Hearst Magazines Digital Media and Us Weekly on why success in branded content depends on more than great creative. The post As Branded Content Moves to the Forefront, Trust and Accountability Remain Key appeared first on Folio:. Continue reading at 'Folio Magazine'
[ Folio Magazine | 2018-03-02 00:00:00 UTC ]
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Harlequin announces an ebook-only imprint, in addition to planning for many ebook originals through other imprints. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2013-08-16 00:00:00 UTC ]
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#digital marketplace
David Marks has joined Publishers Press as northeast regional sales manager. Marks has 23 years experience in print sales, including working for QuadGraphics and Fry Communications. Sarah Hanson has been promoted to executive editor at Art+Auction. Continue reading at Folio Magazine
[ Folio Magazine | 2013-08-16 00:00:00 UTC ]
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#print sales
#fry communications
Hot Key Books has signed a deal to become one of the UK publishers for Alloy Entertainment,... Continue reading at The Bookseller
[ The Bookseller | 2013-08-16 00:00:00 UTC ]
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#hot key
#uk publishers
#alloy entertainment
A film based on Patricia Cornwell's famous protagonist Dr Kay Scarpetta moves a step closer following a publishing deal with HarperCollins. Continue reading at BBC News
[ BBC News | 2013-08-15 00:00:00 UTC ]
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#step closer
#film based
#patricia cornwell
#publishing deal
Amazon's Android-flavored reading app is offering up a couple more of its own e-reader's features for those with Google-fied devices. Just like folks with Kindles have already encountered, the Kindle for Android app now keeps tabs on time remaining in both chapter and book should pace be of... Continue reading at Engadget
[ Engadget | 2013-08-14 00:00:00 UTC ]
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#mobile software
#source link
#android app
#chief concern
#google play
Malcolm Campbell has been hired as vice president of business development at The FADER. Previously he had worked for more than five years as publisher at Spin Media. Continue reading at Folio Magazine
[ Folio Magazine | 2013-08-08 00:00:00 UTC ]
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#vice president
#business development
#spin media
J.M. Sidorova's ambitious debut novel 'The Age of Ice' spins a tale of an icy immortal ensnared in Russian history.The protagonist of J.M. Sidorova's ambitious first novel, "The Age of Ice," is conceived in extremity during the reign of the cruel and impulsive Russian Empress Ionaovna.... Continue reading at Los Angeles Times
[ Los Angeles Times | 2013-08-02 00:00:00 UTC ]
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#russian history
Hearst Magazines announced that Kristine Welker has been named vice president, publisher and chief revenue officer of the company’s new pilot magazine collaboration with Dr. Mehmet Oz. Continue reading at Folio Magazine
[ Folio Magazine | 2013-08-02 00:00:00 UTC ]
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For most of us the digital revolution started some time ago. Working in journalism for nearly 15 years means that I have seen things change enormously, but even back in the late 1990s it was clear that the web was where it was at -- or where it was going to be. Newspapers and magazines have had... Continue reading at Betanews
[ Betanews | 2013-07-31 00:00:00 UTC ]
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#digital age
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#late 1990s
#changing market
The youngest end of the children's publishing business has seen a surge in licensing deals, with publishers tying in with infant and toddler development brands from the worlds of toys and entertainment. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-07-26 00:00:00 UTC ]
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#publishing business
#licensing deals
Like ad sales or regional managers, salaries for advertising salespeople, account executives or category managers fell last year—they didn’t bounce back for this segment in 2013 though. Continue reading at Folio Magazine
[ Folio Magazine | 2013-07-26 00:00:00 UTC ]
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#category manager
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This may sound obvious, but data is now at the heart of just about every action publishers and advertisers make. There appears to be no end to the data sources and the appetite publishers and brands have for it. Data drives every decision, from the content we produce to the viability and... Continue reading at Folio Magazine
[ Folio Magazine | 2013-07-26 00:00:00 UTC ]
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#data sources
#marketing campaign
Much like trends in magazine publishing, social media is becoming a niche-focused market. This means there are an increasing number of networks that serve very specific functions. For instance, the difference between Instagram and Twitter is similar to the difference between a photography... Continue reading at Folio Magazine
[ Folio Magazine | 2013-07-26 00:00:00 UTC ]
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#magazine publishing
#increasing number
If you ask publishing CTOs what their technology priorities are, they’re likely to tell you that they’re centered around content development and distribution. How do I know that? Continue reading at Folio Magazine
[ Folio Magazine | 2013-07-26 00:00:00 UTC ]
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#content development
W H Allen has signed two new books in the 24 Hours at… series, which give hour-by-hour... Continue reading at The Bookseller
[ The Bookseller | 2013-07-25 00:00:00 UTC ]
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Clinton Smith has been named editor-in-chief of VERANDA. Smith has been editorial director of Atlanta Homes & Lifestyles since April 2008. Patrick Frater has been named Asia bureau chief at Variety, based in Hong Kong. Continue reading at Folio Magazine
[ Folio Magazine | 2013-07-25 00:00:00 UTC ]
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#hong kong
LinkedIn is the latest social network to take the sponsored-content plunge, announcing today that it will offer a program for marketers. Continue reading at Folio Magazine
[ Folio Magazine | 2013-07-24 00:00:00 UTC ]
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Tyrus Books, best known for publishing award-winning hard-boiled crime fiction, is expanding beyond its niche, looking to balance its crime titles with other fiction. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-07-19 00:00:00 UTC ]
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#crime titles
#tyrus books
The HarperCollins offices are to move from Hammersmith to London Bridge. The publisher will be... Continue reading at The Bookseller
[ The Bookseller | 2013-07-12 00:00:00 UTC ]
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#london bridge
After years of struggle, Colombia's independent comics and graphic novel scene is starting to flourish, with new publishers and a traveling comics festival. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-07-12 00:00:00 UTC ]
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