A ‘constant merry-go-round’: Nielsen and Comscore say the right things, but aren’t progressing fast enough for media buyers

The main measurement companies, Nielsen and Comscore, say they're trying to update and change metrics, but buyers remain frustrated by the lack of progress. The post A ‘constant merry-go-round’: Nielsen and Comscore say the right things, but aren’t progressing fast enough for media buyers appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2021-09-30 19:04:53 UTC ]
News tagged with: #media buyers #nielsen

Other news stories related to: "A ‘constant merry-go-round’: Nielsen and Comscore say the right things, but aren’t progressing fast enough for media buyers"

In ‘Florida Woman,’ wild animals aren’t as unpredictable as the humans

In Deb Rogers's debut novel, a woman arrested for a petty crime tries to start over at a wild animal sanctuary. Continue reading at The Washington Post

[ The Washington Post | 2022-07-05 13:17:51 UTC ]
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Children's Institute 10: Charlie Jane Anders Says ‘Magical Portals Exist, and Adults Aren’t Real’

The science fiction author drew a standing ovation from the Ci10 audience as she discussed her childhood and start as a writer. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-06-23 04:00:00 UTC ]
More news stories like this | All news stories tagged with: #science fiction #standing ovation #adults aren

‘Invisible Things’ is a science fiction novel with an eye on the now

Mat Johnson’s latest book delivers a biting satire of American politics and class issues — from the vantage point of outer space. Continue reading at The Washington Post

[ The Washington Post | 2022-06-22 13:00:32 UTC ]
More news stories like this | All news stories tagged with: #science fiction #outer space #vantage point #american politics

Centuries of innovations in Western music, presented at a fast tempo

Musical notation, polyphony, opera and jazz are among the significant leaps that Stuart Isacoff explores. Continue reading at The Washington Post

[ The Washington Post | 2022-06-17 12:00:27 UTC ]
More news stories like this | All news stories tagged with: #western music

NBCU says 40% of its upfront deals are on Nielsen alternative currencies

Study with iSpot.tv finds mix of up to 40% streaming is optimal for most brands, letting them reach more people with fewer impressions. Continue reading at Advertising Age

[ Advertising Age | 2022-06-16 22:45:00 UTC ]
More news stories like this | All news stories tagged with: #nielsen

Nielsen's new measurement solution takes shape with custom audiences and ROI options

Nielsen One Alpha, to be showcased at Cannes, will add outcomes measurement options for CPG and automotive by early 2023. Continue reading at Advertising Age

[ Advertising Age | 2022-06-15 13:00:00 UTC ]
More news stories like this | All news stories tagged with: #nielsen

Zando, Crooked Media Launch New Imprint

Zando has partnered with Crooked Media, the progressive media company founded in 2017 by former Barack Obama administration officials Jon Favreau, Jon Lovett, and Tommy Vietor, on a new books imprint, which has acquired a new novel by Lydia Kiesling. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-06-14 04:00:00 UTC ]
More news stories like this | All news stories tagged with: #lydia kiesling #tommy vietor #jon lovett #crooked media #books imprint

20 Million People Watched Jan. 6 Hearings In Prime Time, Nielsen Says

The first of several hearings on last year's Capitol attack kicked off this week with a big audience. Continue reading at The Huffington Post

[ The Huffington Post | 2022-06-11 15:44:30 UTC ]
More news stories like this | All news stories tagged with: #nielsen #big audience #prime time

Sheikh Zayed Book Award Opens Its 17th Round of Submissions

After honoring its 2022 winners, the United Arab Emirates' Sheikh Zayed Book Award issues a call for 2023 submissions. The post Sheikh Zayed Book Award Opens Its 17th Round of Submissions appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-06-10 23:06:06 UTC ]
More news stories like this | All news stories tagged with: #zayed book #submissions appeared

Mila Kunis and Sharad Devarajan Launch Web3-Based Fantasy Universe and Media Company

Today, actress, producer and Web3 innovator, Mila Kunis and media entrepreneur and superhero creator, Sharad Devarajan announce the launch of a multi-platform global entertainment universe, Armored Kingdom Media, Inc. Co-founded by technologist Lindsey McInerney and producer and actress Lisa... Continue reading at AdWeek

[ AdWeek | 2022-06-10 15:35:00 UTC ]
More news stories like this | All news stories tagged with: #comic book #media entrepreneur #media company

‘After lockdown, things exploded’ – how TikTok triggered a books revolution

Have teenagers taken control of publishing? With some authors notching up a billion views, we look at how TikTok is electrifying the world of books – creating bestsellers, reviving classics and rescuing neglected genresIt’s four o’clock on a sunny Saturday afternoon and the Krispy Kreme doughnut... Continue reading at The Guardian

[ The Guardian | 2022-06-08 05:00:14 UTC ]
More news stories like this | All news stories tagged with: #manga #graphic novel #make sense #asian authors #early months ##booktok #love affair #alice oseman

Audiobooks: Storytel’s Yasmina Jraissati on the Format’s Progress in the Arab World

'We're in a good position,' says Storytel's Yasmina Jraissati, after the audiobook service Storytel's first five years in the region. The post Audiobooks: Storytel’s Yasmina Jraissati on the Format’s Progress in the Arab World appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-06-03 20:27:27 UTC ]
More news stories like this | All news stories tagged with: #audiobook #good position #arab world #post audiobooks

Why Aren't City Dwellers Buying Books?

Book sales in America's big cities are underperforming compared to those in smaller markets. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-06-03 04:00:00 UTC ]
More news stories like this | All news stories tagged with: #big cities #book sales

Vox Media Relaunches and Expands Group Nine’s Performance Marketing Solution

Vox Media announced Wednesday the launch of VM Connect, a rebranded and expanded version of the performance-marketing solution G9 Direct, which Vox Media inherited from Group Nine Media after it acquired the digital media company in February. As G9 Direct, the platform enabled brands to purchase... Continue reading at AdWeek

[ AdWeek | 2022-06-01 11:00:00 UTC ]
More news stories like this | All news stories tagged with: #digital media #expanded version

‘Tragically ugly’ school textbook causes social media outcry in China

Education ministry orders publisher to rectify illustrations of children deemed inappropriateChina’s education ministry has ordered a state-owned publisher to rectify a school textbook that went viral owing to what social media users described as “tragically ugly” and inappropriate depictions of... Continue reading at The Guardian

[ The Guardian | 2022-05-30 09:20:38 UTC ]
More news stories like this | All news stories tagged with: #education ministry

TV ad leaders say Nielsen measurement alternatives not ready for prime time

Measurement solutions from iSpot.TV and Samba TV, among others, are buzzy at this year’s upfronts, but won't see much action. Continue reading at Advertising Age

[ Advertising Age | 2022-05-26 14:00:29 UTC ]
More news stories like this | All news stories tagged with: #nielsen #measurement solutions #prime time #samba tv

Tested: Multi-gig fiber internet is too fast for your PC

If you’re about to bite the bullet on a blazing-fast multi-gig internet deal, you might just have to upgrade your PC’s storage drive and CPU too. I know this because besides having to upgrade my networking hardware, which was too slow for my new Sonic 10Gb internet, I discovered that parts... Continue reading at PC World

[ PC World | 2022-05-18 10:45:00 UTC ]
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How Hollywood and the Media Fueled the Political Rise of J.D. Vance

“Hillbilly Elegy,” a best-selling memoir that became a star-studded film, raised the profile of the onetime “Never Trump guy” who won an Ohio primary with the help of the former president. Continue reading at The New York Times

[ The New York Times | 2022-05-15 09:00:16 UTC ]
More news stories like this | All news stories tagged with: #memoir #best-selling memoir #hillbilly elegy

Ukrainians stranded at Pearson Airport forced to rely on the kindness of strangers on social media

A lack of information from the federal government has forced some Ukrainians fleeing the war to turn to social media for help when they land at Toronto's Pearson Airport. Continue reading at CBC

[ CBC | 2022-05-12 09:00:00 UTC ]
More news stories like this | All news stories tagged with: #pearson #pearson airport #federal government