Arming Your Sales Team to Sell Programmatic

Between real-time bidding, buying and selling programmatic advertising, publishers have plenty to learn when forging deals in the digital advertising space. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2014-03-12 00:00:00 UTC ]
News tagged with: #sales team #real-time bidding

Other Publishing stories related to: 'Arming Your Sales Team to Sell Programmatic'

E-book/print bundling 'trebles sales' for Angry Robot

Angry Robot’s ebook initiative, which sees independent bookshop customers receive a... Continue reading at The Bookseller

[ The Bookseller | 2012-07-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #angry robot #ebook initiative

E-books 30% of US adult fiction trade sales

US publishers' sales of ebooks more than doubled in 2011, meaning that the digital book is... Continue reading at The Bookseller

[ The Bookseller | 2012-07-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital book

Curtis Brown and Foyles team up for author 'Discovery Day'

Aspiring authors are being given the chance to pitch their novels to a panel of agents at a new... Continue reading at The Bookseller

[ The Bookseller | 2012-07-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #curtis brown #discovery day #aspiring authors

E L James' sales slip . . . to £5.4m

Sales of E L James's Fifty Shades novels have fallen for the first time in two months, but... Continue reading at The Bookseller

[ The Bookseller | 2012-07-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sales slip

SnapMeUp to sell business ebooks via QR codes

Bookshops are being offered 40% commission on the sale of books simply by hanging a poster in... Continue reading at The Bookseller

[ The Bookseller | 2012-07-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #qr codes

Publishers 'missing out' on school ebook sales

Publishers are "missing out" on ebook sales to schools because of the lack of a... Continue reading at The Bookseller

[ The Bookseller | 2012-07-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebook sales

Conde Nast shakes up corporate sales staff

Magazine publishing giant Conde Nast shook up its corporate sales staff Wednesday by placing digital advertising boss Josh Stinchcomb over sales for print, digital, mobile, video and marketing services. Continue reading at Los Angeles Times

[ Los Angeles Times | 2012-07-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #marketing services

Bloomsbury ebook sales up 70% in first quarter

Bloomsbury's global ebook sales were up 70% year on year between 1st March and 31st May 2012... Continue reading at The Bookseller

[ The Bookseller | 2012-07-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #1st march

Jubilee boost to sales short-lived, says BRC

June saw UK retail sales rising 1.4% year-on-year on a like-for-like basis, with sales up 3.5% on... Continue reading at The Bookseller

[ The Bookseller | 2012-07-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #4% year-on-year

Booming Digital Sales Could Put Auto Trader Out Of Print

Booming digital revenues now make up almost 80 per cent of sales at Auto Trader and could hasten the end of the print version of the car-classifieds magazine in 12-18 months. Annual turnover rose only 1 per cent to &pound;257.2m, but digital sa ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-07-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print version

E L James sales mount up

Sales of E L James' Fifty Shades trilogy surged again last week, further entrenching the... Continue reading at The Bookseller

[ The Bookseller | 2012-07-03 00:00:00 UTC ]
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Sales higher in bookshops with cafés

As Independent Booksellers Week gets into full swing, the Booksellers Association has released... Continue reading at The Bookseller

[ The Bookseller | 2012-07-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #full swing #booksellers association

Print book sales hit 2012 high

Thanks to the record-breaking popularity of E L James' Fifty Shades trilogy, printed book... Continue reading at The Bookseller

[ The Bookseller | 2012-07-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #printed book

Cultivating Book Sales At Farmers’ Markets

It used to be that offering customers coffee, tea, or occasionally wine or beer with their books was enough. But in some communities, books go better with heirloom tomatoes, sweet corn, and local organic meat. Outdoor marketplaces may not work for everyone—Powell’s Books in Portland, Ore.,... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-06-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #boost sales

Digital Sales Up 38% at B&N

Sales of what has been Barnes & Noble’s core business for most of its history—“tangible” books, music, movies, rentals, and newsstand—made up 66% of the chain’s total revenue in the fiscal year ended April 28, 2012, according to figures published in the company’s annual report. Sales in the... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-06-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #figures published #annual report #digital devices #product mix

E-book sales surge ahead of hardcovers

Using data from almost 2,000 publishers, the Association of American Publishers reports that ebooks have outsold hardcovers for the first time. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2012-06-21 00:00:00 UTC ]
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Records tumble as Fifty Shades sales continue to climb

E L James' Fifty Shades of Grey (Arrow) has smashed the weekly sales record for a... Continue reading at The Bookseller

[ The Bookseller | 2012-06-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #fifty shades #grey arrow

Hunger Games trilogy lifts book sales

Thanks to blockbuster sales of The Hunger Games trilogy—fed by the release of the Hunger Games movie—sales for the children's/young adult category surged in the first quarter and were the only print books to show growth at all in March, according to industry figures released Friday. For the... Continue reading at Crains New York

[ Crains New York | 2012-06-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #year-ago period #scholarly books #american publishers #growth spurt #hardest hit #adult category #religious books