Publishers Try a Different Kind of Pay Wall, Unlocked by Watching Web Video

Publishers including Maxim, Radar Online, Guitar World and USA Today Sports Media are experimenting with a pay wall that instead of charging readers requires them to watch an advertiser's video.   The tactic, which uses a system ... Continue reading at 'Editor & Publisher'

[ Editor & Publisher | 2013-07-12 00:00:00 UTC ]

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