'A Book Is a Gift Like No Other,' Says Barnes & Noble (Watch the Newest Ads on TV)

Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.Among the new releases, Lowe's serves up another in its series of wry how-to spots with a new installment titled "How to Make a Snowman While Eating a Turkey Leg" (spoiler: it's suprisingly easy!), while Google's Android emphasizes the diversity of its ecosystem ("All kinds of phones for all kinds of folks") in a quirky animated commercial. And Barnes & Noble wants to remind you to give books as Christmas gifts (but you were already planning to, right?).As always, you can find out more about the making of the best commercials on TV at Ad Age's Creativity. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2014-11-14 00:00:00 UTC ]

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Bookstore News: October 27, 2016

New stores prep to open in Nebraska and Oregon; a bookstore in Colorado changes hands; Barnes & Noble to close a New Jersey location; and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-10-27 00:00:00 UTC ]
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Bookstore News: October 19, 2016

New York City loses another Barnes & Noble; Maine gains a bookstore; determined Oregon store stays open despite flooding; and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-10-19 00:00:00 UTC ]
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Len Riggio Promises to Fix Barnes & Noble

After a slow start to the fiscal year, Riggio, who returned as Barnes & Noble's CEO after last month's ouster of Ron Boire, has plans to improve the bookseller's bottom line. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-09-09 00:00:00 UTC ]
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Barnes & Noble Ousts CEO, Ron Boire

Amid struggles to find profitability, Barnes & Noble, the country's largest physical book retailer, has fired its CEO, Ron Boire. The former head of Sears Canada was brought on by B&N in July 2015. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-08-16 00:00:00 UTC ]
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B&N’s Nook Press Debuts Print, In-Store Event Programs

Barnes & Noble’s self-publishing platform has launched a self-service option that allows Nook Press authors to create print editions of their titles and sell them via B&N stores. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-06-28 00:00:00 UTC ]
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Check your Amazon account for free credit as Apple coughs up in ebook lawsuit settlement

Following a court ruling that it was involved in ebook price-fixing with five publishers, Apple has started the process of paying back $400m in refunds. Despite agreeing to pay out the thick end of half a billion dollars, Apple denies doing anything wrong. Interestingly, the payouts will not... Continue reading at Betanews

[ Betanews | 2016-06-22 00:00:00 UTC ]
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E-book buyers will soon get settlement payments from Apple price-fixing case

Some buyers of ebooks will begin to receive payments Tuesday as part of a settlement in a price-fixing case against Apple.People who purchased ebooks between April 1, 2010, and May 21, 2012, will receive credits from ebook sellers, or will get a check if they opted out of receiving credits,... Continue reading at PC World

[ PC World | 2016-06-20 00:00:00 UTC ]
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B&N founder Riggio to retire

The founder of Barnes & Noble Inc. has announced that he will retire as executive chairman in September after 45 years with the company. Continue reading at The Bookseller

[ The Bookseller | 2016-04-28 00:00:00 UTC ]
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Readings Carlton crowned the world's best bookstore at the London Book Fair

Forget your Foyles of London or that Barnes & Noble on New York's Union Square, the top shop sits on Lygon Street, Melbourne. Continue reading at The Sydney Morning Herald

[ The Sydney Morning Herald | 2016-04-13 00:00:00 UTC ]
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Barnes & Noble kills off Nook app and video store as part of digital retreat

Barnes & Noble ceded another battle in the ongoing war with Amazon over digital hearts and minds.The company will end the dedicated Nook app and video store on March 15, which was where you could purchase content for Nook-branded hardware, according to a report in diginomica.Nook digital... Continue reading at PC World

[ PC World | 2016-03-14 00:00:00 UTC ]
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E-book seller Nook pulls out of UK

Barnes & Noble will stop selling digital books for its Nook device on 15 March, the firm said on World Book Day. Continue reading at BBC World

[ BBC World | 2016-03-04 00:00:00 UTC ]
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Barnes & Noble to launch 'digital-physical' store

Barnes and Noble has revealed plans to launch a new "prototype" store later this year, a US conference has heard. Continue reading at The Bookseller

[ The Bookseller | 2016-02-26 00:00:00 UTC ]
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Sourcebooks’ ‘Put Me In the Story’: B&N Puts It In the Stores

Dominique Raccah's popular Put Me In the Story line of personalized kids' books from Sourcebooks is picked up by Barnes & Noble. The post Sourcebooks’ ‘Put Me In the Story’: B&N Puts It In the Stores appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-02-05 00:00:00 UTC ]
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Dolly Parton to give books to children in Southwark

Country singer Dolly Parton is to support a scheme to provide free books for children born in Southwark this year. Continue reading at The Bookseller

[ The Bookseller | 2016-01-19 00:00:00 UTC ]
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Holiday Comp Sales Rose at B&N

Comparable store sales rose 0.6% at Barnes & Noble over the nine-week holiday period that ended January 2, 2016. Excluding sales of Nook products, comp sales were up 1.6%. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-01-07 00:00:00 UTC ]
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Is History Written About Men, by Men?

In recent years, as academic history has taken a turn toward the cultural and social, producing more and more works about women, minorities, and everyday life, the kinds of history books you see on the New Releases table at a Barnes & Noble have begun to feel like throwbacks. A quick survey... Continue reading at Slate

[ Slate | 2016-01-06 00:00:00 UTC ]
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Big-Box Bookstores Don’t Have to Die

You could say I have a sentimental attachment to the chain bookstore. Growing up in an intellectually impoverished American suburb, I spent much of my free time in now-defunct locations of Borders and Barnes & Noble. I read garbage, mostly: popular history magazines, Star Trek novelizations,... Continue reading at Slate

[ Slate | 2015-12-15 00:00:00 UTC ]
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B&N Reports Disappointing Second Quarter

Total sales fell 4.5% at Barnes & Noble in the second quarter ended Oct. 31, 2015 compared to the same period last year and the net loss from continuing operations rose to $27.2 million from $5.1 million. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-12-03 00:00:00 UTC ]
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New B&N Chief Touts “Omni-channel” Approach

In remarks accompanying the release of Barnes & Noble’s first-quarter results for fiscal 2016, executives stressed that future growth for the retailer will involve integrating its retail, website, and Nook operations to allow customers to buy books anytime, anywhere, regardless of format. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-09-11 00:00:00 UTC ]
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Sales Down, Losses Up at Barnes & Noble

Total revenue at Barnes & Noble fell 1.5% in the first quarter ended August 1, 2015, to $1.2 billion, compared to last year’s first period and the net loss increased to $34.9 million from $28.4 million. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-09-09 00:00:00 UTC ]
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