Hearst Magazines Digital Media and Us Weekly on why success in branded content depends on more than great creative. The post As Branded Content Moves to the Forefront, Trust and Accountability Remain Key appeared first on Folio:. Continue reading at 'Folio Magazine'
[ Folio Magazine | 2018-03-02 00:00:00 UTC ]
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Partnership with Flingo ports video content to more than 15 million devices. With the rise of internet-connected televisions, the big screen is becoming another place for publishers to get their content in front of viewers. One recent example of this is a partnership between Bonnier and smart TV... Continue reading at Folio Magazine
[ Folio Magazine | 2012-12-13 00:00:00 UTC ]
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#big screen
Hot Key Books has launched a free interactive writing project, "Fleur Hitchcock's Story... Continue reading at The Bookseller
[ The Bookseller | 2012-12-11 00:00:00 UTC ]
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Through the magic of pure coincidence (or not), Amazon and Google have spontaneously started offering ebooks in the land of Brazil. In addition, Amazon has also introduced its Kindle e-reader to the region (available over "the next few weeks") for the equivalent of $145. The Next Web notes that... Continue reading at Engadget
[ Engadget | 2012-12-06 00:00:00 UTC ]
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#kindle e-reader
#mountain view
#source links
#android policesource
HarperCollins has signed a world English language six-book deal with thriller writer Wilbur Smith... Continue reading at The Bookseller
[ The Bookseller | 2012-12-05 00:00:00 UTC ]
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Ten young writers have been shortlisted for the Guardian Hot Key Books Young Writers Prize, with... Continue reading at The Bookseller
[ The Bookseller | 2012-12-04 00:00:00 UTC ]
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If you've got content you think other publishers want to buy, what do you need to do to to make it an attractive proposition? A good example of a successful licencing operations is Bloomberg, which provides content to more than 600 publish ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-11-30 00:00:00 UTC ]
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#attractive proposition
YA author and Queen of Teen 2012 Maureen Johnson is to be published by Hot Key Books. Editorial... Continue reading at The Bookseller
[ The Bookseller | 2012-11-30 00:00:00 UTC ]
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#maureen johnson
#ya author
Barnes & Noble's Nook unit didn't have its greatest quarter. The $160 million in revenue the new Microsoft-backed spin off raked in was slightly better than last year's $152 million, but still a significant drop from $220 million. In a sign of the growing ubiquity of e-readers however,... Continue reading at Engadget
[ Engadget | 2012-11-29 00:00:00 UTC ]
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#losing money
#bottom line
#time period
#black friday
#cyber monday
Headline's UK and international sales director Aslan Byrne is moving to Random House as sales... Continue reading at The Bookseller
[ The Bookseller | 2012-11-29 00:00:00 UTC ]
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#random house
Bonnier children's publisher Hot Key Books has become the latest publisher to join the boom... Continue reading at The Bookseller
[ The Bookseller | 2012-11-22 00:00:00 UTC ]
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#latest publisher
If an advertiser wants to jump on this whole "brands as publishers" trend, they would seem to have two choices. They can hire editors and writers and start producing lots of their own content, like GE. Or they can have junior staffers or interns spend half the day trolling the Web to find... Continue reading at AdWeek
[ AdWeek | 2012-11-21 00:00:00 UTC ]
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#luxury hotel
#human touch
#financial services
E-readers are devices for reading electronic books, or ebooks. Here's a rundown of their basic features: Continue reading at Stuff
[ Stuff | 2012-11-16 00:00:00 UTC ]
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Bilingual Books has entered into a distribution agreement with Publishers Group West for PGW to handle the U.S. sales, marketing and distribution of BBKS’ approximately 40 language-learning titles. Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-11-16 00:00:00 UTC ]
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#distribution agreement
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Sainsbury’s has grown pre-tax profit by 2.5% in its half-year results as the retailer said... Continue reading at The Bookseller
[ The Bookseller | 2012-11-14 00:00:00 UTC ]
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#half-year results
It’s been a year since Steve Jobs passed away, and yet it’s still easy to be reminded of his legacy in the publishing industry. It’s omnipresent in the equipment used to create content, especially the operating system th ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-11-13 00:00:00 UTC ]
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#publishing industry
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#operating system
Tablet editions of magazines are complementing rather than cannibalising print editions, according to research conducted by magazine trade body PPA. Continue reading at Media Week
[ Media Week | 2012-11-13 00:00:00 UTC ]
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#tablet editions
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Piatkus senior commissioning editor Donna Condon is moving to Harlequin UK as its new editorial... Continue reading at The Bookseller
[ The Bookseller | 2012-11-08 00:00:00 UTC ]
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#harlequin uk
Overlooked in the much of the discussion of the Penguin Random House merger is just how important Latin America, China and India are to the deal. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2012-11-01 00:00:00 UTC ]
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#emerging markets
Bertrams' move into online retail with Wordery is necessary, the wholesaler said, although... Continue reading at The Bookseller
[ The Bookseller | 2012-10-29 00:00:00 UTC ]
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#online retail
Today, Microsoft launched its newest PC and tablet operating system–Windows 8. The latest installment of Windows will feature app-based capabilities, and offer users the ability to purchase and download apps from the Windows Store. To coincide with the launch, Condé Nast, Bonnier and Northern... Continue reading at Folio Magazine
[ Folio Magazine | 2012-10-26 00:00:00 UTC ]
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#deliver content
#latest installment
#northern shell
#operating system