Arthur Frommer takes brand back from Google, will keep guidebooks going

The tale of Google and Frommer's famed travel guides has taken another twist this evening. Associated Press writer Beth Harpaz reports Arthur Frommer confirmed over the phone that he has retaken control of the brand from Google, and plans to continue publishing them in ebook and print formats, as well as maintaining the Frommers.com website. This comes after Google acquired the brand from publisher Wiley in 2012, followed by Skift.com's revelation last month that it apparently intended to shut production of the books down. We're told by a Google spokesperson (check after the break for the full statement) that it has integrated the content it acquired from Frommer's and Wiley into its products including Google+ Local, that it has transferred ownership back to the founder and that it will continue licensing content from him. Why things took this circuitous route right back to the man who started it all back in 1957 is unknown and terms of the agreement were not disclosed, but we're sure fans of the budget travel how-tos are happy to see Frommer's keep going. [Image credit: Frommer's, Facebook]Filed under: GoogleCommentsVia: SkiftSource: Associated Press Continue reading at 'Engadget'

[ Engadget | 2013-04-04 00:00:00 UTC ]
News tagged with: #continue publishing #print formats #full statement #image credit

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Oh Snap! Brands Are Getting Kicked out of the 'Friend Zone'

Snap announced recently that it planned to separate feeds from real-life friends from those of publishers and influencers. For brands, this is a rude awakening.It's clear social media has changed the roles of friends, just like it's changed the role of brands. The average person on Facebook has... Continue reading at Advertising Age

[ Advertising Age | 2017-12-04 00:00:00 UTC ]
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Look who’s back! Dennis the Menace wows new generation of mischief-loving children

The Beano, the UK’s longest-running comic, is revitalised by digital spin-offs promoting the joys of youthful rebellionDennis the Menace, synonymous with childhood mischief and rebellion for more than half a century, is undergoing a multimillion-pound makeover as the Beano battles to stay... Continue reading at The Guardian

[ The Guardian | 2017-12-03 00:00:00 UTC ]
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Google reveals the biggest apps, games, movies, songs and books of 2017

As we approach the start of a new year, the inevitable "best of" lists are starting to crop up. Never one to miss a trick, Google has released its own top five lists for 2017. The lists cover the US, and there are a few obvious names taking the top spots -- Super Mario Run is unsurprisingly... Continue reading at Betanews

[ Betanews | 2017-12-01 00:00:00 UTC ]
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Meredith to buy Time Inc. for upward of $2.8 billion in deal backed by Koch brothers

Time Inc., the steward of some of the country's most circulated and storied magazine brands, will be sold to the lifestyle-magazine publisher Meredith Corp., the companies announced Sunday. Meredith will pay $18.50 per share in the all-cash deal for a company that counts such titles as Time,... Continue reading at Baltimore Sun

[ Baltimore Sun | 2017-11-27 00:00:00 UTC ]
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Meredith, Backed by the Koch Brothers, to Buy Time Inc.

Meredith Corp. has agreed to acquire Time Inc. for $2.8 billion including debt, swallowing the once-mighty home of Fortune and Sports Illustrated after the internet age wreaked havoc on even the most prestigious magazine titles.The $18.50-a-share offer is an all-cash one, Meredith said in a... Continue reading at Advertising Age

[ Advertising Age | 2017-11-27 00:00:00 UTC ]
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'Little Miss Inventor' joins the Mr Men brand

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[ The Bookseller | 2017-11-23 00:00:00 UTC ]
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Walters turns back the clock

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[ The Bookseller | 2017-11-21 00:00:00 UTC ]
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Magazine Brands Credit Video for Increased Social Engagement

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[ Folio Magazine | 2017-11-20 00:00:00 UTC ]
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The Koch brothers may be backing a Time Inc. acquisition

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[ Fast Company | 2017-11-16 00:00:00 UTC ]
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Meredith Bid for Time Inc. Said to Be Backed by Koch Brothers

Earlier talks this year between Time Inc., the publisher of People and Sports Illustrated, and the Meredith Corporation fizzled out. Continue reading at The New York Times

[ The New York Times | 2017-11-16 00:00:00 UTC ]
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Amazon and PRH among businesses backing literacy pledge

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[ The Bookseller | 2017-11-16 00:00:00 UTC ]
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Alexa and Hearst Team Up on ‘Voice-First’ Brand

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[ Folio Magazine | 2017-11-14 00:00:00 UTC ]
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To Improve Chatbots, Brands Need to Combine Automation With Human Oversight

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[ AdWeek | 2017-11-13 00:00:00 UTC ]
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The UK’s Second ‘Building Inclusivity’ Conference: ‘Taking Stock’ of Diversity Challenges

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[ Publishing Perspectives | 2017-11-10 00:00:00 UTC ]
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October Religion Bestsellers: David Jeremiah Takes #2; Christmas Fiction Dominates

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[ Publishers Weekly | 2017-11-08 00:00:00 UTC ]
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Shannon hits back at fans unembarrassed by piracy

The Bone Season author Samantha Shannon has expressed her frustration with the attitude of those who pirate her work, with some fans openly committing piracy and saying authors "should be grateful [they] even have readers". Continue reading at The Bookseller

[ The Bookseller | 2017-11-07 00:00:00 UTC ]
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Avon nabs Rose back from HQ

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[ The Bookseller | 2017-11-02 00:00:00 UTC ]
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Your Thursday Wake-Up Call: Sports Illustrated's World Series Prophecy. Plus, WPP Takes Legal Action

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[ Advertising Age | 2017-11-02 00:00:00 UTC ]
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Alex Salmond joins bid to take control of anti-independence paper the Scotsman

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[ The Guardian | 2017-11-02 00:00:00 UTC ]
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Why Publishers Need to Focus on Audience and Brand as They Step Up Their Video Efforts

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[ AdWeek | 2017-11-02 00:00:00 UTC ]
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