As Amazon's yearly two-day sales initiative, Prime Day, winds down on Wednesday, the ABA is launching a new marketing campaign, Boxed Out, that features provocative installations in front of six independent bookstores urging readers to avoid Amazon and shop local. Continue reading at 'Publishers Weekly'
[ Publishers Weekly | 2020-10-14 04:00:00 UTC ]
News tagged with:
#marketing campaign
#prime day
#shop local
A report on the German publishing industry is focused on effects of the COVID-19 pandemic on continental Europe's largest book market. The post Coronavirus Impact: The Börsenverein’ Report on the German Market appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-07-09 14:42:48 UTC ]
More news stories like this | News stories tagged with:
#coronavirus impact
#german market
#covid-19 pandemic
#continental europe
#largest book
#german publishing
The American Booksellers Association is asking its membership to vote to add two additional members to the organization's board, bringing to the total to 13, and approve new bylaws that would ensure four board members would be BIPOC booksellers. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-07-08 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#board members
#bipoc booksellers
#american booksellers association
Publishers need to target non-traditional outlets and realise the media has changed if they want to make their book campaigns more inclusive, Dialogue senior publicity manager Millie Seaward has said. Continue reading at The Bookseller
[ The Bookseller | 2020-07-07 06:42:34 UTC ]
More news stories like this |
Bluemoose Books and charity publisher Arkbound Foundation are launching a crowdfunding campaign to support marginalised writers and diversity-led publishers struggling to survive in the wake of the pandemic. Continue reading at The Bookseller
[ The Bookseller | 2020-07-01 04:49:00 UTC ]
More news stories like this | News stories tagged with:
#bluemoose books
#crowdfunding campaign
Just one week remains until the Bookseller Marketing & Publicity Conference 2020, themed How We Work Now and tackling the challenges presented by our post-Covid world. Continue reading at The Bookseller
[ The Bookseller | 2020-06-26 00:05:47 UTC ]
More news stories like this | News stories tagged with:
#challenges presented
#post-covid world
#bookseller
In the wake of nationwide protests against police brutality and racial injustice, marketers and agencies that work with Vice Media have added terms like "Black Lives Matter," "protest," "Minneapolis" and even "Black people" to blocklists. As a result, the publisher's news coverage related to... Continue reading at AdWeek
[ AdWeek | 2020-06-24 17:00:52 UTC ]
More news stories like this | News stories tagged with:
#police brutality
#racial injustice
#vice media
#black people
Bookouture has promoted Alex Crow, currently head of digital marketing, to the post of digital marketing director, with Crow also joining Bookouture’s leadership team. Rob Chilver is also joining Bookouture from Headline. Continue reading at The Bookseller
[ The Bookseller | 2020-06-24 13:05:34 UTC ]
More news stories like this | News stories tagged with:
#digital marketing
#leadership team
The Library Campaign has called for the government to do more to secure the facilities' future after the Covid-19 crisis. Continue reading at The Bookseller
[ The Bookseller | 2020-06-23 21:52:04 UTC ]
More news stories like this | News stories tagged with:
#government action
#library campaign
#covid-19 crisis
“Death in Her Hands” is not so much about solving a death as it is about conjuring a life. Continue reading at The Washington Post
[ The Washington Post | 2020-06-23 14:05:17 UTC ]
More news stories like this | News stories tagged with:
#ottessa moshfegh
#murder mystery
As the delayed 2020 Digital Content NewFronts finally arrive today in their new virtual format, Adweek assembled its annual NewFronts roundtable to discuss this wild year. Several industry execs weighed in on many of the marketplace's biggest issues going into NewFronts, including Jim Keller, vp... Continue reading at AdWeek
[ AdWeek | 2020-06-22 12:41:43 UTC ]
More news stories like this | News stories tagged with:
#biggest issues
#digital content
Though Nielsen has been unable to provide volume sales throughout the lockdown, the presence of multiple study guides in the bestseller lists points to a relative purple patch for the education sector. Continue reading at The Bookseller
[ The Bookseller | 2020-06-19 11:00:02 UTC ]
More news stories like this | News stories tagged with:
#study guides
#sales surge
#education sector
#bestseller lists
#nielsen
Though Nielsen has been unable to provide volume sales throughout the lockdown, the presence of multiple study guides in the bestseller lists points to a relative purple patch for the education sector. Continue reading at The Bookseller
[ The Bookseller | 2020-06-18 19:58:31 UTC ]
More news stories like this | News stories tagged with:
#study guides
#sales surge
#education sector
#bestseller lists
#nielsen
Welbeck has appointed Kim Brown, formerly of Parragon Books, as vice president of sales and marketing for North America. Continue reading at The Bookseller
[ The Bookseller | 2020-06-18 18:08:56 UTC ]
More news stories like this | News stories tagged with:
#parragon books
#vice president
HQ has scooped the first memoir by June Sarpong, charting her life from early childhood in Ghana to a career as broadcaster and campaigner. Continue reading at The Bookseller
[ The Bookseller | 2020-06-18 07:55:25 UTC ]
More news stories like this | News stories tagged with:
#june sarpong
#memoir
The ABA's Virtual Town Hall held Thursday addressed a wide range of topics, from the shift to online bookselling to racism to marketing activities, all with one thing in mind: the need to keep bookstores in business. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-06-12 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#wide range
#online bookselling
As extensive coronavirus testing continues, China's book market charts a restart in April, with 'Higashino Heat' for a favorite Japanese author. The post China Bestsellers April 2020: A Watchful Market, a Reawakening Chart appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-06-11 09:56:41 UTC ]
More news stories like this | News stories tagged with:
#book market
Digital and print media companies wondering how best to keep new subscribers who signed up during the pandemic will need to prove to readers that their publication is invaluable after the crisis. The Covid-19 pandemic has led to an uptick in subscribers at a variety of news organizations,... Continue reading at AdWeek
[ AdWeek | 2020-06-10 16:18:57 UTC ]
More news stories like this | News stories tagged with:
#covid-19 pandemic
#news organizations
#print media
The UK's Save Our Libraries campaign, spearheaded by librarians and authors, began nearly 10 years ago - but has it achieved its goal of stopping closures? Continue reading at Book Riot
[ Book Riot | 2020-06-08 10:31:39 UTC ]
More news stories like this | News stories tagged with:
#libraries campaign
#libraries
After confusion regarding the legitimacy of a GoFundMe campaign to benefit two Minneapolis bookstores that burned down Friday night, the store's owner has taken it over and is urging supporters to donate. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-06-04 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#gofundme campaign
#friday night
If you’d asked me how I was coping a month ago, the truth would have been not so well actually. I let the anxiety that so many of us have been feeling overwhelm me, and I was tired of all the Zoom. SO TIRED. Continue reading at The Bookseller
[ The Bookseller | 2020-06-03 17:53:34 UTC ]
More news stories like this | News stories tagged with:
#lockdown diaries
#book marketer
#month ago