ALA 2014: The Exit Interview: PW Talks with Scholastic’s John Mason

John Mason, the esteemed director of library and educational marketing at Scholastic, will officially hang up his tote bag on July 3. We caught up with Mason as he was preparing for the transition. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2014-06-13 00:00:00 UTC ]
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Time Inc. Shakeup: Editors to Report to Business Side, Editor-in-Chief Martha Nelson Exits

Time Inc. CEO Joe Ripp began putting his stamp on the publishing company Wednesday, when employees were told that editors will begin reporting to the organization's business side, a reversal that sent a ripple of anxiety through its editorial offices. Editors of the company's magazines, which... Continue reading at Advertising Age

[ Advertising Age | 2013-11-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #business side #include people #previously reported #effective immediately


You Talked About These New TV Shows, but Did You Watch? Mostly, Yes

In a series of September and October posts (the most recent one right here), Ad Age has been taking a broad view of the "social buzz" surrounding the fall TV season's new shows. We worked with the Keller Fay Group, a market-research firm that specializes in tracking "real world" conversations --... Continue reading at Advertising Age

[ Advertising Age | 2013-11-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #real world #facebook --


Further John Williams novel for January

Vintage Classics will publish a third book by Stoner author John Williams in January 2014.... Continue reading at The Bookseller

[ The Bookseller | 2013-10-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #john williams #vintage classics


World Book Night 2014 titles include 'Wild,' 'Where'd You Go, Bernadette'

The titles which will be distributed for free as part of World Book Night include works by Cheryl Strayed, Maria Semple, Agatha Christie, and more. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-10-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #cheryl strayed #maria semple #agatha christie


Amazon Publishing confirms Kirshbaum exit

Amazon publishing editor Larry Kirshbaum is leaving the company early next year and returning to... Continue reading at The Bookseller

[ The Bookseller | 2013-10-25 00:00:00 UTC ]
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Publishers’ Revenues From Audience Extension Poised to Double in 2014

Online publishers who use audience extension expect their revenues from this practice to at least double in 2014. And, more than half of digital ad buyers (54 percent) plan to spend more on the technique in the year ahead as a substitute for ad networks to assure that their brand advertising is... Continue reading at Digiday

[ Digiday | 2013-10-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #online publishers #post publishers #year ahead #ad networks #brand advertising #premium content


John Rechy's 'City of Night' turns 50

"City of Night" was not the first overtly gay-themed book but it may be the most unapologetic, a searing screed of life on the edge.I spent part of Wednesday afternoon at UCLA, on a panel to celebrate the 50th anniversary of John Rechy’s novel “City of Night,” newly reissued to commemorate the... Continue reading at Los Angeles Times

[ Los Angeles Times | 2013-10-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #john rechy #spent part #wednesday afternoon #newly reissued #american literature


MacGregor, Phillips and McCrum to judge 2014 Orwell Prize

Broadcasters Sue MacGregor and Trevor Phillips and Robert McCrum, associate editor of the... Continue reading at The Bookseller

[ The Bookseller | 2013-10-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #robert mccrum #associate editor


The Atlantic: Can We Stop Talking About the Scientology Thing?

The Atlantic wants you to stop talking about the Scientology native ad imbroglio. Like, really, get over it. "It's been 10 months now and it's still being brought up," Scott Havens, president of the Atlantic, said at the Digiday Publishing Summit in Miami this week. The post The Atlantic: Can We... Continue reading at Digiday

[ Digiday | 2013-10-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #stop talking #scott havens


Tom Gates campaign for Scholastic

Scholastic is featuring its first ever TV ads for Liz Pichon's Tom Gates series next week,... Continue reading at The Bookseller

[ The Bookseller | 2013-10-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #liz pichon


'PW' Webcast: The Future of Epic Fantasy

The future of epic fantasy will be explored on a PW Webcast set for 1 p.m. today. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-10-16 00:00:00 UTC ]
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Foxy Frankfurt buy for Scholastic

Scholastic has bought world English rights to a three-book fantasy adventure series by UK author... Continue reading at The Bookseller

[ The Bookseller | 2013-10-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #uk author


The PW Frankfurt Show Daily: Day 3, October 11, 2013

Get complete coverage of the Frankfurt Book Fair with the PW Frankfurt Show Daily. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-10-11 00:00:00 UTC ]
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Dancing in the Minefield: Scholastic in China

On the Publishing Perspectives stage at the Frankfurt Book Fair, Frank Wong and Shane Armstrong of Scholastic discussed their initiatives, challenges and opportunities working in China. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-10-10 00:00:00 UTC ]
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The PW Frankfurt Show Daily: Day 1, October 9, 2013

Get complete coverage of the Frankfurt Book Fair with the PW Frankfurt Show Daily. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-10-09 00:00:00 UTC ]
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Frankfurt Book Fair 2013: Redmayne Talks New Storytelling Models and Competing With PRH

The CEO of HarperCollins U.K. talked about taking his new job and how he plans on taking HC into the future. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-10-09 00:00:00 UTC ]
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Scholastic Donates 1m Books to Charity Reach Out & Read

Scholastic has donated 1 million books to Reach Out and Read, a literacy charity that works to provide books to at-risk children via doctors and nurses. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-09-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #literacy charity #provide books


Scholastic Cuts Loss Despite Sales Drop

Gains in its educational technology group were not enough to offset declines in the children’s book publishing and distribution unit resulting in a 5.8% decline in total sales at Scholastic for the first quarter ended August 31. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-09-19 00:00:00 UTC ]
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Lucky Editor Eva Chen Wants To Build A Magazine You Can Talk To

"I love Times Square." Those might not be the words you would expect to hear out of the mouth of a fashion magazine editor, but this kind of statement is typical of Eva Chen, the new editor–in–chief of Lucky Magazine. Since her arrival in June, now with two issues under her belt, she has been... Continue reading at Fast Company

[ Fast Company | 2013-09-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #fashion magazine #fashion world #decade ago #peer review


Scholastic to publish new Stiefvater

Scholastic has bought world rights in a companion book to the Shiver trilogy by Maggie Stiefvater... Continue reading at The Bookseller

[ The Bookseller | 2013-09-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #maggie stiefvater #companion book