Best Marketing Campaign award to James Patterson is Missing

Marketing campaigns for books by James Patterson, David O’Doherty and Chris Judge, and Helen Walsh were named as the winners of the Best Marketing Campaign of the Year Awards today (25th March). The Book Marketing Society (BMS), which is now part of Nielsen Book, gave its annual awards at the end of Nielsen’s BookInsights Conference. Best Adult Marketing Campaign was awarded to Cornerstone’s James Patterson is Missing, by Gina Luck, Rebecca Ikin, Alex Young and Chloe Healy. Continue reading at 'The Bookseller'

[ The Bookseller | 2015-03-26 00:00:00 UTC ]
News tagged with: #marketing campaigns #chris judge #marketing campaign #annual awards

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How Publishers Are Marketing Digital Audiobooks

Publishers are trying different marketing techniques to differentiate their audiobooks in a crowded market. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-12-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #crowded market


Howe wins Sunday Times/PFD Young Writer award

British poet Sarah Howe has been awarded The Sunday Times/ Peters Fraser + Dunlop Young Writer of the Year Award for her first collection of poems, Loop of Jade (Chatto & Windus), described as an “enthralling personal exploration of her dual heritage." Continue reading at The Bookseller

[ The Bookseller | 2015-12-11 00:00:00 UTC ]
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Connect gauges children’s market

The Bologna Children’s Book Fair and Publishers Weekly joint-sponsored their first children’s conference, Global Kids Connect, followed by a half-day focus on the Chinese children’s market. Continue reading at The Bookseller

[ The Bookseller | 2015-12-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bologna children #chinese children #book fair


Marlon James wins Green Carnation Prize

Marlon James has won the Green Carnation Prize, awarded to LGBT writers, for A Brief History of Seven Killings (Oneworld). Continue reading at The Bookseller

[ The Bookseller | 2015-12-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #marlon james #lgbt writers #killings oneworld


6 Email Marketing Myths Debunked

HarperCollins executives Sam Missingham and Jim Hanas debunk 6 myths about email marketing for book publishers and share best practices. The post 6 Email Marketing Myths Debunked appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-12-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #email marketing #book publishers


The Persistence of Email Marketing for Book Publishers

Email marketing is still very good for books — particularly ebooks — and has arguably never been better, argues HaperCollins' Jim Hanas. The post The Persistence of Email Marketing for Book Publishers appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-12-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #email marketing #book publishers


James: 'publishers must go further to reach diverse groups'

Man Booker Prize winner Marlon James says there are "huge sections of the population who don’t read because no one is telling the stories that they want to read". Continue reading at The Bookseller

[ The Bookseller | 2015-12-07 00:00:00 UTC ]
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HarperCollins scoops two at FutureBook Awards

HarperCollins scooped two prizes at The FutureBook Awards, held at the end of The FutureBook Conference (4th December), but there were also wins for Hachette, Penguin Random House, Faber and BookTech Company of the Year, Reedsy. Continue reading at The Bookseller

[ The Bookseller | 2015-12-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #harpercollins scoops #futurebook awards


The Task of a Translator in Today’s Market

As more German translations are published in the USA, the German Book Office New York supports the growing community of German-to-English literary translators. The post The Task of a Translator in Today’s Market appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-12-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #market appeared


Ebook Market Share in Germany Shows Slow Growth

The ebook market share in Germany shows slow growth in 2015, according to the German Publishers Association and research company GfK. The post Ebook Market Share in Germany Shows Slow Growth appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-12-02 00:00:00 UTC ]
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Trinity Mirror CRO James Wildman on Ad Blocking: 'The Sky Hasn't Fallen'

Trinity Mirror has come a long way digitally in the last year. Its acquisition of Local World last month makes it the biggest U.K. newspaper publisher and it expects to double its digital ad sales, which were £16.6 million ($25 mi ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-12-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad blocking #trinity mirror


McMillan first poet to win Guardian First Book Award

Andrew McMillan has become the first poet to win the £10,000 Guardian First Book Award with his “elegantly poised and intimate” collection of poems, Physical (Jonathan Cape). Continue reading at The Bookseller

[ The Bookseller | 2015-11-27 00:00:00 UTC ]
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Alaska parents call for James Dawson book ban

James Dawson has spoken of his frustration that a group of parents in Alaska are trying to get his non-fiction YA title This Book is Gay banned from the local library, saying there are some “hate-filled people in this world”. Continue reading at The Bookseller

[ The Bookseller | 2015-11-27 00:00:00 UTC ]
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Enright wins Irish novel of the year award

Anne Enright has won the Irish novel of the year award at the Bord Gáis Energy Irish Book Awards 2015, during a ceremony which also saw prizes given to J P Donleavy, Louise O’Neill, Eoin Colfer and Niall Breslin. Continue reading at The Bookseller

[ The Bookseller | 2015-11-27 00:00:00 UTC ]
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Lost Neruda Poems Launched with Crowdfunded Publishing Campaign

Two works by Pablo Neruda will debut in English after nonprofit poetry press Copper Canyon raised over $50,000 on Kickstarter to fund the project. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-11-27 00:00:00 UTC ]
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Lyn Farrell awarded Luke Bitmead Writer’s Bursary

Unpublished author Lyn Farrell has been named as the winner of the Luke Bitmead Writer’s Bursary 2015 in an award ceremony in central London. Continue reading at The Bookseller

[ The Bookseller | 2015-11-24 00:00:00 UTC ]
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Booksellers crowned at RNA's inaugural industry awards

Bookseller Matthew Bates, TV scriptwriter Debbie Horsfield and a group of eight women, known as The Romaniacs, were all crowned the winners at the Romantic Novelists’ Association’s inaugural Industry Awards yesterday evening, recognising those who have contributed to the success and sales of... Continue reading at The Bookseller

[ The Bookseller | 2015-11-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #romantic novelists #romantic fiction


Ta-Nehisi Coates, Adam Johnson take prizes at the 2015 National Book Awards

Coates' 'Between the World and Me' and Johnson's 'Fortune Smiles' won the nonfiction and fiction awards, respectively, at this year's National Book Awards. Johnson's work is the second short story collection in two years to win the fiction prize. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2015-11-20 00:00:00 UTC ]
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Waterstones’ Buy Books for Syria campaign surpasses half-way mark

Waterstones has hit the half-way point in its Buy Books for Syria campaign, having raised £500,000 through book sales to help those affected by the conflict in the Middle East. Continue reading at The Bookseller

[ The Bookseller | 2015-11-20 00:00:00 UTC ]
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Jonathan Auxier Wins Twice at TD Canadian Children's Lit Awards

Jonathan Auxier's YA novel 'The Night Gardener,' a Victorian ghost story about orphaned Irish siblings Molly and Kip, has won the TD Canadian Children's Literature Award. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-11-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #literature award