Best of the week: Twitter’s woes and Snapchat Live Stories doubts

To get you ready for the weekend, we've rounded up some of our best stories this week: Twitter is falling out of favor with publishers as a reliable driver of traffic. It doesn’t have the audience scale, visual storytelling tools and ad products that Snapchat, Instagram and Facebook do. On Snapchat, meanwhile, brands like Birchbox have found a clever hack to convert followers into paying customers: the vanity URL. Facebook, for its part, is making a play for TV ad dollars with its new mobile video tab. The post Best of the week: Twitter’s woes and Snapchat Live Stories doubts appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-12-10 00:00:00 UTC ]
News tagged with: #ve rounded #audience scale #ad products #paying customers

Other Publishing stories related to: 'Best of the week: Twitter’s woes and Snapchat Live Stories doubts'


Covers story: why are there so many new publishing imprints?

From Colm Tóibín’s Tuskar Rock to Fleet, One and Tinder Press, there seem to be more and more publisher subdivisions. Claire Armitstead finds out whyTowards the end of the noughties, Colm Tóibín bounced into the office of a London publisher clutching a fat Australian novel and insisting that he... Continue reading at The Guardian

[ The Guardian | 2016-06-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #atlantic books


International Hot Book Properties, Week of June 20, 2016

A backlist memoir by Pablo Escobar's lover heats up; a self-published book by a Swedish doctor about longevity goes global; and a bestselling Italian memoir sparks interest in Spain. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-06-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #backlist memoir #pablo escobar #self-published book


Tumblr Is Getting Into Live Video, But It's Completely Different Than Facebook or Periscope

Yahoo-owned Tumblr wants in on livestreaming, and it's taking a different route than Facebook or Twitter's Periscope app. Today the site is launching a live video feature that will let content creators and brands push their clips to Tumblr. But unlike live video on Facebook, Twitter and... Continue reading at AdWeek

[ AdWeek | 2016-06-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #video player #brands push #huffington post #existing platforms


Marketers Are Slowly Experimenting With Audio in Their Snapchat and Facebook Videos

For the past year or so, Facebook has conditioned advertisers and publishers to create video that can be understood without sound, as more clips that play automatically (and silently) when users scroll fill news feeds. With 100 million hours of video viewed every day and the explosion of... Continue reading at AdWeek

[ AdWeek | 2016-06-20 00:00:00 UTC ]
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First BookShots Titles Sell 30,000 Copies in a Week

Offering short, fast-paced novels designed to encourage book reading, James Patterson’s BookShots imprint sold a combined total of about 30,000 copies the first week. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-06-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #james patterson #combined total


Weekly E-Book Ranking: movie magic means Moyes is unmoved

Jojo Moyes' Me Before You (Michael Joseph) becomes the first book to defend the top spot on the Weekly E-Book Ranking. Continue reading at The Bookseller

[ The Bookseller | 2016-06-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #jojo moyes #michael joseph


This Week's Bestsellers: June 20, 2016

Stephen King’s ‘End of Watch,’ the #1 book in the country, closes out his Bill Hodges trilogy. Plus Dork Diaries author Rachel Renée Russell launches a new series, Mary Roach examines the personal cost of war, and much more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-06-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #stephen king


PW Picks: Books of the Week, June 20, 2016

This week: a horror novel worthy of Stephen King, plus a history of class in America. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-06-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #stephen king


Book Deals: Week of June 20, 2016

Scribner buys an essay collection from a prison inmate, Andrew Neiderman extends his V.C. Andrews gig at Gallery, Jenny Han sells the final Lara Jean book to S&S, and more in this week's notable book deals. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-06-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book deals #scribner buys #essay collection


Stevenson to narrate winning Royal Academy & Pin Drop short story

Actress Juliet Stevenson is to announce and narrate this year’s winning story at the RA & Pin Drop Short Story Award on 24th June. Continue reading at The Bookseller

[ The Bookseller | 2016-06-16 00:00:00 UTC ]
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NYC’s Three Lives Faces Possible Move

With its building on the market, Three Lives & Company in New York City’s West Village may be forced into a relocation. If the store is not offered a lease by its building's new owner, owner Toby Cox said he is prepared to move. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-06-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #lives company #west village


Cover Story: ‘The Mandibles: A Family, 2029-2047’

Welcome to Cover Story, a new PW column that looks at the art and science of book-jacket design. First up: 'The Mandibles: A Family, 2029-2047' by Lionel Shriver. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-06-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #cover story #lionel shriver


Panama murder story to Duckworth

Duckworth is to publish an examination of the crimes of William Dathan Holbert, who killed five American expats in Panama, entitled The Jolly Roger Social Club by Nick Foster. Continue reading at The Bookseller

[ The Bookseller | 2016-06-15 00:00:00 UTC ]
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Story of Sadiq Khan to Biteback

Biteback is to publish the story of the Mayor of London, Sadiq Khan's, "rise" to City Hall, entitled Sadiq: The Making of a Mayor and London’s Rebirth by political editor of the New Statesman, George Eaton. Continue reading at The Bookseller

[ The Bookseller | 2016-06-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sadiq khan #city hall #political editor


Illustrations, Design, and Above All Stories: China’s StoryDrive Asia 2016, Part 2

One literary agent's story at this fourth iteration of the international conference was about selling 2,000 English-language titles into the Chinese market. Going the other direction? Not so easy. The post Illustrations, Design, and Above All Stories: China’s StoryDrive Asia 2016, Part 2... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-06-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #literary agent #international conference #chinese market


Kids’ market climbs in WBD week

World Book Day director Kirsten Grant right has praised this year’s “phenomenal” event, which saw children’s book sales rise by 24.7% in WBD week, despite sales of the £1 WBD titles falling by 5.8% year on year. Continue reading at The Bookseller

[ The Bookseller | 2016-06-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #8% year


‘Between scrappy and slick’: How The Economist is using Facebook live video

The Economist has been experimenting with Facebook Live since January and, along the way, is trying to figure out how to translate its polished journalistic brand to the raw format. The publisher is still looking for that balance between "scrappy and slick," said deputy community editor Adam... Continue reading at Digiday

[ Digiday | 2016-06-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook live #tv broadcast


Hygge – the Danish art of living cosily – on its way to UK bookshops

A range of titles celebrating this hard-to-translate aspect of the country’s culture is being lined up to tap the appetite for all things NordicForget the bloody crime novels of Henning Mankell and Jo Nesbø and the bleak crime television of The Bridge and The Killing. The latest Scandinavian... Continue reading at The Guardian

[ The Guardian | 2016-06-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #time spent #close friends #meik wiking #biggest trend


Refugee Tales features stories from Smith and Cleave

Tales by Ali Smith and Chris Cleave are to contribute to a short story collection highlighting the “frighteningly common” experience of Europe’s refugees. Continue reading at The Bookseller

[ The Bookseller | 2016-06-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ali smith #chris cleave


'Harry Potter and the Cursed Child' in London discontinues use of live owls

They were supposed to be a secret, but when word leaked that the new "Harry Potter and the Cursed Child" in London was using real owls during performances, fans of the saga went wild on social media. Alas, the owls have officially flown the coop before the blockbuster West End production... Continue reading at Los Angeles Times

[ Los Angeles Times | 2016-06-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #harry potter #cursed child