Adapting to Changes in Pay-per-Click Advertising

In this panel—scheduled for May 24, 3–4 p.m. ET, and moderated by Carlyn Robertson, marketing lead at BookBub—book marketing experts will discuss what’s changed in the world of digital advertising in the past year. Topics of discussion include how marketers can adapt as major ad platforms and tech companies adjust targeting options and algorithms and best practices for AMS, Facebook, and BookBub ads. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2022-05-16 04:00:00 UTC ]
News tagged with: #panel—scheduled #digital advertising

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Who should star in the upcoming BBC adaptation of Conversations With Friends?

Sally Rooney’s takeover of the world continues apace today with the announcement that the Irish literary phenom’s debut novel Conversations With Friends will be adapted into a twelve-part series for the BBC. Like the upcoming BBC/Hulu adaptation of Rooney’s 2019 juggernaut Normal People, which... Continue reading at Literrary Hub

[ Literrary Hub | 2020-02-25 18:39:10 UTC ]
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BBC One to adapt Kit de Waal's My Name is Leon into film

BBC One will adapt Kit de Waal's novel My Name is Leon (Simon & Schuster) into a film. Continue reading at The Bookseller

[ The Bookseller | 2020-02-24 20:59:15 UTC ]
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BBC Three adapting Sally Rooney's Conversations with Friends

BBC Three is adapting Sally Rooney’s 2017 debut novel, Conversations with Friends, into twelve half an hour episodes directed by Oscar-nominated Irish film director Lenny Abrahamson. Continue reading at The Bookseller

[ The Bookseller | 2020-02-24 15:37:51 UTC ]
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3 Creative Ways to Benefit the Bottom Line Beyond Advertising Revenue

Ever-changing external landscapes present both threats and opportunities for media firms. Shifting marketing budgets and the proliferation of free content challenge publishers that rely on advertising and paid subscriptions. Yet the industry is not cowering: the results of Folio:’s 2020... Continue reading at Folio Magazine

[ Folio Magazine | 2020-02-18 15:48:16 UTC ]
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Haynes pays tribute to founder John H Haynes with new biography

Haynes Publishing is paying tribute to its late founder John H Haynes with a new biography in April.  Continue reading at The Bookseller

[ The Bookseller | 2020-02-18 10:43:07 UTC ]
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Guess Who’s Going to Buy You? That’s Right…Your Advertiser

Barstool Sports launched as a print publication in 2003. Since then, they’ve become a multi-million dollar diversified sports and pop culture media company. Barstool recently sold to one of their advertisers, Penn National Gaming (owner of the Tropicana), for $450 million. A few years ago... Continue reading at Publishing Executive

[ Publishing Executive | 2020-02-14 19:59:30 UTC ]
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OUP makes a start on its gender pay gap

The latest gender pay gap report released by Oxford University Press shows a small lessening of its median pay gap, down just under 1% to 12.5% in the year to March 2019. Continue reading at The Bookseller

[ The Bookseller | 2020-02-14 02:08:39 UTC ]
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BBC releases trailer for Noughts + Crosses adaptation

A teaser trailer for the upcoming BBC television adaptation of Malorie Blackman's Noughts + Crosses has been released. Jack Rowan appears in the trailer as Callum and Masali Baduza as Sephy, as they embark on a forbidden and passionate romance across race and class divides.  Continue reading at The Bookseller

[ The Bookseller | 2020-02-14 00:25:57 UTC ]
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Here’s Your 2020 Literary Film and TV Adaptation Preview

These days, it seems like every book that gets even the barest amount of hype gets snapped up by a production company in the first month of its publication, but that doesn’t necessarily mean those are the books whose adaptations get made. 2020 starts out with a whole host of movies adapted from... Continue reading at Literrary Hub

[ Literrary Hub | 2020-01-16 09:50:47 UTC ]
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LinkedIn’s SlideShare is a vast emporium for pirated e-books. Authors are paying the price

From bestsellers to textbooks, stolen content is easily found on a 14-year-old hosting service operated by Microsoft’s social network. Mid-level writers are hurt the most. If you want to purchase a copy of The Institute, Stephen King’s latest novel about supernatural kids, you could find it at... Continue reading at Fast Company

[ Fast Company | 2020-01-15 13:00:52 UTC ]
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Religion Book-to-Film Adaptations of 2020

Five faith-based titles are undergoing film adaptations this year, including the true story of friendship between an African American reverend and a KKK member in ‘Burden’ and a star-studded take on Ken Wilber’s memoir, ‘Grace and Grit.’ Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-01-08 05:00:00 UTC ]
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Trade pays tribute to Sonny Mehta, 'one of the greats'

Publishers, agents and authors have paid tribute to Sonny Mehta, chairman of the Knopf Doubleday Publishing Group, who died on Tuesday (30th December) at the age of 77 from complications from pneumonia. Continue reading at The Bookseller

[ The Bookseller | 2019-12-30 20:17:15 UTC ]
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Book of Lists: Retirement plan payout boosted Mount Sinai CEO's pay above $12 million in 2017

In the Dec. 23 print edition of the Book of Lists, you’ll find hundreds of CEOs, presidents and other top executives listed alongside the organizations they run. Even more business leaders are... To view the full story, click the title link. Continue reading at Crains New York

[ Crains New York | 2019-12-23 17:08:10 UTC ]
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Watchmen is by far the best adaptation of the comic – but should fans watch it?

HBO’s take on the Alan Moore and Dave Gibbons comic succeeds where all others have failed, but it is yet another DC project made without Moore’s approvalIt’s been profoundly depressing to watch Alan Moore and Dave Gibbons’s Watchmen mutate into a cottage industry for DC Entertainment. The comic... Continue reading at The Guardian

[ The Guardian | 2019-12-23 13:46:56 UTC ]
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Michael Fassbender to adapt Kevin Barry’s Night Boat to Tangier.

Good news, lovers of brooding Irish actors and tragicomic literary noir: Michael Fassbender—the Academy Award-nominated Hiberno-German star of Inglourious Basterds, Shame, and the latest incarnation of the X-Men movies—has optioned the film rights to Night Boat to Tangier, Irish author Kevin... Continue reading at Literrary Hub

[ Literrary Hub | 2019-12-18 17:38:18 UTC ]
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ITV to adapt novels from Peter James' Roy Grace series

Two novels from Peter James' Roy Grace series will be adapted for ITV by screenwriter and 'Endeavour' creator Russell Lewis.  Continue reading at The Bookseller

[ The Bookseller | 2019-12-18 16:48:42 UTC ]
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How Libraries Are Adapting To Their Senior Populations: Critical Linking, December 18, 2019

A daily roundup of the most interesting and awesome bookish links from around the web! Continue reading at Book Riot

[ Book Riot | 2019-12-18 11:30:11 UTC ]
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Hodder pays tribute to late author Frank White

The author and playwright Frank White, whose novel There Was a Time was published by Hodder in 2017, has died at the age of 92. Continue reading at The Bookseller

[ The Bookseller | 2019-12-18 09:56:16 UTC ]
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Publishers pay tribute to 'inspiring' Nell Gifford

Publishers have paid tribute to Nell Gifford, the co-founder of Giffords Circus, who has died at the age of 46. Gifford had been diagnosed with breast cancer, and she died on Sunday (8th December), surrounded by family "both immediate and circus", Giffords Circus confirmed in a statement. Continue reading at The Bookseller

[ The Bookseller | 2019-12-10 02:52:08 UTC ]
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4 Graphic Novel Adaptations of Shakespeare

Want to experience the bard(s) as they were meant to be enjoyed without being pelted in the head with rotten vegetables by the haters? We got you. Continue reading at Book Riot

[ Book Riot | 2019-12-04 11:39:41 UTC ]
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