Best of the week: Twitter’s woes and Snapchat Live Stories doubts

To get you ready for the weekend, we've rounded up some of our best stories this week: Twitter is falling out of favor with publishers as a reliable driver of traffic. It doesn’t have the audience scale, visual storytelling tools and ad products that Snapchat, Instagram and Facebook do. On Snapchat, meanwhile, brands like Birchbox have found a clever hack to convert followers into paying customers: the vanity URL. Facebook, for its part, is making a play for TV ad dollars with its new mobile video tab. The post Best of the week: Twitter’s woes and Snapchat Live Stories doubts appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-12-10 00:00:00 UTC ]
News tagged with: #ve rounded #audience scale #ad products #paying customers

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Book Deals: Week of June 13, 2016

NBA finalist Gail Godwin sells her latest, vegan chef and restaurateur Chloe Coscarelli moves houses for her new cookbook, Amelia’s Notebook creator Marissa Moss sells her adult debut, and more in this week's notable book deals. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-06-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book deals #vegan chef #adult debut

This Week's Bestsellers: June 13, 2016

‘Before the Fall’ by Noah Hawley, creator of the TV series ‘Fargo,’ is the #10 book in the country. Plus we look at the top-selling titles in each region of the U.S., Emma Straub has her best first week yet with ‘Modern Lovers,’ and much more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-06-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #noah hawley ##10 book #top-selling titles #emma straub

International Hot Book Properties: Week of Monday, June 6

Dawn Davis nabs a Dutch novel for her S&S imprint 37 Ink, and the third book in Swedish author Sofie Sarenbrant's Emma Sköld detective series breaks through to another country. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-06-07 00:00:00 UTC ]
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Snapchat's Redesign Is Aimed at Attracting More Eyeballs for Publishers and Brands

Snapchat's got a brand-new look today. The red-hot messaging app is revamping its feed with a new design that mashes up Discover with Live Stories—the strings of photos and videos that users collect at events—with subscribe buttons, creative headlines and new placements geared at helping... Continue reading at AdWeek

[ AdWeek | 2016-06-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media partners #ad inventory #recent months

A YouTube billionaire, Motor Trend revs up for Facebook Live

TEN, the parent company of Motor Trend and other sports magazines and websites, plans to produce 20 hours of live programming per month on Facebook. With Motor Trend, this means bringing viewers closer to the action at industry car shows, as well as interviews with top personalities and athletes... Continue reading at Digiday

[ Digiday | 2016-06-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook live #motor trend

Surprise: Yahoo’s homepage drives more traffic than Twitter

Finally, some good news for Yahoo: Its home page still sends a lot of traffic to publishers. Yahoo went from being the 16th-biggest referral source for publishers to the third after Google Search and Facebook, now that it's accounting for its dark traffic. The ranking comes from Chartbeat. A big... Continue reading at Digiday

[ Digiday | 2016-06-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post surprise #twitter appeared #home page #google search

PW Picks: Books of the Week, June 6, 2016

This week: new Stephen King, the hatred of poetry, and the definitive Diane Arbus biography. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-06-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #stephen king

This Week's Bestsellers: June 6, 2016

Trilogy finales by Rick Yancey and Justin Cronin debut at #1 in their respective categories. Plus Sebastian Junger examines the challenges facing war veterans, country singer Tim McGraw has a gift for grads, and much more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-06-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #rick yancey

Book Deals: Week of June 6, 2016

Skyhorse lands a children’s book by Julian Lennon, Atlantic correspondent David W. Brown sells a book about NASA’s Europa mission, and more in this week's notable book deals. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-06-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book deals

Publishers on Facebook Live: The good, the bad and the bitchy

Brands may still be treading lightly, but publishers have been going all-in on Facebook Live. So much so that it’s becoming impossible to scroll through your Facebook feed without coming across a live video stream involving some wacky science experiment or a celebrity Q&A. But not all videos... Continue reading at Digiday

[ Digiday | 2016-05-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post publishers #facebook live #facebook feed #created equal

The story of EE has been turned into a book

Nothing says summer like lying on a beach and getting stuck into a good book. But what to read? A 19th century classic, or perhaps Murakami's latest surrealist tale? What about the fascinating story of how mobile provider EE came to be? Well, look no... Continue reading at Engadget

[ Engadget | 2016-05-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #good book #fascinating story

News Briefs: Week of May 30, 2016

Macmillan buys self-publishing platform Pronoun and more in this week's publishing news briefs. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-05-27 00:00:00 UTC ]
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‘Experiences and Story’: PRH’s Dan Franklin on ‘Strata’ of Innovation

'Ebooks are essentially Web sites in wrappers. So what happens if you take the wrappers off?' One answer lies in the layered reading world of Strata, a digital storytelling project from Penguin Random House and a host of collaborators led by Dan Franklin. The post ‘Experiences and Story’: PRH’s... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-05-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #innovation appeared #dan franklin

Book Deals: Week of May 30, 2016

Kensington lands a psychological thriller by a longtime BBC staffer, Bloomsbury re-ups Natasha Pulley, vlogger Melissa Maker takes her tips guide to Avery, and more in this week's notable book deals. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-05-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book deals #psychological thriller

Weekly E-Ranking, 14th May 2016: Hawkins' Train conquers all formats

If you are reading our recent charts in one go, there is a chance you may develop a bit of Paula Hawkins fatigue (although one imagines those at Transworld’s Ealing HQ are energised as they read through them). In The Bookseller’s second weekly E-Book Ranking, The Girl on the Train (Transworld... Continue reading at The Bookseller

[ The Bookseller | 2016-05-27 00:00:00 UTC ]
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This Week's Bestsellers: May 30, 2016

A pair of on-air personalities make the leap from broadcasting to the bestseller lists this week. Plus Pulitzer Prize winner Siddhartha Mukherjee returns with ‘The Gene,” Bram Stoker Award Winner Joe Hill introduces readers to ‘The Fireman,’ and much more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-05-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bestseller lists

Thrillist is building a six-person Snapchat team from scratch

Snapchat is not the easiest platform for publishers or brands, and it requires considerable resources to do it right, which is why not everyone has found a home there yet. Thrillist, for example, is hiring its first Snapchat team dedicated solely to the messaging and media app. It’s building a... Continue reading at Digiday

[ Digiday | 2016-05-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #scratch appeared #easiest platform #media app #makes money #content partnerships

CBBC to celebrate 'Awesome Authors' in live event

CBBC is putting on a two-day event in Birmingham this July to celebrate "awesome" authors in partnership with BBC Learning, Birmingham City Council and the Library of Birmingham. Continue reading at The Bookseller

[ The Bookseller | 2016-05-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #awesome authors #live event

International Hot Book Properties, Week of May 23, 2016

A Finnish crime series just nominated for a literary prize continues to sell around the globe, and a French novel about a translator draws interest. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-05-24 00:00:00 UTC ]
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