5 brands becoming news publishers in their own right

Five brands that are encroaching on established publishers' turf by starting their own content sites. The post 5 brands becoming news publishers in their own right appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2014-06-27 00:00:00 UTC ]
News tagged with: #news publishers #content sites

Other news stories related to: "5 brands becoming news publishers in their own right"


Brands to Publishers: Let Us Check Your Viewability Rates or We'll Stop Buying Ads

Earlier this month Google announced that video ads running on YouTube have a chance to be seen 91% of the time. That's great, and a lot better than the 46% of video ads that Google runs outside of YouTube that never have a chance to be seen. But advertisers would like to be able to check... Continue reading at Advertising Age

[ Advertising Age | 2015-05-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #buying online #chief concern #ad viewability #check google


Kik joins Facebook in hunt for more publisher, brand deals

In the latest land grab for consumers’ time on platforms, Kik is stepping up efforts to court brands and media companies. The messaging app popular with millennials hired ad vet Josh Jacobs to head a new division, Kik Services, with an eye to adding games and commerce services and expand... Continue reading at Digiday

[ Digiday | 2015-05-19 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #media companies #kik services


Facebook Publishing for Local News Outlets Could Arrive ‘in the Coming Months’

When Facebook on Wednesday unveiled its new Instant Articles feature that allows news organizations to publish directly to the social media platform—and, in the process, set off an avalanche of commentary and speculation about the future of ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-05-15 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #publish directly #news organizations #coming months


Facebook signs deal to directly publish news stories

Facebook has reached a deal with New York Times and eight other media outlets to post stories directly to the social network's mobile news feeds, as publishers strive for new ways to expand their reach. Continue reading at Stuff

[ Stuff | 2015-05-14 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #media outlets


Facebook Begins Testing Instant Articles From News Publishers

Facebook’s long-rumored plan to directly host articles from news organizations will start on Wednesday, concluding months of delicate negotiations between the Internet giant and publishers that covet its huge audience but fear its growing p ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-05-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #huge audience #internet giant #news organizations #news publishers


Short Takes: Spirituality & Religion Publishing News Briefs, May 13, 2015

Another high-profile Christian-themed movie; a change in Bible rights management; an IVP author on tour; awards and honors. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-05-12 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #ivp author #short takes


5 challenges the Apple Watch poses for publishers

The Apple Watch is now for sale and strategy leads from digital media companies the world over are bracing themselves for the question: “What’s our wearables strategy?” It’s early. It’s OK not to dive into wearable product creation yet. Things are pretty locked down on the software side anyway.... Continue reading at Digiday

[ Digiday | 2015-04-23 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #apple watch #publishers appeared


Short Takes: News in Spirituality and Religion Publishing

More on the Family Christian bankruptcy; the newest awards season lists; the Dalai Lama gets a book for his 80th birthday. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-04-22 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #80th birthday #dalai lama #religion publishing #short takes


The Roundup: Spirituality and Religion Publishing News from Around the Web, April 8, 2015

Reporter corners Deepak Chopra; pollsters release new data on unbelievers and the unchurched. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-04-08 00:00:00 UTC ]
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What brands and publishers need to know about Facebook’s developer conference

Facebook is positioning itself to become the data, media-consumption and content-sharing backbone for the entire digital media industry. Between making user data available in its video ad network LiveRail, making its video player embeddable on publishers' websites, growing its number of... Continue reading at Digiday

[ Digiday | 2015-03-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #messenger app #developer conference #convincing brands


5 Ways to Improve Your Digital Publishing

[Sponsored Content] What Adobe isn't telling you. The post 5 Ways to Improve Your Digital Publishing appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-03-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #sponsored content #digital publishing


Short Takes: News on Spirituality and Religion Publishing, March 25, 2015

New books coming from Templeton Prize laureate; awards for books on preaching; CBA moves to new offices. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-03-25 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #religion publishing #short takes #books coming


Money, mobile and maturing brands: What else is keeping publishers up at night?

As part of Digiday's Publishing Summit Europe, held in February in Monaco, Taboola hosted a town hall for publishers. At once excited and nervous about the industry's digital-first future, several dozen industry veterans weighed in on the challenges they face. Chief among them? How to manage... Continue reading at Digiday

[ Digiday | 2015-02-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #sponsor content #longer apply #digital world #town hall


Inside 4 UK news publishers’ content studios

The clamor for native advertising budgets has led to many of the top news publishers rebranding and up-skilling. Here's how their solutions stack up. The post Inside 4 UK news publishers’ content studios appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2015-02-19 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #content studios


Short Takes: Religion Publishing News Briefs, February 11, 2015

Nominations open for Christian Small Publishers awards; Barbour books recognized. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-02-11 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #nominations open #short takes


Flipboard moves to the web with plans to host some news publishers' content

After attracting more than 50m monthly readers on tablets and smartphones, US startup smashes down its walled garden and hopes partners will see the potentialFlipboard came to prominence as a news-reading app for tablets and smartphones, attracting more than 50 million monthly active readers by... Continue reading at The Guardian

[ The Guardian | 2015-02-10 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #media companies #reading experience #mobile app


How 5 Major Publishers Plan to Use Snapchat's New Channels

With Snapchat Discover launching earlier this week, publishers now have a new way to tease their content on social media and find backing from brands. The new offering allows marketers to directly sponsor stories on the platform, getting their names in front of a younger audience. We spoke to... Continue reading at AdWeek

[ AdWeek | 2015-01-31 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #editorial tone #average age #cable network #feature articles #short period #younger users


Short Takes: Religion Publishing News Briefs, January 28, 2015

Faith-based films panel at Sundance; awards and honors; peaceful new book club; NIV celebrates 50 years. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-01-28 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #book club #short takes


What Does Facebook’s New Tool for Fighting Fake News Mean for Real Publishers?

Facebook announced yet another tweak to the algorithm that governs its users’ News Feeds yesterday. The social network has introduced a new tool that allows users to flag a post as “a false news story.” The move follows ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-01-22 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #facebook announced


Short Takes: Religion Publishing News Briefs, January 14, 2015

Catholic publishers elect new board members; Barbour author honored twice; Lucado’s latest is Family’s Book of the Year; Zondervan author on four-city tour; IVP a Best Workplace for Sixth Year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-01-14 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #zondervan author #board members #short takes #sixth year