As Branded Content Moves to the Forefront, Trust and Accountability Remain Key

Hearst Magazines Digital Media and Us Weekly on why success in branded content depends on more than great creative. The post As Branded Content Moves to the Forefront, Trust and Accountability Remain Key appeared first on Folio:. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2018-03-02 00:00:00 UTC ]
News tagged with: #great creative

Other Publishing stories related to: 'As Branded Content Moves to the Forefront, Trust and Accountability Remain Key'

Small supply chain changes can green up the industry, key players say

Key high street retailers, printing companies and publishers are enacting changes in their supply chains to reduce their carbon footprint, delegates at the The Bookseller's FutureBook conference heard.  Continue reading at The Bookseller

[ The Bookseller | 2021-11-22 08:54:37 UTC ]
More news stories like this | News stories tagged with: #key players #printing companies #supply chains #carbon footprint

Bodley Head pre-empts 'landmark' account of human history by Galor

The Bodley Head has pre-empted a "landmark" account of human history by Oded Galor. Continue reading at The Bookseller

[ The Bookseller | 2021-11-18 09:20:49 UTC ]
More news stories like this | News stories tagged with: #human history #bodley head

May and Garmus among key debuts at Doubleday spring showcase

Nikki May’s hotly anticipated Wahala and Bonnie Garmus’ Lessons in Chemistry were among the key titles at Doubleday’s spring showcase on 17th November.  Continue reading at The Bookseller

[ The Bookseller | 2021-11-18 02:13:49 UTC ]
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Princeton University Press moves to North Oxford

Princeton University Press’ European office has moved from the town of Woodstock, Oxfordshire, to Banbury Road in North Oxford.  Continue reading at The Bookseller

[ The Bookseller | 2021-11-17 16:02:28 UTC ]
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Former LifeWay President Thom Ranier Moves to Tyndale

Tyndale announced a multi-year, multi-book deal with Thom Rainer, former president and CEO of LifeWay Christian Resources, days after Rainer's non-compete clause with LifeWay expired. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-11-17 05:00:00 UTC ]
More news stories like this | News stories tagged with: #multi-book deal

Irish Book Awards ceremony moves online only as Covid cases rise

The An Post Irish Book Awards ceremony has been moved to an online only ceremony due to the worsening coronavirus rates in the country. Continue reading at The Bookseller

[ The Bookseller | 2021-11-16 13:49:06 UTC ]
More news stories like this | News stories tagged with: #irish book

Authors support Women's Prize Trust's T-shirt celebration of female icons

Authors including Elizabeth Day, June Sarpong and Dolly Alderton are among those supporting a new T-shirt initiative to spotlight iconic female writers, launched by the Women's Prize Trust. Continue reading at The Bookseller

[ The Bookseller | 2021-11-14 18:47:39 UTC ]
More news stories like this | News stories tagged with: #prize trust #june sarpong #dolly alderton

Forrest moves to W&N with 'breathtaking' solitude memoir

Writer Emma Forrest is switching from Bloomsbury to Weidenfeld & Nicolson with a new memoir, Busy Being Free, which is billed as "a love letter to being alive or alone".  Continue reading at The Bookseller

[ The Bookseller | 2021-11-11 05:07:04 UTC ]
More news stories like this | News stories tagged with: #weidenfeld nicolson #love letter #bloomsbury

Lockhart's We Were Liars prequel snapped up by Hot Key

Hot Key Books has snapped up a prequel to number one New York Times bestseller and TikTok sensation We Were Liars by E Lockhart. Continue reading at The Bookseller

[ The Bookseller | 2021-11-11 03:31:50 UTC ]
More news stories like this | News stories tagged with: #hot key #tiktok sensation #times bestseller

CONTEC México 2021: Focus on a ‘New Generation of Children’s Content’

This year's CONTEC México program from Frankfurter Buchmesse brings together textual and visual storytellers. The post CONTEC México 2021: Focus on a ‘New Generation of Children’s Content’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-11-08 19:38:44 UTC ]
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Image Comics Moves to Hold Union Vote

Image Comics has declined a request by union organizers to voluntarily recognize Comic Book Workers United, an effort to unionize the independent comics publisher, and has moved to hold a vote to determine whether the CBWU will represent eligible Image staff. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-11-08 05:00:00 UTC ]
More news stories like this | News stories tagged with: #image comics #comic book

Propagate Content snaps up film rights to Doshi's Burnt Sugar

Propagate Content has bagged the film rights for Avni Doshi's Booker Prize-shortlisted novel Burnt Sugar (Hamish Hamilton). Continue reading at The Bookseller

[ The Bookseller | 2021-11-06 05:42:15 UTC ]
More news stories like this | News stories tagged with: #film rights #burnt sugar

As the U.S. and China continue to posture, the key will be Taiwan

Elbridge A. Colby considers what the U.S. reaction can and should be if China invades Continue reading at The Washington Post

[ The Washington Post | 2021-10-29 12:00:00 UTC ]
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White Rabbit signs Lanegan's 'terrifying' account of Covid-19 fight

White Rabbit has signed a new memoir by Mark Lanegan, described as a “terrifying account” of Covid-19, which left the songwriter slipping in and out of a coma. Continue reading at The Bookseller

[ The Bookseller | 2021-10-27 22:09:40 UTC ]
More news stories like this | News stories tagged with: #white rabbit #memoir

Two Hoots lands 'inclusive' account of LGBTQ+ activism from Roberts

Macmillan Children's Books imprint Two Hoots has landed an "accessible and inclusive" account of LGTBQ+ activism from David Roberts. Continue reading at The Bookseller

[ The Bookseller | 2021-10-27 21:55:02 UTC ]
More news stories like this | News stories tagged with: #david roberts #lgbtq+ activism #macmillan children #macmillan

The History Press lands 'enthralling account' of hidden war stories from Pearson

The History Press has landed an "enthralling account" of hidden war stories from Berlin-based university lecturer and cultural historian Joseph Pearson.  Continue reading at The Bookseller

[ The Bookseller | 2021-10-27 16:49:43 UTC ]
More news stories like this | News stories tagged with: #history press #pearson

Amazon Charts: The Couple at No 9 moves into the top

Claire Douglas' The Couple at No 9 (Penguin) has leapfrogged Richard Osman's The Man Who Died Twice (Penguin) to hit the Amazon Charts' Most-Sold: Fiction number one. Continue reading at The Bookseller

[ The Bookseller | 2021-10-27 11:26:35 UTC ]
More news stories like this | News stories tagged with: #amazon charts #claire douglas #fiction number

Zephaniah writes 'powerfully moving' Windrush picture book for Scholastic

Benjamin Zephaniah is writing a “powerfully moving” picture book about the voyage of "HMT Empire Windrush" to be published by Scholastic UK in April 2022.  Continue reading at The Bookseller

[ The Bookseller | 2021-10-23 10:30:14 UTC ]
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France hails victory as Facebook agrees to pay newspapers for content

Social media firm announces deal after long-running battle with national and regional newspapers France has hailed a victory in its long-running quest for fairer action from tech companies after Facebook reached an agreement with a group of national and regional newspapers to pay for content... Continue reading at The Guardian

[ The Guardian | 2021-10-21 14:21:02 UTC ]
More news stories like this | News stories tagged with: #content shared #licensing agreement #tech companies #regional newspapers #publishing partners

How the hyper-violent Squid Game has crept into digital content targeting young children

Children are being exposed to aspects of Netflix’s gory and dark drama Squid Game, but it’s most likely not from the streaming service itself. Continue reading at The Conversation

[ The Conversation | 2021-10-21 05:35:19 UTC ]
More news stories like this | News stories tagged with: #streaming service #digital content