A+E Networks’ FYI taps PureWow for food video

TV networks have been teaming up with digital publishers, hoping to tap into their often-younger audiences as their own viewers age. Along those lines, A+E Networks is tapping PureWow to produce 12 45-second recipe videos for FYI, A+E's 2-year-old lifestyle channel. The deal lets A+E tap into PureWow’s young, upscale audience (it's average visitor is aged 33 while FYI’s is 48), while PureWow gets to learn how to translate digital video to linear TV, which is no easy feat, said Paul Greenberg of A+E: "The short form has to complement and feel like the longform programming.” The post A+E Networks’ FYI taps PureWow for food video appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-07-22 00:00:00 UTC ]
News tagged with: #recipe videos #lifestyle channel #short form

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VIDEO: Book festival 'stripped' for comics

Edinburgh's international book festival is getting Stripped and ready with a strand devoted to comic books. Continue reading at BBC World

[ BBC World | 2013-08-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book festival #comic books


VIDEO: E-book extras spell change for books

With the rapid increase in self-published books around the world, major publishing houses are having to find new ways to maintain their market share. Continue reading at BBC World

[ BBC World | 2013-08-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #self-published books #rapid increase #market share


VIDEO: How to make money from ebooks

With many more authors appealing direct to the public by releasing their novels themselves over the internet, are any of them able to make money? Continue reading at BBC World

[ BBC World | 2013-08-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #make money


VIDEO: Online publishing firms growing

The internet and new technology is making a dream of being an author a reality for many writers. Online self-publishing - bypassing agents and publishing houses is now a fast-growing sector. Continue reading at BBC World

[ BBC World | 2013-08-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing houses


Facebook eyes making local connections with mesh networks

Facebook has designed a system that would allow individuals and advertisers to make direct connections to those physically nearby that share similar interests or are open to receiving certain advertisements. The company’s work was outlined in a U.S. patent filing for a “wireless social... Continue reading at PC World

[ PC World | 2013-08-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #patent filing #direct link #direct contact


Ron Burgundy will write a memoir (+video)

Ron Burgundy will be the name behind a book titled 'Let Me Off at the Top: My Classy Life and Other Musings.' Ron Burgundy is Will Ferrell's alter ego in the 2004 film 'Anchorman: The Legend of Ron Burgundy.' Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-08-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ron burgundy #book titled #classy life #alter ego


Time Inc. Launches Documentary Video Unit

Time Inc. invested heavily in video initiatives under Laura Lang, but even as the company prepares to transfer leadership to new CEO Joe Ripp, the medium remains a priority. Continue reading at Folio Magazine

[ Folio Magazine | 2013-08-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #invested heavily #laura lang


VIDEO: Meet the Author: Ben Wilson

Author Ben Wilson talks to the BBC's Nick Higham about his book charting the British Navy's history Continue reading at BBC News

[ BBC News | 2013-07-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #nick higham #book charting


VIDEO: How to Make the Perfect Comic Book TV Show

As the nation's geeks and nerds pack away their spandex and cardboard cosplay costumes (until October's New York Comic-Con of course) staff writer and office comic book aficionado Sam Thielman explains who should be TV's next smash hit superheroes.     Continue reading at AdWeek

[ AdWeek | 2013-07-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #york comic-con #staff writer


VIDEO: Music to read books by

The Bookshop Band write songs inspired by the books of visiting authors like The Unlikely Pilgrimage of Harold Fry's Rachel Joyce. Continue reading at BBC News

[ BBC News | 2013-07-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #read books #harold fry #rachel joyce


Comic-Con 2013: A look at past comic books and a glimpse of the genre's future (+video)

Gerard Jones, author of 'Men of Tomorrow: Geeks, Gangsters, and the Birth of the Comic Book,' explains the origins of comic books, the hardships they went through, and where they are apt to go next.  Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-07-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #comic book #comic books


Razorfish's Lord Takes Top Job at AOL Networks

Bob Lord may be leaving Publicis Groupe's Razorfish to run AOL Networks but, given a new partnership between Publicis Groupe and AOL, his ties to his former employer will remain strong. On Aug. 1, Lord, the outgoing CEO of Razorfish, starts as CEO of AOL Networks, the company's programmatic ad... Continue reading at AdWeek

[ AdWeek | 2013-07-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #six-month period #procter gamble #general motors #growing suite #shake things #executive ranks


'Saving Mr. Banks' trailer explores how 'Mary Poppins' was adapted for the big screen (+video)

'Saving Mr. Banks' stars Tom Hanks as Walt Disney and Emma Thompson as 'Poppins' author P.L. Travers in the story of how the children's book became a Disney film. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-07-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mary poppins #saving mr #walt disney #emma thompson


VIDEO: JK Rowling secret book tops book chart

JK Rowling has secretly written a crime novel under the guise of male debut writer Robert Galbraith. Continue reading at BBC World

[ BBC World | 2013-07-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #jk rowling


Publishers Try a Different Kind of Pay Wall, Unlocked by Watching Web Video

Publishers including Maxim, Radar Online, Guitar World and USA Today Sports Media are experimenting with a pay wall that instead of charging readers requires them to watch an advertiser's video.   The tactic, which uses a system ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-07-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pay wall #radar online


Instagram Debuts Video Embeds, Could Alter Publishing Habits

Instagram today made its three-weeks-old videos feature embeddable, giving publishers and marketers another option to Twitter Vine, YouTube and Vimeo when it comes to making content more multimedia. In other words, anybody can now grab an Instagram video or photo and post it on their own... Continue reading at AdWeek

[ AdWeek | 2013-07-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hit publish #news organization


Do Advertisers Have Any Use for Blog Networks?

As the digital ad market races toward programmatic and native, do advertisers have any use for blog networks like Glam Media and Say Media? Once, such networks were seen as an innovative way to pinpoint thousands of tiny blogs on the Web and roll them up for advertisers. But now, with... Continue reading at AdWeek

[ AdWeek | 2013-07-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #recently moved #cautionary tale #ad pie


Into the heart of CERN: an underground tour of the Large Hadron Collider (video)

"Why, sometimes I've believed as many as six impossible things before breakfast." ― Lewis Carroll, Alice in Wonderland I've been to see ALICE -- though there was no looking glass to jump through, just a retina scanner and one very long elevator ride down into the earth. I've toured a CMS... Continue reading at Engadget

[ Engadget | 2013-07-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #impossible things #online publishing


NBCUniversal Taps Lion Forge Comics to Develop Digital Comic Books Based on Beloved 80s TV Shows

NBCUniversal, one of the world’s premier media and entertainment companies, has partnered with digital publisher Lion Forge Comics to develop licensed comic books based on popular TV shows from the 1980s and 90s. Under the agreement license ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-07-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #entertainment companies


Paula Deen publisher cancels book deal. Now what? (+video)

Paula Deen was supposed to release "Paula Deen's New Testament: 250 Favorite Recipes, All Lightened Up" in October. But Ballantine Books canceled the release, even though it was already No. 1 in pre-orders on Amazon. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-07-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #paula deen