We’re living in the age of content; it touches most every facet of our lives. It’s the conversation you had with Alexa this morning, the Apple News story you skimmed on your way to work, the mid-meeting Twitter notification, the professionally shot five-second Instagram boomerang of you and your friends at the pop-up shop you swung by after work. More content means more content creators. As the demand for content swells, standards for quality remain as important as ever, and standing out becomes more difficult. Audiences, both inundated by content and content creators themselves—posting their own Tweets and Instagram Stories throughout the day—are becoming savvier at filtering what is relevant and interesting and worthy. To tell their stories in this environment, brands want to enlist storytelling experts—and journalists are the ultimate storytellers. My years as a magazine editor—at Travel + Leisure magazine and New York magazine—and as a freelance travel journalist have taught me that journalists do more than write copy. We’re truth-seekers, naturally inquisitive and skeptical, guided by an established set of ethics that, among other things, require transparency, presenting painstakingly researched facts and acting with integrity, independently of conflicts of interest. Journalists naturally put audience first and brand second, meaning there’s an inherent tension between journalism and marketing—and therein lies the magic. Journalists do in-depth research and weave the... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2019-04-05 00:00:00 UTC ]
News tagged with:
#independent sources
Despite a good sales increase for adult fiction titles, unit sales of print books fell 5% last week at outlets that report to NPD BookScan. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-06-23 04:00:00 UTC ]
More news stories like this |
Welcome to Day Two of Ad Age’s Cannes Today newsletter. Reading this online and want it delivered straight to your inbox? Sign up here. Joining us late? Catch up on Day One here.Netflix talks to Google about its ad plans “Netflix’s ad tech business is one of the hottest deals on offer in... Continue reading at Advertising Age
[ Advertising Age | 2022-06-21 20:59:38 UTC ]
More news stories like this | News stories tagged with:
#ad industry
#nielsen
More declines in the nonfiction categories led to a 5.3% drop in unit sales of print books overall in the week ended June 11, compared to the similar week last year. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-06-17 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#early june
#3% drop
#print books
Haymarket Business Media won another two prizes, including best B2B digital publishing company. Continue reading at Media Week
[ Media Week | 2022-06-16 07:59:53 UTC ]
More news stories like this | News stories tagged with:
#editorial team
#digital publishing
Unit sales of print books fell 5.3% last week from the comparable week in 2021 at outlets that report to NPD BookScan. The drop was the smallest decline in about two months. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-06-16 04:00:00 UTC ]
More news stories like this |
As Bologna Children's Book Fair announces its 2023 dates, Feria Internacional del Libro confirms its October program. The post Spain’s Liber 22 Confirms an October 5 to 7 Run in Barcelona appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2022-05-27 16:39:47 UTC ]
More news stories like this | News stories tagged with:
#post spain
#barcelona appeared
#bologna children
#children's book
Plus, Ad Age Agency Report 2022, Nielsen alternatives, macroeconomic news in a nutshell and more. Continue reading at Advertising Age
[ Advertising Age | 2022-05-20 17:50:22 UTC ]
More news stories like this | News stories tagged with:
#datacenter weekly
#nielsen alternatives
#macroeconomic news
#nielsen
A competition in academic publishing design and an aggregation of content relative to Ukraine from the Association of University Presses. The post Academic Publishing: AUPresses’ 91 Design Winners and Ukraine Content appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2022-04-29 15:50:11 UTC ]
More news stories like this | News stories tagged with:
#university presses
#academic publishing
There's still time to register for the fifth installment in the AAPI Communities in Conversation series featuring Jai Chakrabarti, author of 'A Play for the End of the World,' in conversation with University of Iowa librarian Jenay Solomon. The Live stream is set for Tuesday, May 3, 2022, at... Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-04-29 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#register today
#aapi communities
#live stream
From April 25 to May 1, Libro.fm has a selection of audiobooks on sale for $5 each. Continue reading at Book Riot
[ Book Riot | 2022-04-25 15:56:05 UTC ]
More news stories like this | News stories tagged with:
#independent bookstore
In today’s “why do we have to share a country with these jackasses” news, the board of the public library of Enid and Garfield County in Enid, Oklahoma, voted 3-2 to ban “book displays and library programs that focus on sexual content”—which resulted in the library cancelling not only an adult... Continue reading at Literrary Hub
[ Literrary Hub | 2022-04-20 17:26:39 UTC ]
More news stories like this | News stories tagged with:
#pride displays
#public library
#book club
Management consultant and bestselling author Keith Ferrazzi insists that the most important lesson of all is that this is your opportunity to learn from your peers. Keith Ferrazzi is the founder and chairman of Ferrazzi Greenlight, a management consulting and coaching company that works to... Continue reading at Fast Company
[ Fast Company | 2022-04-16 05:00:03 UTC ]
More news stories like this | News stories tagged with:
#management consultant
#fast company
#leadership teams
#bestselling author
A guide to the literary geography of Los Angeles: A comprehensive bookstore map, writers' meetups, place histories, an author survey, essays and more. Continue reading at Los Angeles Times
[ Los Angeles Times | 2022-04-14 13:00:40 UTC ]
More news stories like this | News stories tagged with:
#bookstore
At a glanceExpert’s Rating ProsAccurate imageHigh maximum brightnessMenu settings allow calibrationHas USB-C with 65 watts Power DeliveryCompetitive priceConsUnimpressive designLuminance uniformity could be betterHDR is bright but otherwise falls shortOur VerdictThe Asus ProArt PA279CV targets... Continue reading at PC World
[ PC World | 2022-04-14 10:30:00 UTC ]
More news stories like this | News stories tagged with:
#digital artists
#adaptive sync
#4k resolution
#digital content
The '5 Under 35' honorees from the National Book Foundation include two authors published by independent houses. The post US National Book Award Foundation Names Its 2022 ‘5 Under 35’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2022-04-14 03:18:13 UTC ]
More news stories like this | News stories tagged with:
#authors published
#independent houses
#national book foundation
#national book award
The National Book Foundation has released its annual list of the “5 Under 35,” a group of five fiction writers under the age of 35 “whose debut work promises to leave a lasting impression on the literary landscape.” Each winner was chosen by a judge who has won a National Book Award, been... Continue reading at Literrary Hub
[ Literrary Hub | 2022-04-13 15:03:17 UTC ]
More news stories like this | News stories tagged with:
#annual list
#fiction writers
#lasting impression
#literary landscape
#national book foundation
The veteran self-publishing platform offers authors time-tested tools to publish quality books, build their brands, and reach readers. (Sponsored) Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-03-14 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#reach readers
#self-publishing platform
‘The Paris Bookseller’ by Kerri Maher and ‘The Diamond Eye’ by Kate Quinn are among several great new works of historical fiction. Continue reading at The Washington Post
[ The Washington Post | 2022-03-02 15:27:34 UTC ]
More news stories like this | News stories tagged with:
#history month
#paris bookseller
#kerri maher
#kate quinn
#historical fiction
News and Events Laura and Bunmi celebrate 41 books by Black authors. From Black joy to history to empowerment, the books on this list provide affirming messages for children and young adults with a special shout-out to NSK Neustadt Prize finalist Jason... Continue reading at World Literature Today
[ World Literature Today | 2022-02-24 19:13:40 UTC ]
More news stories like this | News stories tagged with:
#lupita nyong
#good thing
#bookshop
England footballer’s follow-up to bestselling debut You Are a Champion is aimed at children aged between 10 and 14 Marcus Rashford is writing a follow-up to his bestselling debut You Are a Champion, in which the England footballer will explore “how to celebrate and champion... Continue reading at The Guardian
[ The Guardian | 2022-02-01 09:00:14 UTC ]
More news stories like this | News stories tagged with:
#marcus rashford
#carl anka
#england footballer
#bestselling debut
#children aged
#bestselling children
#macmillan children
#macmillan
#non-fiction title