Amazon plans to announce a cloud-based header bidding solution aimed squarely at publishers as early as next week, according to people familiar with the matter.Header bidding has become one of the most important areas of ad tech because it lets publishers take more offers for their ads at once and gives advertisers a more even shot at inventory. Google and Facebook are gearing up to fight today's ad-tech vendors for publishers' business in the space, but now face the prospect of a very potent new rival.An Amazon representative declined to comment for this story. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2016-12-02 00:00:00 UTC ]
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Amazon Publishing is breaking into non-fiction in the UK through imprint Little A. Continue reading at The Bookseller
[ The Bookseller | 2018-05-15 00:00:00 UTC ]
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An Irishman in London, Eoin Purcell moved from Dublin almost four years ago to become head of Amazon Publishing UK. Today, he looks at the industry's many urgent issues calmly: time is on his side. The post Eoin Purcell of Amazon Publishing UK: ‘Building Those Relationships’ appeared first on... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-05-04 00:00:00 UTC ]
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Amazon US has launched its first subscription service for physical books - a service called Prime Book Box specialised in children's books. Continue reading at The Bookseller
[ The Bookseller | 2018-05-03 00:00:00 UTC ]
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Amazon has introduced Prime Book Box, a subscription service that will deliver children’s books every one, two, or three months to customers. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-05-01 00:00:00 UTC ]
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Today, only some 30 percent of Estonian children's literature originates in Estonia. Katrin Reinmaa is one of the leading publishers of content for youngsters, in a country where 'books are expensive both to publish and to buy.' The post Publisher Katrin Reinmaa on the ‘Sun and Cloud’ of the... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-04-18 00:00:00 UTC ]
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This week at Bologna International Children's Book Fair and then at London Book Fair April 10 to 12, the Amazon Publishing foreign rights team packs new titles–—and the retail muscle to make all boats float. The post Key Rights Offers on Deck: Amazon Publishing Titles at Bologna and London Book... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-03-28 00:00:00 UTC ]
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The e-tailer's year-old strategy of letting third party sellers compete for buy buttons is here to stay. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-03-23 00:00:00 UTC ]
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Jill Soloway, LGBTQ activist and creator of the Amazon TV shows 'Transparent' and 'I Love Dick,' has been named head of Topple Books. The new Amazon Publishing unit will focus on works by women of color, as well as writers who identify as queer and/or gender nonconforming. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-02-27 00:00:00 UTC ]
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Laura Deacon has been appointed to lead Amazon Publishing UK's editorial team, succeeding current editor-in-chief, Emilie Marneur, who is moving to Amazon Video to become its head of film acquisition. Continue reading at The Bookseller
[ The Bookseller | 2018-01-24 00:00:00 UTC ]
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Video has emerged as the undeniable future of programmatic advertising. Find out online publisher and Quantcast Top 30 site Ranker is utilizing video header bidding to get ahead — and stay ahead — of their competitors. Sponsored by AppNexus. The post How video header bidding is opening doors for... Continue reading at Digiday
[ Digiday | 2018-01-23 00:00:00 UTC ]
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Amazon Publishing’s Thomas & Mercer imprint has signed two new titles from former BBC journalist, Teresa Driscoll. Continue reading at The Bookseller
[ The Bookseller | 2018-01-20 00:00:00 UTC ]
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Facebook will rank news outlets based on how "trustworthy" they determine them to be, in another News Feed tweak announced by CEO Mark Zuckerberg on the platform Friday.Zuckerberg added that he expects a 20 percent drop in the amount of news people see."There's too much sensationalism,... Continue reading at Advertising Age
[ Advertising Age | 2018-01-20 00:00:00 UTC ]
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With an aim of 'breaking down silos and embracing new ways of communicating with our target readers,' The Quarto Group consolidates three imprints into one master entity headed by Richard Green. The post White Lion Publishing: Quarto Announces Reorganization of Its UK-Based Trade Imprints... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-01-12 00:00:00 UTC ]
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UK publisher and commentator Michael Bhaskar talks of the centricity he sees in curation as the essential service and activity of publishers. The post Information Overload: Curation as an Essential Service of Book Publishers appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-12-11 00:00:00 UTC ]
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At Mexico’s Guadalajara International Book Fair, which runs through Sunday, Paul Auster has talked of turning to novels after ‘hitting a wall’ with poetry. And Amazon Publishing introduces a new imprint for short-form work. By Adam Critchley And Porter Anderson, Editor-in-Chief |... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-11-29 00:00:00 UTC ]
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Amazon Original Stories will publish short fiction and nonfiction works available in the Kindle Singles store. The new imprint has launched with two titles, including one by Joyce Carol Oates. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-11-28 00:00:00 UTC ]
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$10 millionCalifornia billionaire Tom Steyer is waging a $10 million campaign to convince lawmakers to impeach President Trump. His video ad is to-the-point: He calls Trump "a clear and present danger who is mentally unstable and armed with nuclear weapons." Money says his commercials have run... Continue reading at Advertising Age
[ Advertising Age | 2017-10-24 00:00:00 UTC ]
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NPS, Circulation Services, and Evergreen Marketing will be organized under CSI president Greg Wolfe under the new name NPS Media Group. The post National Publisher Services Consolidates Operations appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2017-10-19 00:00:00 UTC ]
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Supplier Baker & Taylor is launching a new publisher services unit, Baker & Taylor Publisher Services (BTPS). Continue reading at The Bookseller
[ The Bookseller | 2017-10-03 00:00:00 UTC ]
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Amazon has filed arbitration complaints against five individuals who it claims offered services to KDP authors and publishers intended to help them manipulate the reading platform for financial gain. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-09-07 00:00:00 UTC ]
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