5 Ways to Harness the Power of Pinterest

From pin lifespans to brand placements, how to supercharge your social strategy. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2013-08-21 00:00:00 UTC ]
News tagged with: #social strategy

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Boston Bombing Survivor Finds a New Way Forward

Rebekah Gregory was three feet from the bomb blast during the Boston Marathon. She lost her left leg and had 18 surgeries, but the mother of two is moving on with hope as told in her memoir ‘Taking My Life Back.’ Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-03-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bomb blast

My Job in 5: Hilary Bell

Hilary Bell from Luath Press tells us all about her role as production and editorial manager. Continue reading at The Bookseller

[ The Bookseller | 2017-03-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #editorial manager

Apple iBooks Category Bestsellers, March 5, 2017

The bestselling iBooks in mystery, romance, sci-fi, biography, fiction, and more for the week ended March 5, 2017. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-03-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bestselling ibooks

In the Fight Against Big Digital Powers, Conde Nast Joins NBCU and Vox in Ad Pact

Conde Nast is joining NBC Universal and Vox Media to sell ads across their combined digital properties. It's the latest move by publishers and TV conglomerates to better compete with digital advertising from the likes of Google and Facebook.The addition of Conde Nast builds on what NBCU and Vox... Continue reading at Advertising Age

[ Advertising Age | 2017-03-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #latest move #digital advertising #advertising marketplace #high-quality content #consumer groups #top chef

Patricia Cornwell Tracks the Ripper: Powered by ‘Kindle in Motion’

'I needed somebody who could publish a work of this magnitude,' says Cornwell of her new nonfiction work from Amazon Publishing. Her UK tour starts today. The post Patricia Cornwell Tracks the Ripper: Powered by ‘Kindle in Motion’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-03-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #nonfiction work #amazon publishing

AOL Inks Mobile Data Deal to Power More Location-Based Ads

As part of AOL's ongoing work to build a mobile advertising business that rivals Facebook and Google, the company is partnering with Berlin, Germany-based Adsquare on a new data effort. Adsquare's data will be built into AOL's programmatic platform One by AOL that helps publishers sell ads.... Continue reading at AdWeek

[ AdWeek | 2017-02-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #programmatic platform #location-based ads #rivals facebook

My Job in 5: Robyn Bosley

Robyn Bosley tells us all about her role as rights sales representative at Cambridge University Press. Continue reading at The Bookseller

[ The Bookseller | 2017-02-25 00:00:00 UTC ]
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Comparethemarket ads lead way as online firms become top TV spenders

Comparison sites and Amazon boost spending on the small screen – but Google and Facebook cut campaignsDigital businesses- online-only companies such as Amazon and traditional firms promoting online services – spent a record £639m on TV ad campaigns in 2016 to become the biggest-spending group of... Continue reading at The Guardian

[ The Guardian | 2017-02-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #small screen #traditional media #hit hard #online platforms

My Job in 5: Brad Peterson

Brad Peterson on his role as publicity and promotions co-ordinator at Jolly Learning. Continue reading at The Bookseller

[ The Bookseller | 2017-02-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #promotions co-ordinator

PubTech Connect: Meet Five Digital Power Players Who Know How To Reach New Audiences

Top Execs from Time Inc., HarperCollins, Mailchimp, Wired, and Vice will share the secrets of global brand growth at PTC. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-02-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pubtech connect #top execs

Edinburgh's Word Power Books seeks new owner

Edinburgh-based radical bookshop Word Power is looking for a new owner after founder Elaine Henry has decided to step away from the business. Continue reading at The Bookseller

[ The Bookseller | 2017-02-16 00:00:00 UTC ]
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My Job in 5: Maureen Baker

Maureen Baker tells us all about her role as executive assistant at Octopus Publishing Group. Continue reading at The Bookseller

[ The Bookseller | 2017-02-11 00:00:00 UTC ]
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March' Trilogy Powers Diamond Book Distributors to a Strong Year

2016 ended up being one of Diamond's best years ever, thanks to strong sales of the titles in Rep. John Lewis's March trilogy. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-02-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #march trilogy #strong year #strong sales #john lewis

Apple iBooks Category Bestsellers, February 5, 2017

The bestselling iBooks in mystery, romance, sci-fi, biography, fiction, and more for the week ended February 5, 2017. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-02-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bestselling ibooks

Innocent's McEwan tells IPG: 'personal contact with consumers is powerful'

Businesses should not underestimate the power of personal one-to-one connections with consumers, Joe McEwan, head of digital and communities at drinks company Innocent has advised delegates to the IPG Spring Conference. Continue reading at The Bookseller

[ The Bookseller | 2017-02-09 00:00:00 UTC ]
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5 questions we asked Abigail Bergstrom

Abigail Bergstrom, publishing manager at Gleam Futures, on her role representing the books of digital-first talent. Continue reading at The Bookseller

[ The Bookseller | 2017-02-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #abigail bergstrom #publishing manager #gleam futures

My Job in 5: Lyndsey Fineran

Lyndsey Fineran tells us about her job as programme manager at Cheltenham Literature Festival. Continue reading at The Bookseller

[ The Bookseller | 2017-02-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #programme manager

‘It’s our lifeblood:’ How publishers meet the video challenge in 5 charts

The biggest question for publishers prioritizing video isn’t Snapchat or Facebook Live, it’s simple economics. How many bodies can an organization throw at production and still keep the lights on? Digital publishers are struggling to square demand for video with the bottom line. Five charts that... Continue reading at Digiday

[ Digiday | 2017-01-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers meet #biggest question #facebook live #digital publishers #bottom line #sponsored content

A year in review: Potter power defied by Paula

J K Rowling’s original Harry Potter septet, vocalised by Stephen Fry, dominated the audio download chart in 2016, but their magic fell short of displacing Paula Hawkins’ pre-eminent psychological thriller. Continue reading at The Bookseller

[ The Bookseller | 2017-01-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #stephen fry