Author-Tested Middle Grade Marketing Tips

Though marketing departments do great work launching middle grade books out into the world, their job ideally includes a strong partnership with the authors whose titles they are promoting. For their part, middle grade authors quickly learn that they play a big role in inspiring readers, and that self-marketing is part of getting through to those readers and building a successful writing career. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2019-09-13 04:00:00 UTC ]
News tagged with: #inspiring readers #marketing departments

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A Canadian Author’s Adventures in International Book Marketing

Pakastani-born Canadian children's book author Rukhsana Khan explains how to leveraging appearances at book fairs for the greatest benefit and impact. The post A Canadian Author’s Adventures in International Book Marketing appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-05-17 00:00:00 UTC ]
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Authors sign protest letter against baseline tests

Authors including Philip Pullman, Michael Rosen, John Dougherty, and Alan Gibbons have signed a letter saying baseline assessment tests should not be brought in to primary schools. The tests, to be introduced in September 2015, will take place in the first few weeks after a child starts in... Continue reading at The Bookseller

[ The Bookseller | 2015-04-02 00:00:00 UTC ]
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Debut author organises own £200k marketing campaign

A debut author has arranged a marketing and publicity campaign she estimates is worth £200,000 to support the release of her book, and which her agent said “must be unique for a first-time author”. Janet Kelly’s Dear Beneficiary, about an older woman who has a relationship with a Nigerian man... Continue reading at The Bookseller

[ The Bookseller | 2015-03-20 00:00:00 UTC ]
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5 Tips for Online Book Marketing Today

Testing first, remaining flexible, and hanging out on Twitter are all best practices for to online book marketing today, says Derrick Schultz of Atavist. The post 5 Tips for Online Book Marketing Today appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-03-19 00:00:00 UTC ]
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BEA 2014: Magic in the Air at Middle-Grade Buzz Panel

There definitely were common elements to the five novels presented during the middle-grade editors buzz panel Friday morning that was moderated by Holly Weinkauf, the owner of Red Balloon Books in St. Paul, Minn.: all five mixed up fairy tale themes with real-life issues to produce excellent... Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-30 00:00:00 UTC ]
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“Self-Published Authors = 50% of the EBook Market by 2020″

Mark Coker, founder of Smashwords, has made the prediction that self-published books will account for 50% of ebook sales by 2020. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-03-13 00:00:00 UTC ]
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Bloomsbury buys Krisp middle-grade series

Bloomsbury Children’s Books has acquired a new series for middle-grade readers from debut... Continue reading at The Bookseller

[ The Bookseller | 2014-03-12 00:00:00 UTC ]
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Regnery Forms Middle Grade Imprint

Regnery Publishing has added to its list of books for children, forming Regnery Adventure. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-11-13 00:00:00 UTC ]
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Frankfurt Book Fair 2013: Ferals Emerges as Hot Middle-Grade Property

One of the big children’s projects that has bubbled up at Frankfurt is a series called Ferals that was acquired jointly by HarperCollins Children’s Books U.S. and U.K. last week, and has already been optioned for film. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-10-10 00:00:00 UTC ]
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Ether for Authors: Is Today’s Book Marketing All in the Algorithms?

Porter Anderson takes in recent discussions about metadata and book marketing, a live, crowdsourced writing experiment, book recommendation culture, and more. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-07-09 00:00:00 UTC ]
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Best Books for Middle-Grade Readers? 5 Recommended Titles from BEA

BookExpo America's Middle Grade Buzz Books panels previewed five titles editors are most excited about publishing this fall. Expect them to get a big push in bookstores. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-06-05 00:00:00 UTC ]
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Orion Children's buys middle-grade debut

Orion Children's Books has acquired a debut novel described as "a fresh and exciting new... Continue reading at The Bookseller

[ The Bookseller | 2013-05-14 00:00:00 UTC ]
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Deals hot up for middle-grade books

Children’s publishers’ much-discussed search for middle-grade hits is starting to hot... Continue reading at The Bookseller

[ The Bookseller | 2013-04-25 00:00:00 UTC ]
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5 Tips for Self-published Authors to Maximize Rights and Licensing Deals

Hannah Sheppard, creative director at IPR License, reminds self-publishers that getting the basics right are key when pursuing international rights deals. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-04-08 00:00:00 UTC ]
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HarperCollins Canada Tests Geo-Targeted Marketing

HarperCollins Canada has started testing a digital and print geo-targeted marketing campaign that will reach consumers in cities and small towns across Canada with messages specific to their location. Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-12-01 00:00:00 UTC ]
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RHCP snaps up flurry of middle-grade titles

Random House Children's Publishers has acquired two middle-grade titles, Crog by Amanda... Continue reading at The Bookseller

[ The Bookseller | 2012-10-05 00:00:00 UTC ]
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Self-published authors’ market share surges

As much as a quarter of fiction ebooks sold in the UK could be from self-published writers, as... Continue reading at The Bookseller

[ The Bookseller | 2012-02-17 00:00:00 UTC ]
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Authors Guild Issues Update on New Leaf Authors

The Guild says it met with the agency's leadership on May 18 and was assured of transition plans to support a number of authors who were recently dropped by the agency following the departure of agent Jordan Hamessley. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-05-23 04:00:00 UTC ]
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Ninety budding authors to receive trade tutelage through HC’s Author Academy

HarperCollins affiliate publisher Rose Sandy reveals the details of its new Author Academy, which will give 90 emerging talents guidance as to how the book industry functions. Continue reading at The Bookseller

[ The Bookseller | 2020-10-15 22:41:09 UTC ]
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Are Self-Published Authors Still Indie Authors?

The publishing landscape is rapidly changing—as is the way self-published authors are viewed. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-04-10 04:00:00 UTC ]
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