Best Buy and CNET Are Combining Their Ad Inventory

Consumer electronics retailer Best Buy and digital publisher CNET are teaming up to create a new retail media model, the companies said Thursday. The electronics retailer and the publisher are combining their ad inventory, allowing advertisers to buy across Best Buy Ads' retail media network and alongside CNET's tech-review-focused editorial content and measure whether ads... Continue reading at 'AdWeek'

[ AdWeek | 2024-04-25 12:00:00 UTC ]
News tagged with: #alongside cnet #ad inventory #electronics retailer #allowing advertisers #digital publisher

Other Publishing stories related to: 'Best Buy and CNET Are Combining Their Ad Inventory'


HC buys Robert Plant biography

HarperCollins has signed world rights for a major new biography of rock star Robert Plant.... Continue reading at The Bookseller

[ The Bookseller | 2013-03-13 00:00:00 UTC ]
More news stories like this |


E-books added to inflation basket

E-books have been added to the basket of goods used to calculate the UK's rate of inflation, but Freeview set-top boxes are out. Continue reading at BBC News

[ BBC News | 2013-03-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #e-books added


E-books added to ONS 'basket of goods'

The Office for National Statistics (ONS) has added ebooks to the basket of goods and services... Continue reading at The Bookseller

[ The Bookseller | 2013-03-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #e-books added


UIT Cambridge buys Devon's Green Books

UIT Cambridge has bought Devon-based publisher Green Books for an undisclosed sum. Green Books... Continue reading at The Bookseller

[ The Bookseller | 2013-03-08 00:00:00 UTC ]
More news stories like this |


How to buy your way onto the bestseller list

First good reviews went on sale. Now a marketing firm is charging thousands to buy copies of books in order to artificially place them on bestseller lists. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-02-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #buy copies #bestseller list #bestseller lists


Why Traditional Publishers Won’t Buy Globe

When the New York Times Co. bought the Boston Globe for $1.1 billion in 1993, many of the nation’s newspaper publishing companies happily would have paid the same price for the same opportunity. With the Globe now on track to be sold for ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-02-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #boston globe


Barnes & Noble 'founder' pondering bid to buy back retail business, hive off Nook Media

Just 12 hours after (already denied) rumors circulated that Barnes & Noble may ditch its Nook business, the company has had to make an announcement concerning its retail division. Thanks to SEC regulations, the company has had to 'fess up that majority shareholder and "founder*" Leonard... Continue reading at Engadget

[ Engadget | 2013-02-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #majority shareholder #leonard riggio #book chain


Magazine ABCs: Glamour and Good Housekeeping top PPA's combined ranking

Condé Nast's Glamour and Hearst's Good Housekeeping the inaugural rankings of the combined print and digital magazine circulations, compiled by the Professional Publishers Association today. Continue reading at Media Week

[ Media Week | 2013-02-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #magazine abcs #good housekeeping #combined print


Hearst president David Carey: Apple taught people 'how to buy digital content'

David Carey, president of Hearst Magazines, sat down with AllThingsD's Peter Kafka to kick off Day 2 of D:Dive Into Media here in Dana Point, California, with the interview centering on Carey's take on how digital magazines are working out in a world that seems less and less intrigued by... Continue reading at Engadget

[ Engadget | 2013-02-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital magazines #physical books #magazine websites #digital front


j2’s Ziff Davis Buys News Corp’s IGN

j2 Global continues to build out its digital media portfolio with the acquisition of popular gamer lifestyle brand IGN Entertainment, a News Corp property. Terms of the deal were not disclosed. Continue reading at Folio Magazine

[ Folio Magazine | 2013-02-05 00:00:00 UTC ]
More news stories like this |


Baker & Taylor appoints Walden as buying director

Baker & Taylor has appointed Sarah Walden to the role of buying director. Walden succeeds... Continue reading at The Bookseller

[ The Bookseller | 2013-02-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #buying director #baker taylor


W&N buys ‘astonishing’ debut

Weidenfeld & Nicolson has acquired a debut novel by US journalist Rene Denfield. Publishing... Continue reading at The Bookseller

[ The Bookseller | 2013-02-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #weidenfeld nicolson


Templar buys Piccadilly Press

Bonnier-owned Templar Publishing has bought fellow children's publisher Piccadilly Press,... Continue reading at The Bookseller

[ The Bookseller | 2013-02-01 00:00:00 UTC ]
More news stories like this |


Chatto buys third Lawson novel

Chatto & Windus has acquired Road Ends, the third novel by Mary Lawson, author of Crow Lake... Continue reading at The Bookseller

[ The Bookseller | 2013-01-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #chatto windus


W&N buys new Walter Mosley novel

Weidenfeld & Nicolson has acquired a new novel by US crime writer, Walter Mosley, which will... Continue reading at The Bookseller

[ The Bookseller | 2013-01-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #wn buys #walter mosley #weidenfeld nicolson #crime writer


Advance Publications Buys Digital Marketing Agency, POP

Advance Publications, parent company of Condé Nast, has stepped up its efforts on two fronts with the acquisition of digital marketing agency, POP. Continue reading at Folio Magazine

[ Folio Magazine | 2013-01-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #advance publications


Beyond Native: Bringing Video Ads In-House

The Verge has started offering advertisers like Ford pre-roll video ads. But in this case, Ford doesn't need its agency, as The Verge produced these Web video spots, using its own technology and editorial staff. Indeed, the tech-centric publication is looking to take native advertising to... Continue reading at AdWeek

[ AdWeek | 2013-01-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #online publishers #proving ground #tech staffers


Interview - HuffPo CEO Jimmy Maymann: 'We Don't See Traditional Online Ads as the Future'

In the face of stagnant growth in traditional advertising, digital publishers are looking to sponsored content as an alternative route, something Buzzfeed has been doing well, and The Atlantic has been doing less well recently. It's an approach ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-01-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #traditional advertising #digital publishers #sponsored content #alternative route


Hilco buys HMV debt

Restructuring company Hilco has bought HMV’s debt, taking effective control of the... Continue reading at The Bookseller

[ The Bookseller | 2013-01-22 00:00:00 UTC ]
More news stories like this |


Oahu Publications, Inc. Buys 'The Garden Island' Newspaper

HONOLULU/LIHUE – Oahu Publications, Inc. (OPI) and Kauai Publishing Co. announced today that OPI has purchased The Garden Island newspaper from Lee Enterprises, of Davenport, Iowa. The expected closing date is February 11, 2013. Financial ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-01-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #oahu publications #garden island #announced today #lee enterprises