and long-time min editor Steve Cohn was fond of characterizing the magazine industry as a “people business.” I believe he meant a number of things. On the most basic, transactional level, much of the trade was centered around a small patch of Manhattan real estate where everyone seemed to know one another, and regularly ran into each other at any number of watering holes or subway stops. A lot of large and small things got done in these sometime impromptu meet-ups. People were hired, companies merged, stories were given inspiration and later written and jealousies were stoked just by the core intimacy of the industry. But on another level, the “people business” of magazines was about creating a real connection with our audiences. The great periodicals of pre-mass circulation America like The Atlantic, Harper’s and Scribner’s spoke directly to the “gentle reader” in their pages. This highly personal mode of address carried over into the more raucous golden age of mass-consumer magazines in the tradition of the “letter” from the publisher or editor that opens most print magazines to this day. It's hard to imagine in the age of streaming video and algorithm-driven media rabbit holes. Today, subscribers have been largely replaced by eyeballs, where readers are “users” and where audiences are “data.” Let’s not mince words: the very nomenclature of digital media has always carried with it a tendency to dehumanize and mechanize the people on the other side... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2020-01-23 15:41:48 UTC ]
News tagged with: #long term #ad tech #digital media

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iBooks Bestsellers: Giudice’s Post-Jail Memoir Hits Top 10

The ‘Real Housewives of New Jersey’ star and recent ex-convict, Teresa Giudice, landed at #7 on the latest iBooks bestsellers list with her new memoir, ‘Turning the Tables.’ Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-02-18 00:00:00 UTC ]
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Historic Pact Marks New Era in Cuban Publishing

Publishers Weekly and Combined Book Exhibit signed a memorandum of understanding with the Cuban Book Institute calling for the parties to continue to promote "cooperation and understanding" between the U.S. and Cuban publishing industries. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-02-16 00:00:00 UTC ]
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Snapchat Runs Its First App-Install Ad, and It’s for Mobile Game Cookie Jam

Snapchat is getting closer to forking over the data that advertisers want, and the stats will be coming in the form of mobile app-install ads. Today, a short video ad promoting SGN's mobile game Cookie Jam is running within iHeartRadio's Discover channel—the app's hub of daily content from... Continue reading at AdWeek

[ AdWeek | 2016-02-04 00:00:00 UTC ]
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George Weidenfeld’s death marks the end of a publishing era

The co-founder and chairman of Weidenfeld & Nicolson, who died this week, had unique status as both brand and editorLast year, Lord Weidenfeld joined his Hachette colleagues in moving to a shiny new HQ overlooking the Thames. Still regularly putting in office shifts, the nonagenarian... Continue reading at The Guardian

[ The Guardian | 2016-01-22 00:00:00 UTC ]
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How Slate, The Washington Post, Bloomberg fight ad blocking

There's no panacea to combat ad blocking, but that hasn't stopped publishers from trying a variety of approaches. Several detailed their strategies at Digiday's one-day WTF Ad Blocking course Jan. 14. While Forbes and The Washington Post have tried to make people disable their ad blockers,... Continue reading at Digiday

[ Digiday | 2016-01-15 00:00:00 UTC ]
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Post-Lawsuit, HC Publishing 'Julie of the Wolves' E-book

The announcement comes after a federal judge found, in 2014, that Open Road had infringed HarperCollins’ copyright by releasing an unauthorized ebook edition of the Newbery Medal-winning novel. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-01-12 00:00:00 UTC ]
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South China Morning Post to be bought by Alibaba

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[ The Guardian | 2015-12-11 00:00:00 UTC ]
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Belgian ban on Facebook cookies should apply to all of Europe, privacy watchdogs say

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[ PC World | 2015-12-07 00:00:00 UTC ]
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Arianna Huffington outlines the next chapter of The Huffington Post’s overseas expansion

The Huffington Post, which turned 10 in May, has 15 international editions -- but it's not about to rest on its laurels. The publisher's 75 editors-in-chief and business leaders from around the world congregated in Madrid Monday to discuss the digital publisher’s ambitious plan to be live in 50... Continue reading at Digiday

[ Digiday | 2015-11-24 00:00:00 UTC ]
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FHM and Zoo closures mark end of lads' mag era

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[ The Guardian | 2015-11-17 00:00:00 UTC ]
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A new Irish literary boom: the post-crash stars of fiction

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[ The Guardian | 2015-10-17 00:00:00 UTC ]
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Post Co. Sells Newspapers to Adams Publishing Group LLC

The Post Co. which includes the daily Idaho Falls Post Register and three weekly newspapers in Shelley, Challis, and Rigby, Idaho will be sold by the Brady family to Adams Publishing Group LLC, according to John Cribb, Cribb Greene & Cope who rep ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-10-13 00:00:00 UTC ]
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Frankfurt Book Fair 2015: A New Era Begins

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[ Publishers Weekly | 2015-10-09 00:00:00 UTC ]
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Ziccardi Joins Post Hill Books as Publisher

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[ Publishers Weekly | 2015-10-07 00:00:00 UTC ]
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Children's picture books get an internet-era makeover

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[ Engadget | 2015-10-01 00:00:00 UTC ]
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Lorin Stein Takes At-Large Editor Post at FSG

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[ Publishers Weekly | 2015-09-29 00:00:00 UTC ]
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Greg Iles and others on how literature, journalism renew Civil Rights-era cold cases

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[ The Christian Science Monitor | 2015-09-16 00:00:00 UTC ]
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Three Principles for Effective Development From The Washington Post

A Talent Network for freelancers, an Apple Watch news app, and Arc, a software platform for news publishers are just three of the new products The Washington Post has launched in the last year.   Since Amazon founder and CEO ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-09-11 00:00:00 UTC ]
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Curtis and Gaiman curate 'world's first post-it note' book

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[ The Bookseller | 2015-09-04 00:00:00 UTC ]
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FT owners Pearson posts £115m loss

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[ BBC News | 2015-07-24 00:00:00 UTC ]
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