4 Views of Evolving Edtech Business Models

Execs from Cornelsen Schulverlage, Scholastic India, Capstone's myON, and Microsoft Education share thoughts about various edtech business models. The post 4 Views of Evolving Edtech Business Models appeared first on Publishing Perspectives. Continue reading at 'Publishing Perspectives'

[ Publishing Perspectives | 2015-10-27 00:00:00 UTC ]

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Translating BEA Into International Innovation and Business

As one of the largest and most prominent book and author events in the North American publishing industry, BookExpo America remains a great place to discover new titles, generate rights and licensing business, network and learn about the latest trends. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-05-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #latest trends #great place #author events


The Red Bulletin Evolving into Traditional Magazine

Expands from content marketing roots with paid subs and BPA-audited, 550,000 rate base. The post The Red Bulletin Evolving into Traditional Magazine appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-05-22 00:00:00 UTC ]
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What Happened to Brazil’s Booming Book Business?

The strong US dollar, a struggling bookstore sector and a slowdown in government book acquisitions has pushed the Brazilian publishing sector into a crisis. The post What Happened to Brazil’s Booming Book Business? appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-05-14 00:00:00 UTC ]
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At Times, L'Oréal Is Getting 90% Video Ad View Rates

L'Oréal has evidently found a video advertising vendor in Mediabong it's very high on. Mediabong—which is announcing a $5 million Series B round of funding today—said it achieved a 90 percent "video-through rate" for L'Oréal in a recent five-week ad campaign across various publishers.... Continue reading at AdWeek

[ AdWeek | 2015-05-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #video ads #digital advertising #hot topic #land rover


Agency view: The (few) publishers that get mobile ads right

Publishers get a bad reputation for their mobile ads, which often intrude on or confuse the user. But some get it right, say agencies. BuzzFeed's ads mirror the site's shareable editorial content. Mashable, ESPN and NY magazine strike a good balance of content to ad space. The Weather Company... Continue reading at Digiday

[ Digiday | 2015-05-12 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #weather company #ad space #native ads


iBooks Bestsellers: 'Hope' Debuts at #4

Amanda Berry and Gina DeJesus's account of their abduction by Ariel Castro, came in at #4 on Apple's iBooks bestseller list for the week ended May 4. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-05-06 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #week ended #ariel castro #ibooks bestsellers


News Briefs: Week of May 4, 2015

Murphy succeeding Katz as head of HC Children’s and more in this week's publishing news briefs. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-05-01 00:00:00 UTC ]
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Book Deals: Week of May 4, 2015

Lipman gets to ‘Working’ for William Morrow and more in this week's notable book deals. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-05-01 00:00:00 UTC ]
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Why Uproxx is betting big on Facebook video (hint: 20 million views in a month)

Woven Digital, the publisher behind Uproxx, views Facebook as its primary video-distribution vehicle. It drew more than 20 million views across 10 videos in April, far more than on YouTube or its own site. While Facebook has yet to introduce a video ad product for publishers, Woven CEO Scott... Continue reading at Digiday

[ Digiday | 2015-04-30 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #woven digital #betting big #month appeared


GIE Media Buys Into Cannabis Business

Acquisition of Cannabis Business Times adds to company’s assets in horticulture segment; print magazine on the way. The post GIE Media Buys Into Cannabis Business appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-04-29 00:00:00 UTC ]
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Pitch Session: The Story Meeting Has Evolved

Publishers have figured out that audiences want different things from print and digital products, but the newsroom has lagged behind. The post Pitch Session: The Story Meeting Has Evolved appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-04-29 00:00:00 UTC ]
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Outside Magazine’s Executive Editor Explains His Move to the Business Side

Sam Moulton talks about his switch to content marketing director—and why it makes sense. The post Outside Magazine’s Executive Editor Explains His Move to the Business Side appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-04-28 00:00:00 UTC ]
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How PopSugar went from zero to 14 mil. Facebook video views a month

PopSugar produces dozens of videos each week for its audience of millennial women, and then it tailors them for each distribution platform. The publisher posts longer videos on YouTube and on its own site, while Facebook gets more clips and flashy text graphics, because the platform autoplays... Continue reading at Digiday

[ Digiday | 2015-04-27 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #company -- #distribution platform #millennial women #month appeared


Houghton Mifflin Harcourt buys Scholastic's EdTech

Houghton Mifflin Harcourt (HMH) has struck an agreement to buy Scholastic's Educational Technology and Services business (EdTech) in a deal worth $575m. HMH said the deal, which will be done in cash subject to working capital adjustments, would put the Boston-based company in "a leading... Continue reading at The Bookseller

[ The Bookseller | 2015-04-25 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #product offerings #leading position


Apple Watch Creates Wrist-y Business for Publishers, Advertisers

The Apple Watch is officially out today, but the so-called wearable has already sparked an arms race among media companies vying for attention on your wrist.(Does that make it a wrist race?)Newspapers, TV news networks, magazine publishers and radio stations have introduced apps for the Watch.... Continue reading at Advertising Age

[ Advertising Age | 2015-04-24 00:00:00 UTC ]
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Connect Books: sales drop but business 'stabilising'

Connect Books has delivered a “much improved” operational performance in the last six months, although sales were down 3% to £103.4m. The Norwich-based company, which comprises Bertrams, Dawson Books and Wordery, also saw its underlying operational profit decrease by 18.6% to £1.9m compared to... Continue reading at The Bookseller

[ The Bookseller | 2015-04-23 00:00:00 UTC ]
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Funding for SaaS businesses grows by 70 percent

Software as a Service (SaaS) is one of the biggest technology growth areas at the moment. That's reflected in the amounts of capital being pumped into the sector by investors. A new SaaS Trends Report by Tibco Analytics and venture capital tracker CB Insights shows that funding for SaaS... Continue reading at Betanews

[ Betanews | 2015-04-22 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #$160 million #online publishing


Channel 4 creates its own video game publishing arm

Channel 4 is gearing up to launch its own video game publisher. The UK broadcaster has commissioned mobile games before, but they've often been specific projects that relate to its most popular programming. Now, it wants to offer additional support t... Continue reading at Engadget

[ Engadget | 2015-04-17 00:00:00 UTC ]
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News Corp confirms Rebekah Brooks is in talks on new digital business

Rupert Murdoch publisher’s former UK chief, who was cleared of phone-hacking charges last year, is unlikely to be involved with the Sun, according to sourcesRupert Murdoch’s News Corporation has confirmed that it is in talks with Rebekah Brooks, the former Sun and News of the World editor... Continue reading at The Guardian

[ The Guardian | 2015-04-15 00:00:00 UTC ]
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New Freemium Model Increases In-App Sales by 48%

[Sponsored Content] Publishers are always looking for unique ways to increase mobile app subscribers—especially paid ones. The post New Freemium Model Increases In-App Sales by 48% appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-04-14 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #unique ways