Are We Asking the Wrong Questions About Magazines? Linda Thomas Brooks Thinks So

Although magazine media got plenty of attention earlier this year due to the blockbuster deals made by Meredith and Hearst to acquire Time Inc. and Rodale, respectively, as well as the ripple effects each deal caused, the months that followed were relatively quiet. And as the expression goes, no news is good news. But for decades, August has ignited conversations in and around magazine media about the September issue. And this year has been no different. Unsurprisingly, a few different stories recently surfaced that, in predictable fashion, have written the annual eulogies for print and magazine media. The impetus for these stories arose from a report that print ad spending, among the top 50 advertisers in the U.S., fell 6.4 percent year-over-year in 2017. Further, the September fashion issues are thinner this year than last. What was a surprise, however, was the response by Linda Thomas Brooks, president and CEO of MPA, the association of magazine media. Rather than simply shrugging off the negative press, she took to LinkedIn to express her concerns with the reporting around the data. She writes: I was compelled to write, however, when a recent article so mis-used and mis-understood basic media spending and audience information that they yet again perpetuated a completely misleading narrative. I am moved to respond, not only to balance examples of blatantly one-sided thinking, but to also go on the record that bashing magazines as an industry is not only unwarranted, it... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2018-08-16 00:00:00 UTC ]
News tagged with: #increasingly important #york mag

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Review: 'The Man Who Changed the Way We Eat' by Thomas McNamee

'The Man Who Changed the Way We Eat' is a not-very-filling biography of the late Craig Claiborne, a food editor, restaurant critic and cookbook author who helped shape the modern American food world.The Man Who Changed the Way We Eat Continue reading at Los Angeles Times

[ Los Angeles Times | 2012-05-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #food editor #restaurant critic #cookbook author #helped shape


Los Angeles Times Shutting Down LA Magazine

The Los Angeles Times is shutting down its monthly Sunday magazine, LA. The last issue will be June 3rd and the closure comes after attempts to recast the publication through frequency reductions, management shifts and editorial change-ups. Continue reading at Folio Magazine

[ Folio Magazine | 2012-05-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #frequency reductions


Time magazine breastfeeding cover: A shocking 'stroke of genius'

Time magazine's breastfeeding cover story asks: "Are You Mom Enough?" But it might as well ask: "Who Says Print Is Dead?" Continue reading at Los Angeles Times

[ Los Angeles Times | 2012-05-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #time magazine


Future Launches Weekly Digital Cycling Magazine

Future plc has launched a new weekly digital magazine, called Cycling News HD, to be sold through Apple’s Newsstand. The first issue is available for free, while subscriptions are priced at $.99 per week, or $42.99 per year. Continue reading at Folio Magazine

[ Folio Magazine | 2012-05-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #future plc


PPA Conference: Tim Brooks on the new found optimism for professional publishers

Tim Brooks, the former managing director of Guardian News & Media, identifies a new sense of optimism setting into the publishing industry, after two years of concern amid sweeping change. Continue reading at Media Week

[ Media Week | 2012-05-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ppa conference #professional publishers #publishing industry


Wired, Nat Geo Win 2012 Webby Awards for Magazine Site Category

The International Academy of Digital Arts & Sciences announced its 16th annual Webby Award winners this week, honoring “the best of the web” among internet sites, interactive advertising & media, online film & video and mobile & apps. Continue reading at Folio Magazine

[ Folio Magazine | 2012-05-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #internet sites #mobile apps


Is Amazon morally wrong but legally right?

Amazon's policies may be unkind to many in the book industry, but that doesn't make them illegal. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2012-04-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book industry


Why Apple's eBook Pricing Defense Is Wrong

Apple responded to DOJ antitrust accusations claiming it simply leveled the playing field against Amazon's virtual monopoly of the ebook industry. I disagree. Continue reading at PC World

[ PC World | 2012-04-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #playing field


Bloomberg Businessweek goes magazine-y on the iPhone

Bloomberg Businessweek is testing a question: How well can magazine content work on the iPhone? Magazine companies have jumped feet first into the iPad marketplace, attracted to the idea that a lean-back medium like magazines would work well in a lea ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-04-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bloomberg businessweek #magazine companies


Hearst Magazines launches women's quarterly

Hearst Magazines UK has launched a quarterly magazine called Good Ideas, aimed at 35- to 50-year-old women. Continue reading at Media Week

[ Media Week | 2012-04-11 00:00:00 UTC ]
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YouTube Co-Founders Silently Introduce Magazine Publishing App, Zeen

YouTube co-founders Chad Hurley and Steve Chen have a new project up their sleeves under their parent company, AVOS. Within the last 24 hours, the duo launched a landing page for their latest project, Zeen. AVOS is responsible for acquiring Delicious ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-04-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #latest project #landing page


ASME Announces 2012 National Magazine Awards Finalists

The American Society of Magazine Editors (ASME) today announced the finalists for the 2012 National Magazine Awards, known familiarly as the Ellies. Continue reading at Folio Magazine

[ Folio Magazine | 2012-04-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #american society


Fewer new magazines, fewer closures this year

and Matthew Flamm - The magazine industry saw slightly fewer launches in the first quarter of 2012, compared to a year ago, but—on the positive side—there were many fewer closures, according to a survey released Monday by MediaFinder, the online database of U.S. and Canadian publications. Not... Continue reading at Crains New York

[ Crains New York | 2012-04-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #printing costs #top category #bloomberg pursuits #bloomsbury publishing #announcement monday #educational resources


Elle boosts magazine subscriptions with Twitter

Elle, the fashion and beauty brand published by Hearst Magazines UK, has doubled its magazine subscriptions after its first live digital streaming of a cover shoot via Twitter. Continue reading at Media Week

[ Media Week | 2012-03-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #magazine subscriptions


New iPad Is Messing Up Magazines

Despite its many bells and whistles, Apple’s new iPad 3 has been the subject of complaints since the device’s March 16th release date. Most recently, Mashable noted that magazines have a poor appearance on the iPad 3’s high-resolution screen. The reason is relatively simple. The magazines are... Continue reading at AdWeek

[ AdWeek | 2012-03-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hearst titles #load faster #screen sizes


What He's Reading: Hearst Magazines' David Carey

As president of Hearst Magazines, David Carey devotes most of his reading time to Hearst's 20 titles. He also finds time for personal favorites from other publishers, including Hemmings Motor News (Mr. Carey is a classic-cars buff) and The New Yorker, where he served as publisher. “It's more fun... Continue reading at Crains New York

[ Crains New York | 2012-03-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #reading time #david carey #hearst magazines #personal favorites #downton abbey #recent trip #ve watched


New York Magazine Takes Home Digital Ellie for General Excellence

NEW YORK – Today’s MPA Digital: Swipe Conference closed with the National Magazine Awards for Digital Media 2012, presented by the American Society of Magazine Editors [ASME]. People managing editor and ASME president Larry Hackett and Lucy Danziger, editor-in-chief of SELF and ASME secretary,... Continue reading at Folio Magazine

[ Folio Magazine | 2012-03-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #general excellence #mpa digital #american society #lucy danziger


Book review: 'Thinking the Twentieth Century' by Tony Judt and Timothy Snyder

Controversial political and social issues are examined with an intellectual passion.Thinking the Twentieth Century Continue reading at Los Angeles Times

[ Los Angeles Times | 2012-03-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book review #twentieth century #timothy snyder #social issues


Matthews to judge Dylan Thomas Prize

DJ and ex-Catatonia frontwoman Cerys Matthews is to join the judging panel of the 2012 University... Continue reading at The Bookseller

[ The Bookseller | 2012-03-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #judging panel


The Top Magazine Industry Deals of 2011

While not a blockbuster year for magazine media M&A, 2011 did have its share of big deals, as well as some that clearly signaled where publishers were placing their bets on future revenues. While Hearst’s purchase of the Hachette brands was the biggest strictly magazine deal of the year, it... Continue reading at Folio Magazine

[ Folio Magazine | 2012-03-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #big deals