The new memoir by Julie Andrews will reportedly cover the time period in which she starred in such films as 'The Sound of Music,' 'Mary Poppins,' and 'Victor/Victoria.' Continue reading at 'The Christian Science Monitor'
[ The Christian Science Monitor | 2015-03-26 00:00:00 UTC ]
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Fast-growing millennial publisher Mic has the luxury of starting from scratch with its six-month-old video strategy. That means betting heavily on Facebook. On Tuesday, Mic released the eighth episode of its debut video series, &ldq ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-05-20 00:00:00 UTC ]
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A concert pianist wins a legal battle to publish a book giving detail of sexual abuse he experienced as a child. Continue reading at BBC News
[ BBC News | 2015-05-20 00:00:00 UTC ]
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A literary prizewinner and French bestseller, Riad Sattouff's 'Arab of The Future,' the story of his childhood growing in Syria and Libya, will published by Metropolitan Books in October. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-05-18 00:00:00 UTC ]
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Three writers share their thoughts and concerns about sharing deeply personal secrets in a memoir. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2015-05-16 00:00:00 UTC ]
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#writers share
Wal-Mart Stores' planned competitor to the Amazon Prime service will have a price advantage, but catching up with its e-commerce rival won't be easy.Wal-Mart announced plans yesterday to give online customers unlimited free shipping for $50 a year, half the cost of Prime. What it lacks is... Continue reading at Advertising Age
[ Advertising Age | 2015-05-14 00:00:00 UTC ]
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L'Oréal has evidently found a video advertising vendor in Mediabong it's very high on. Mediabong—which is announcing a $5 million Series B round of funding today—said it achieved a 90 percent "video-through rate" for L'Oréal in a recent five-week ad campaign across various publishers.... Continue reading at AdWeek
[ AdWeek | 2015-05-13 00:00:00 UTC ]
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The Brooklyn-based indie is hoping to make waves with the first English language edition of Leon Werth's memoir, '33 Days,' about the grueling trek he and over eight million Jews made, in 1940, fleeing Paris and the advancing German army. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-05-12 00:00:00 UTC ]
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While the Daily Mail relies largely on licensed video to drive views, Elite Daily is investing heavily in original video. The Daily Mail-owned millennial publisher doubled its video team from 8 to 16 last month, though it already has substantial scale, attracting 9.9 million monthly views on... Continue reading at Digiday
[ Digiday | 2015-05-11 00:00:00 UTC ]
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Publishing industry data for 2014 spills the beans on decline in biography and cookbook sales, while children’s literature in print rises by 10%Publishers used to have a simple recipe for a bestseller: sign up a celebrity or a TV chef and get the book out for Christmas.Not any more. The latest... Continue reading at The Guardian
[ The Guardian | 2015-05-08 00:00:00 UTC ]
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In a four-way race, Todaro garnered 2,899 votes, edging her closest competitor, University of Washington iSchool professor Joe Janes by just 22 votes. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-05-08 00:00:00 UTC ]
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Biteback has acquired a memoir from radio presenter Paul Gambaccini about when he was falsely accused of sexual assault. The publisher acquired the UK and Commonwealth rights to Love, Paul Gambaccini, which it describes as a “no-holds-barred story” about 12 months of trauma, from Caroline... Continue reading at The Bookseller
[ The Bookseller | 2015-05-06 00:00:00 UTC ]
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For its first Digital Content NewFronts presentation, video startup HealthiNation kept its pitch short and sweet. In what was possibly this year's quickest NewFronts sell so far, HealthiNation showed a seven-minute video skimming over the publisher's fitness, cooking and health content to... Continue reading at AdWeek
[ AdWeek | 2015-05-06 00:00:00 UTC ]
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As the fictional anniversary of a 'Harry Potter' battle was celebrated, Rowling took to social media to apologize to fans for killing off a beloved character. More may be coming. 'I thought I might apologise for one death per anniversary,' the author wrote. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2015-05-05 00:00:00 UTC ]
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A memoir written by the wife of an art critic who died of a brain tumour wins a £30,000 prize for new books about medicine, health or illness. Continue reading at BBC News
[ BBC News | 2015-04-30 00:00:00 UTC ]
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Woven Digital, the publisher behind Uproxx, views Facebook as its primary video-distribution vehicle. It drew more than 20 million views across 10 videos in April, far more than on YouTube or its own site. While Facebook has yet to introduce a video ad product for publishers, Woven CEO Scott... Continue reading at Digiday
[ Digiday | 2015-04-30 00:00:00 UTC ]
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Just one year after rebranding from Glam Media, Mode Media is bringing all of its brands together on one site where it hopes to build the "largest native feed distribution platform outside of Facebook." At its second Digital Content NewFronts presentation today, Mode unveiled its new... Continue reading at AdWeek
[ AdWeek | 2015-04-29 00:00:00 UTC ]
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#pre-roll ads
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Bloomberg Media made a case to advertisers today that it could target consumers of various generations across distribution platforms at its first Digital Content NewFronts presentation. Part of the 34-year-old media company's pitch revolved around a message that suggested we're all acting like... Continue reading at AdWeek
[ AdWeek | 2015-04-28 00:00:00 UTC ]
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Nailing mobile video is a major goal for marketers this year, as exemplified at this week's Digital Content NewFronts presentations. And as Snapchat and Facebook lure advertising dollars away from TV with new video options, smaller ad companies are following suit. A GIF showing the new video... Continue reading at AdWeek
[ AdWeek | 2015-04-28 00:00:00 UTC ]
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#drive traffic
#developing products
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In advance of the fourth annual Digital Content NewFronts, Adweek, in partnership with the Interactive Advertising Bureau, convened a panel of five industry thought leaders to discuss the challenges and opportunities Web- and mobile-based video pose for traditional media companies, digital... Continue reading at AdWeek
[ AdWeek | 2015-04-27 00:00:00 UTC ]
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PopSugar produces dozens of videos each week for its audience of millennial women, and then it tailors them for each distribution platform. The publisher posts longer videos on YouTube and on its own site, while Facebook gets more clips and flashy text graphics, because the platform autoplays... Continue reading at Digiday
[ Digiday | 2015-04-27 00:00:00 UTC ]
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