Are Facebook Stories Ads Beginning to Catch On With Brands?

Facebook introduced ads for Stories last September and, while the social network and some of its advertisers are bullish on the option, the jury remains out among the ad community in general. Over 500 million people are using Stories on Facebook, Messenger, Instagram and WhatsApp (where the feature is called Status), and the social network... Continue reading at 'AdWeek'

[ AdWeek | 2019-05-31 19:45:16 UTC ]
News tagged with: #ad community

Other Publishing stories related to: 'Are Facebook Stories Ads Beginning to Catch On With Brands?'


Emma Brockes talks about 'She Left Me the Gun,' the difficult story of her mother's past

Anything but a 'misery memoir,' the remarkable and moving, 'She Left Me the Gun' by Emma Brockes explores the power of resilience and humor. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-08-02 00:00:00 UTC ]
More news stories like this |


Times gains digital subscribers, but ad sales drop

New York Times Co., the newspaper publisher controlled by the Ochs-Sulzberger family, reported second-quarter profit that beat analysts' estimates as it drew more subscribers for its digital editions.Excluding some items, profit was 14 cents a share, the company said today in a statement.... Continue reading at Crains New York

[ Crains New York | 2013-08-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital offerings #arthur sulzberger #digital efforts


Embedded Posts: This Is Facebook's Real Public Offering

Facebook announced today that it's rolling out embedded posts. That means you'll be able to click on a link in whatever you publish, get a code, and embed that content elsewhere on the Web-just like you can already do with YouTube, Twitter, Vine and Instagram.     Continue reading at Wired

[ Wired | 2013-08-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #embedded posts


Facebook announces Mobile Games Publishing pilot program

Facebook has reportedly been toying around with the idea of launching a distribution platform for mobile games, boosting advertising revenue by also taking a cut of sales. As of today, the initiative is official: a new Mobile Games Publishing page is now live on Facebook's developers site. The... Continue reading at Engadget

[ Engadget | 2013-07-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #source link #distribution platform #mobile games #pilot program #provide feedback #analytics tools


Facebook offers promotional help to small game developers

Hoping to strengthen its services for mobile users, Facebook has created a new program to encourage third-party developers to build games that will run on the company's mobile clients.The new pilot program, called Facebook Mobile Games Publishing, will assist selected game development shops in... Continue reading at PC World

[ PC World | 2013-07-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pilot program #mobile apps #targeting capabilities #valuable audience


Facebook sends friend request to mobile game developers

Facebook and the gaming community have a tumultuous relationship. Hardcore gamers look down on the social media giant for offering casual games like Farmville. However, Facebook has proven to be a great way to link gamers together. For instance, I am a big fan of Candy Crush Saga and Words With... Continue reading at Betanews

[ Betanews | 2013-07-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tumultuous relationship #big fan


Global Ad Distribution Announces Partnership with MyDistrict.Net

LAS VEGAS, Nevada – July 25, 2013 – Global Ad Distribution, the publishing industry’s leading expert in full service home delivery outsource solutions, is proud to announce it has contracted to utilize the services of My ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-07-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #las vegas


Profiles in Social Media: Has Your Brand Found Its Social Soul Mate?

Much like trends in magazine publishing, social media is becoming a niche-focused market. This means there are an increasing number of networks that serve very specific functions. For instance, the difference between Instagram and Twitter is similar to the difference between a photography... Continue reading at Folio Magazine

[ Folio Magazine | 2013-07-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #magazine publishing #increasing number


Brands for Babies

The youngest end of the children's publishing business has seen a surge in licensing deals, with publishers tying in with infant and toddler development brands from the worlds of toys and entertainment. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-07-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing business #licensing deals


Google adding textbooks to the Play Store

While most people associate Android with text-messages, Google hopes you will think of it in another "text" aspect too -- textbooks. Today, Google announces that it is bringing textbooks to the Play Store. The company has partnered with all five major textbook publishers -- Cengage, Wiley,... Continue reading at Betanews

[ Betanews | 2013-07-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #google announces #play store #normal price


Digital story generator promotes Maas

Bloomsbury is promoting its forthcoming title Crown of Midnight by creating a digital story... Continue reading at The Bookseller

[ The Bookseller | 2013-07-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital story


Facebook For Every Phone? Not Quite, But Getting There

The social network announces it is seeing huge mobile success, even on non-smartphones. That great mobile push launched by Mark Zuckerberg six months ago is starting to bear fruit. Yesterday Facebook published a blog post claiming 100 million users sign into the social network via its... Continue reading at Fast Company

[ Fast Company | 2013-07-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #phone app #mark zuckerberg #months ago #bear fruit #video advertising


Call for Stories: Publishing Perspectives’ Frankfurt Book Fair Show Dailies

Publishing Perspectives will again publish print editions during the Frankfurt Book Fair. We’re looking for interesting stories that can both inform and delight. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-07-22 00:00:00 UTC ]
More news stories like this |


T&H buys story of The Face

Jamie Camplin at Thames & Hudson has acquired world rights in Legacy: The Story of The Face... Continue reading at The Bookseller

[ The Bookseller | 2013-07-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #thames hudson


If Publishers Fail to Self-Regulate Native Ads, FTC May Step In

BuzzFeed is famous for it, Facebook and Twitter embraced it, and The Atlantic got blasted for it. Native advertising may be all the rage, but if brands and publishers aren’t careful, it could trigger some regulatory repercussions, analysts ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-07-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #native advertising


Ad Pages Fall 4.9 Percent in the First Half

Print ad pages are down for the eighth-consecutive quarter, but the pace of those losses is slowing down. Continue reading at Folio Magazine

[ Folio Magazine | 2013-07-11 00:00:00 UTC ]
More news stories like this |


Facebook leaning on Samsung for mobile partnership, report says

SAN FRANCISCO -- Facebook Chief Operating Officer Sheryl Sandberg is in South Korea officially to promote her book "Lean In." But sources told the Korea Herald that she was also taking the opportunity to lean on Samsung Vice President Shim Soo-ok to form a mobile partnership with the giant... Continue reading at Los Angeles Times

[ Los Angeles Times | 2013-07-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sources told #korea herald


Penguin Random House Begins

With the deal now done, the new executive team of Penguin Random House can begin the process of building a 21st-century publishing company, CEO Markus Dohle told PW in an interview last week from London, where he was on the first leg of a tour to visit the various global offices of PRH. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-07-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #executive team #global offices


Perform hires Martyn Jones as its global brand sponsorship director

Perform has hired Martyn Jones, the former publishing director for Stuff and FourFourTwo, as its global brand sponsorship director as part of the company's expansion. Continue reading at Media Week

[ Media Week | 2013-07-05 00:00:00 UTC ]
More news stories like this |


General Mills Ramps Up Social for 37 Brands

General Mills and Spredfast are announcing today that the consumer packaged goods giant has implemented the tech vendor's newly upgraded system to manage content publishing and consumer engagement across Facebook, Twitter, YouTube, Google+ and LinkedIn.  The General Mills development... Continue reading at AdWeek

[ AdWeek | 2013-06-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #community managers #paid ads #emerging platforms #weight watchers #community management #ad buying