Are We Asking the Wrong Questions About Magazines? Linda Thomas Brooks Thinks So

Although magazine media got plenty of attention earlier this year due to the blockbuster deals made by Meredith and Hearst to acquire Time Inc. and Rodale, respectively, as well as the ripple effects each deal caused, the months that followed were relatively quiet. And as the expression goes, no news is good news. But for decades, August has ignited conversations in and around magazine media about the September issue. And this year has been no different. Unsurprisingly, a few different stories recently surfaced that, in predictable fashion, have written the annual eulogies for print and magazine media. The impetus for these stories arose from a report that print ad spending, among the top 50 advertisers in the U.S., fell 6.4 percent year-over-year in 2017. Further, the September fashion issues are thinner this year than last. What was a surprise, however, was the response by Linda Thomas Brooks, president and CEO of MPA, the association of magazine media. Rather than simply shrugging off the negative press, she took to LinkedIn to express her concerns with the reporting around the data. She writes: I was compelled to write, however, when a recent article so mis-used and mis-understood basic media spending and audience information that they yet again perpetuated a completely misleading narrative. I am moved to respond, not only to balance examples of blatantly one-sided thinking, but to also go on the record that bashing magazines as an industry is not only unwarranted, it... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2018-08-16 00:00:00 UTC ]
News tagged with: #increasingly important #york mag

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F+W Media Acquires Script Magazine from Final Draft Inc.

F+W Media adds another property to its ever-growing portfolio, acquiring Script Magazine from Final Draft, Inc. For an undisclosed amount, F+W will now have complete ownership of Script content. Continue reading at Folio Magazine

[ Folio Magazine | 2011-12-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #final draft #ever-growing portfolio #undisclosed amount


Hoffman Media to Cease Publishing Sandra Lee Semi-Homemade Magazine

Semi-Homemade, the magazine of Food Network celebrity chef Sandra Lee, will no longer be published by Birmingham, Alabama-based Hoffman Media following its January/February 2012 issue. Continue reading at Folio Magazine

[ Folio Magazine | 2011-12-09 00:00:00 UTC ]
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Google unveils mobile-formatted news magazine Currents

Google on Thursday officially launched Google Currents, a news reading application for Android and iOS-based smartphones and tablets, and publishing backend for content producers. Similar in concept to Flipboard, Zite or any of the dozens of "iPad magazines," Google Currents lets readers... Continue reading at Betanews

[ Betanews | 2011-12-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #content producers #ipad magazines #news sites


Media Decoder Blog: Time Warner Picks New Head for Time Inc. Magazine Unit

The selection of Laura Lang, the head of the digital ad agency Digitas, would add online expertise to the country’s largest magazine publisher. Continue reading at The New York Times

[ The New York Times | 2011-11-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #magazine unit #laura lang


Rita Lewis becomes publishing director of InStyle magazine

InStyle magazine, the IPC Southbank-owned fashion and beauty title, has named Rita Lewis as its new publishing director, effective 3 January 2012. Continue reading at Media Week

[ Media Week | 2011-11-25 00:00:00 UTC ]
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Digital Readers 11 Percent of Total Magazine Audience

For those who still doubt that magazine content has a place in the digital world, new data proves magazines’ growing digital prowess. Continue reading at Folio Magazine

[ Folio Magazine | 2011-11-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #magazine content #digital world


Time Inc. Magazines Make It to the Kindle Fire, After All

It took some haggling, but Time Warner's publishing unit joins Hearst, Conde Nast and other big publishers on Amazon's new tablet. Continue reading at AllThingsD

[ AllThingsD | 2011-11-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #time warner #kindle fire #conde nast #big publishers


New York Magazine Raises Cover Price $1 to $5.99

At a time when many magazines are lowering prices or giving content away, New York Magazine is choosing another route. Continue reading at Folio Magazine

[ Folio Magazine | 2011-11-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #lowering prices #york magazine


Caldwell wins Dylan Thomas Prize

Publication Date: Thu, 10/11/2011 - 08:50 Belfast-born author Lucy Caldwell has won the £30,000 University of Wales Dylan Thomas Prize, beating Orange Prize-winner Téa Obreht. Caldwell's novel The Meeting Point (Faber) won over Obreht's The Tiger's Wife, as well as titles from Annabel Pitcher,... Continue reading at The Bookseller

[ The Bookseller | 2011-11-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #annabel pitcher


Women's Health magazine to launch in UK

Hearst-Rodale is set to launch Women's Health in the UK next year, as a sister title to the 11-year-old Men's Health. Continue reading at Media Week

[ Media Week | 2011-11-07 00:00:00 UTC ]
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Stunned Reaction To HarperCollins’s Acquisition of Thomas Nelson

Last week HarperCollins announced it was acquiring Thomas Nelson Publishers, a move that stunned many in the industry, since Harper already owns Nelson’s biggest competitor, Zondervan. The two are the largest Christian publishers in the world, and although they have definite... Continue reading at Publishers Weekly

[ Publishers Weekly | 2011-11-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #thomas nelson #christian market


National Geographic Magazine Exceeds 100,000 Paid Digital Subscribers

National Geographic Magazine topped 100,000 paid digital subscribers this past weekend and the magazine's special series on world population, which was collected into one app called "7 Billion", was the number one free app for iPad in iTunes. The 7 Billion app was promoted in Apple's new and... Continue reading at Folio Magazine

[ Folio Magazine | 2011-11-02 00:00:00 UTC ]
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HC acquires Thomas Nelson

Written By: Graeme Neill Publication Date: Tue, 01/11/2011 - 09:35 HarperCollins has bought US religious publisher Thomas Nelson for an undisclosed sum. The deal is expected to go through by the end of the year. Thomas Nelson currently publishes the US bestseller Heaven is for Real. read more Continue reading at The Bookseller

[ The Bookseller | 2011-11-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #thomas nelson


Magazine Publishers Look to Where Digital is Booming: The Book Business

After the initial flurry of excitement surrounding the release of their digital editions, magazine publishers are now beginning to focus on the strategies behind the products. In addition to complete digital editions, many are seeking other avenues to repackage and sell digital content. Continue reading at Folio Magazine

[ Folio Magazine | 2011-10-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital editions #magazine publishers #book business #initial flurry


WTWH Media Launches Solar Power World Magazine

Business-to-business media company WTWH Media, LLC isn’t afraid of the uncertainty surrounding the magazine market place—the company is launching a new title this month called Solar Power World magazine in an effort to expand its portfolio. Continue reading at Folio Magazine

[ Folio Magazine | 2011-10-20 00:00:00 UTC ]
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Judge praises "readability" of Dylan Thomas shortlist

Written By: Katie Allen Publication Date: Thu, 20/10/2011 - 08:00 Téa Obreht’s Orange Prize-winning novel The Tiger’s Wife (Orion) is one of three debut novels on the University of Wales Dylan Thomas Prize shortlist, praised by the chair for its "readability". read more Continue reading at The Bookseller

[ The Bookseller | 2011-10-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #debut novels


Magazines Look to TV…Again

With print media in decline, magazine companies are working feverishly to get a foothold in TV and video. Two that have been especially aggressive on this front are Condé Nast, which just started an entertainment division and hired cable vet Dawn Ostroff to run it; and Hearst Corp., which... Continue reading at AdWeek

[ AdWeek | 2011-10-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #business model #print product #michael clinton


Regional Arlington Magazine Debuts

The regional magazine sector continues to expand as new publication Arlington Magazine debuts this month. Continue reading at Folio Magazine

[ Folio Magazine | 2011-10-17 00:00:00 UTC ]
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BSkyB axes Sky Magazine

BSkyB has axed the print version of Sky Magazine, the largest UK magazine by circulation, after deciding not to go ahead with a quarterly version of the title. Continue reading at Media Week

[ Media Week | 2011-10-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print version #sky magazine


HP Offers Ink Subscriptions, Magazine Service

'Instant Ink' will supply you with a steady flow of ink to print out the Conde Nast magazines flowing from your printer. Continue reading at PC World

[ PC World | 2011-10-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #steady flow