It's clear that the business of magazines is under pressure, but they continue to exert an outsized influence on culture, food, politics and more. Despite the business challenges, they're still sexy. Articles become movies and editors become celebrities. A short blurb turns a product into a sensation. Making a magazine's best-of list fills restaurants' reservations. And if a magazines gets a big story wrong, the ripples can quickly become a tidal wave.Meanwhile, many of the world's biggest brands want to see their ads in print, where advertising actually enhances the overall experience. That's unlike TV or digital media, where in many cases consumers are doing everything they can -- even paying extra money -- to avoid advertisements.In 2002, Ad Age introduced its Magazine A-List to honor this singular form of media. Since then the magazine world has changed dramatically as advertisers, still their primary source of revenue, began shifting budgets to digital media. Magazines are now moving quickly to adapt. And they're poised to emerge from the economic shadow as more than just ink on paper products -- sometimes much more. Magazines are brands, and the successful ones will figure out what that means in a post-print world. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2015-01-12 00:00:00 UTC ]
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The American Library Association has shortlisted six books for the Andrew Carnegie Medals for Excellence in Fiction and Nonfiction. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-07 00:00:00 UTC ]
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A memoir for E! News co-anchor and reality star Giuliana Rancic, four new posthumous Robert B. Parker novels, and a multi-book deal for "the female Stephen King" are among this week's notable book deals. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-07 00:00:00 UTC ]
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Hello, and welcome to your new 'Cooking the Books.' Beginning with this issue, we'll be landing in your inbox twice every month, bringing you even more news, interviews, deals, reviews, and forward-looking coverage of cookbooks and other writing from the world of food and drink. And as the newly... Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-07 00:00:00 UTC ]
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Read the complete Day 1 coverage from the 2014 London Book Fair in this Scribd reader. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-07 00:00:00 UTC ]
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"We cannot deny we are in an extraordinary transition," said author Anthony Horowitz, opening the sixth annual Publishing for Digital Minds Conference at the London Book Fair. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-07 00:00:00 UTC ]
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From fried chicken to ice-cream sandwiches and the future of the American diet, here are five May books we’re hungry for now. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-07 00:00:00 UTC ]
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B&H's newest Spanish-language study Bible includes 15,000 study notes; a 3D Bible for kids. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-07 00:00:00 UTC ]
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Read the complete 2014 London Book Fair Digital Spotlight in the Scribd reader below. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-07 00:00:00 UTC ]
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This week, we’re reading about the cookbooks of Laurie Colwin and Paula Wolfert, the life of a restaurant sous chef, the current state of craft brewing, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-07 00:00:00 UTC ]
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The Beverly House was the onetime residence of publishing magnate William Randolph Hearst and actress Marion Davies. Jacqueline and John F. Kennedy honeymooned there.No sooner did the mansion known as Fleur de Lys sell this week for a record-breaking $102 million than another L.A. estate hit the... Continue reading at Los Angeles Times
[ Los Angeles Times | 2014-04-05 00:00:00 UTC ]
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For years, we’ve spoken and written about digital publishing, sometimes as if it was a separate part of the business. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-04 00:00:00 UTC ]
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For Cenveo Publisher Services, 2014 is the year digital strategies must deliver in terms of profits for its publisher clients. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-04 00:00:00 UTC ]
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Like many people across the business world, publishers have a skeptical view of so-called Big Data, seeing it as “the next big hype.” Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-04 00:00:00 UTC ]
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Michael Lewis, author of "Flash Boys: A Wall Street Revolt" (Norton, 9780393244663) will appear on C-SPAN2's "BookTV" on Saturday, April 5. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-04 00:00:00 UTC ]
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The proliferation of digital devices in the classroom and the reinvention of education from traditional models to new, more interactive and individualized means of learning will change education publishing faster and farther than other segments, says executive director Bill McCoy of IDPF. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-04 00:00:00 UTC ]
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Everyone knows that publishing is changing more than at any time since Gutenberg. But is it? I’ve always believed ebooks are much less of a disruption than was supposed. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-04 00:00:00 UTC ]
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Powering more than 50 e-bookstores for publishers specializing in such subjects as fiction, academic, professional and romance has given Qbend COO Kaushik Sampath many unique insights on e-retailing. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-04 00:00:00 UTC ]
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Buck out, Anastas in as publisher of Aladdin, Simon Pulse and more in this week's publishing news briefs. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-04 00:00:00 UTC ]
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Recently, experts working on ORCID and ISNI, both ISO-standard identifiers, spoke with one of the founders of schema.org to facilitate their use as embedded persona references, particularly through extensions such as BibExtend. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-04 00:00:00 UTC ]
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New York—In the 10 years since Facebook launched, it has changed the face of communications and media. In doing so, it also made itself a tool for content publishers for both encouraging engagement and driving revenue. Continue reading at Folio Magazine
[ Folio Magazine | 2014-04-04 00:00:00 UTC ]
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