Axel Springer Tells Bild Readers to Turn Off Ad Blockers or Pay

Axel Springer has told the readers of Germany's most popular online news site to turn off their ad blockers or pay a fee as Europe's biggest newspaper publisher steps up efforts to protect advertising income.Readers of Bild.de, the Web version of Europe's top-selling newspaper, have to disable programs that prevent ads or pay 2.99 euros ($3.40) a month to access content, Berlin-based Axel Springer said Tuesday. The fee will almost eliminate ads on the site, offer faster load times and help protect quality journalism, the company said.Increased use of ad blockers is jeopardizing advertising revenue for online journalism, and Axel Springer is responding by testing the fee, Donata Hopfen, chairwoman of the Bild Group management board, said in the statement. Bild.de has more than 16 million unique users a month. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2015-10-13 00:00:00 UTC ]
News tagged with: #axel springer #web version #access content

Other Publishing stories related to: 'Axel Springer Tells Bild Readers to Turn Off Ad Blockers or Pay'


World's first braille smartwatch is an ebook reader and more

On the surface, Dot sounds like a fairly standard smartwatch: It resembles a Fitbit and features a messaging system, navigation functions, Bluetooth 4.0, an alarm and, of course, a timepiece. Dot is remarkable because it's a braille smartwatch -- t... Continue reading at Engadget

[ Engadget | 2015-08-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebook reader


Orbile Promises Mexican Readers Ebook Ecstacy

Orbile, a new Mexican ebookselling platform created by Kobo and bookstore chains Gandhi and Libreria Porrúa, will offer 70k ebooks on launch in September. The post Orbile Promises Mexican Readers Ebook Ecstacy appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-08-01 00:00:00 UTC ]
More news stories like this |


How one Muslim turned a childhood of bullying into a popular children's book series

Amin Aaser was a teenager living in Minnesota when the 9/11 terrorist attacks occurred. He doesn't want other Muslim children to face the bullying that he experienced. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2015-08-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #popular children #book series


Deconstructing Amazon’s #haveKINDLEwillTRAVEL Ads

Roger Tagholm deconstructs the brilliance of Amazon's new Kindle advertisements, which promote the ereader as a chic, travel companion and paragon of cool. The post Deconstructing Amazon’s #haveKINDLEwillTRAVEL Ads appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-07-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #travel companion


Grizzlies' Matt Barnes tells his kids the Clippers are now his enemies on the court

Over the past several years, the Clippers and the Memphis Grizzlies have become rivals, their games filled with tough, physical, chippy play. Continue reading at Los Angeles Times

[ Los Angeles Times | 2015-07-29 00:00:00 UTC ]
More news stories like this |


Informa pays £20m for Ashgate Publishing

Taylor & Francis's parent company Informa has acquired independent humanities and social sciences publisher Ashgate Publishing for £20m.   Ashgate has over 14,000 titles. Informa said: "Its experienced team and strong brands will be highly complementary to our other major HSS [humanities... Continue reading at The Bookseller

[ The Bookseller | 2015-07-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ashgate publishing #taylor francis #strong brands


New Breed of Digital Publishers Just Say No to Ad Tech

Today’s new breed of digital publishers is just not that into ad tech.     Indeed, the much hyped cadre of venture-backed, Web-born, and millennially-inclined publishers — think Vox Media, Mic and Refinery29 &nd ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-07-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital publishers #ad tech #vox media


'Circling the Sun' takes readers on a flight with Beryl Markham

'Circling the Sun' by bestselling author Paula McLain ('The Paris Wife') elaborates on the life of another fascinating woman. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2015-07-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #takes readers #paris wife


How Bloomberg monetizes readers who arrive from social media

Its social audience growing, Bloomberg Media Group is selling a product that lets advertisers target its audience that comes from those platforms. It's a counterintuitive move, as social audiences tend to be less engaged than direct ones. For advertisers that want to reach a social audience,... Continue reading at Digiday

[ Digiday | 2015-07-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #social audience


A Reader’s Guide to Pope Francis’s Second Encyclical ‘Laudato Si’

PW compiled a list of noteworthy publications of Pope Francis's second encyclical 'Laudato Si: On Care For Our Common Home.' Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-07-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pope francis


How Dr. Seuss is still bringing rhymes and pictures to readers (+video)

'What Pet Should I Get?': New illustrations, books, and exhibits are still to come from Dr. Seuss, 24 years after his death. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2015-07-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bringing rhymes


How Dr. Seuss is still bringing rhymes and pictures to readers

'What Pet Should I Get?': New illustrations, books, and exhibits are still to come from Dr. Seuss, 24 years after his death. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2015-07-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bringing rhymes


Turning Japanese: FT journalists have a yen to get on with new owners

Staff take to Twitter over surprise £844m sale by Pearson to media group NikkeiFinancial Times journalists reacted with shock and wry, occasionally dark humour at the 127-year-old newspaper’s surprise £844m purchase by Japanese media group Nikkei.The head of the FT’s Lex column, Robert... Continue reading at The Guardian

[ The Guardian | 2015-07-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sending emails


Wattpad's Native Ads Pitch in a TL;DR World? Consumers and Brands Love Long Reads

First the Serial podcast became wildly popular. Then President Barack Obama sat down for an interview with Marc Maron for the comedian's WTF program, and the audio-only format that is podcasting was validated like never before. The developments largely flew in the face of the increasingly... Continue reading at AdWeek

[ AdWeek | 2015-07-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #decade ago #longer period #short form #follow trends


Do German Readers Prefer Print Books?

Does Germany's love of reading extend to ebooks? The results of the 2015 Allensbach Media Market Analysis reveal just how digital Germany's readers are. The post Do German Readers Prefer Print Books? appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-07-21 00:00:00 UTC ]
More news stories like this |


Bristol libraries could be saved after council u-turn

Bristol City Council could keep six of seven libraries which were facing closure open, following public protests. A consultation on the future of the city’s library service closed at the beginning of July, with more than 4,600 responses being received. The council wanted to save £1.1m from its... Continue reading at The Bookseller

[ The Bookseller | 2015-07-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #public protests #library budget


PRH Children’s to release app as The Twits turn 35

Penguin Random House Children’s and the Roald Dahl Literary Estate will next week release the first ever Dahl app. Twit or Miss is based on The Twits. Developed with Aardman Digital for children aged six to 11, it is a “food fight” game in which players have to swipe food away from the sleeping... Continue reading at The Bookseller

[ The Bookseller | 2015-07-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #prh children #aardman digital #children aged #unlimited number


PW Asks: Readers Bullish on New Fiction

This week we asked readers whether now is a good time to be in love with fiction--are great new books being written? Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-07-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pw asks #asked readers #good time


Study With Major Brands Compares Ad Recall for Mobile and Desktop Promos

If you want people to remember a mobile ad, you're going to have to pay for it, according to new research from digital ad firm Undertone. Last year, Undertone worked with Ipsos ASI to look at how takeover "high-impact" desktop ads affected brand recall. This year, the company looked at how... Continue reading at AdWeek

[ AdWeek | 2015-07-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #web pages #consumer engagement #brands aren


Meredith and Reader’s Digest Tap Into Mobile Shopping

Publishers activate consumers on mobile recipe platforms. The post Meredith and Reader’s Digest Tap Into Mobile Shopping appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-07-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post meredith